New Times,
New Thinking.

7 July 2015

Watch: new Tory MP Johnny Mercer lathers up half-naked in TV advert

"Stronger skin".

By Media Mole

It’s often said that politics is a dirty business, which may explain Johnny Mercer’s preparation ahead of his time in parliament.

The Tory MP for Plymouth Moor View, elected in May, shot a commercial for Dove shower gel shortly before he reached Westminster, which shows him lathering up in the shower.

He tells the Plymouth Herald:

They [the marketing agency for Dove] phoned us up because they wanted people who weren’t models or signed-up to an agency. When they asked me, I thought ‘Why not, it will be a laugh.’ It was really fun . . . Hopefully it will be forgotten about quickly.

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With great shower comes great responsibility.

(h/t Quirker)

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