If Alan Milburn takes up David Cameron and Nick Clegg’s offer to enter government a third time, he is unlikely to use this image as his PC wallpaper. Taken during the 2005 general election campaign, it shows the infamous, contentious and ultimately successful Labour poster claiming that the Tories were planning £35bn worth of cuts.
In truth, the £35bn was the difference between Labour and Conservative planned spending increases, but it helped fix in the mind of voters that Michael Howard’s party was the party of public-service retrenchment.
How times have changed, no?
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