Labour remain ahead in European election poll, but who'll triumph in May?

UKIP trails Labour by six points but, as in 2009, the party is hoping for a late surge in the polls.

Nigel Farage has been predicting for months that UKIP will win this May's European elections but the latest poll, in common with all other recent surveys, shows Labour remain ahead. YouGov's poll for the Sun puts Miliband's party on 32%, UKIP on 26%, the Tories on 23% and the Lib Dems on 9% (which would leave them with no MEPs on a uniform swing). 

Given this, you might expect Farage to be lowering expectations, but he remains confident that his party will triumph on 22 May. UKIP figures point out that they only moved into second place in the final weeks of the 2009 campaign after a late surge (aided in part by the expenses scandal). On 8 May 2009, a YouGov poll put them on just 7%, 15 points behind Labour and 12 points behind the Lib Dems. But by 3 June 2009, the day before the election, they were on 18%, two points ahead of Labour and three points ahead of the Lib Dems. They eventually polled 16.5%, finishing in second place, 0.8% ahead of Labour. While recognising that the race will be tight, UKIP strategists are hoping to pull off a narrow victory this time round. 

But the year has not started as they would have wanted. Farage has long vowed to turn the European elections into a referendum on Romanian and Bulgarian immigration but the dearth of migrants since the transitional controls were rlifted on 1 January (just 24 Romanians have entered the UK, according to the country's ambassador) means he may now struggle to do so. Labour enjoys the advantage of simultaneous elections in all 32 London boroughs and all 36 metropolitan boroughs, areas where its core vote is strongest. Party strategists hope that enough voters whose default setting is to put a cross in the Labour box will turn out for the party to see off the Farageist threat (my own prediction is that it will). 

If Labour do finish second, the consoling factor will be that the Tories, for the first time in a national election, will have finished third. While Conservatives hope that such a result is already "priced in", the danger remains that it will prompt another insurrection from Tory backbenchers determined for their party to adopt an even tougher line on Europe. This would detract from the party's central message that Labour can't be trusted to manage the economy and ensure that it continues to obsess over an issue of little or no interest to most voters.

As polling by Ipsos MORI has long shown, the EU does not even make it into the top ten of the public's concerns. Lord Ashcroft's recent study of Tory-leaning voters found that an EU referendum is "a sideshow" for most of them. He wrote: "A surprising number of those we spoke to did not realise it was even on the agenda, and were nonplussed when they found out it was. Those for whom it is important know all about it (though they sometimes doubt it will come to pass even if the Tories win). But to make it a major theme of the campaign would be to miss the chance to talk about things that matter more to more people."

For the Lib Dems, the worst case scenario is that they finish fifth, behind the Greens (who won 8% of the vote last time round). At the Lib Dem conference last year, one senior party activist suggested to me that this prompt a leadership challenge against Clegg. With a year to go until the general election, there would be still be just enough time to send for Cable or Farron. 

More than on any previous occasion, all three of the main party leaders have good reason to dread the count on 22 May. 

Nigel Farage prepares to speak at a fringe event at the Conservative Party Conference in Manchester Town Hall on September 30, 2013. Photograph: Getty Images.

George Eaton is political editor of the New Statesman.

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Is there such a thing as responsible betting?

Punters are encouraged to bet responsibly. What a laugh that is. It’s like encouraging drunks to get drunk responsibly, to crash our cars responsibly, murder each other responsibly.

I try not to watch the commercials between matches, or the studio discussions, or anything really, before or after, except for the match itself. And yet there is one person I never manage to escape properly – Ray Winstone. His cracked face, his mesmerising voice, his endlessly repeated spiel follow me across the room as I escape for the lav, the kitchen, the drinks cupboard.

I’m not sure which betting company he is shouting about, there are just so many of them, offering incredible odds and supposedly free bets. In the past six years, since the laws changed, TV betting adverts have increased by 600 per cent, all offering amazingly simple ways to lose money with just one tap on a smartphone.

The one I hate is the ad for BetVictor. The man who has been fronting it, appearing at windows or on roofs, who I assume is Victor, is just so slimy and horrible.

Betting firms are the ultimate football parasites, second in wealth only to kit manufacturers. They have perfected the capitalist’s art of using OPM (Other People’s Money). They’re not directly involved in football – say, in training or managing – yet they make millions off the back of its popularity. Many of the firms are based offshore in Gibraltar.

Football betting is not new. In the Fifties, my job every week at five o’clock was to sit beside my father’s bed, where he lay paralysed with MS, and write down the football results as they were read out on Sports Report. I had not to breathe, make silly remarks or guess the score. By the inflection in the announcer’s voice you could tell if it was an away win.

Earlier in the week I had filled in his Treble Chance on the Littlewoods pools. The “treble” part was because you had three chances: three points if the game you picked was a score draw, two for a goalless draw and one point for a home or away win. You chose eight games and had to reach 24 points, or as near as possible, then you were in the money.

“Not a damn sausage,” my father would say every week, once I’d marked and handed him back his predictions. He never did win a sausage.

Football pools began in the 1920s, the main ones being Littlewoods and Vernons, both based in Liverpool. They gave employment to thousands of bright young women who checked the results and sang in company choirs in their spare time. Each firm spent millions on advertising. In 1935, Littlewoods flew an aeroplane over London with a banner saying: Littlewoods Above All!

Postwar, they blossomed again, taking in £50m a year. The nation stopped at five on a Saturday to hear the scores, whether they were interested in football or not, hoping to get rich. BBC Sports Report began in 1948 with John Webster reading the results. James Alexander Gordon took over in 1974 – a voice soon familiar throughout the land.

These past few decades, football pools have been left behind, old-fashioned, low-tech, replaced by online betting using smartphones. The betting industry has totally rebooted itself. You can bet while the match is still on, trying to predict who will get the next goal, the next corner, the next throw-in. I made the last one up, but in theory you can bet instantly, on anything, at any time.

The soft sell is interesting. With the old football pools, we knew it was a remote flutter, hoping to make some money. Today the ads imply that betting on football somehow enhances the experience, adds to the enjoyment, involves you in the game itself, hence they show lads all together, drinking and laughing and putting on bets.

At the same time, punters are encouraged to do it responsibly. What a laugh that is. It’s like encouraging drunks to get drunk responsibly, to crash our cars responsibly, murder each other responsibly. Responsibly and respect are now two of the most meaningless words in the football language. People have been gambling, in some form, since the beginning, watching two raindrops drip down inside the cave, lying around in Roman bathhouses playing games. All they’ve done is to change the technology. You have to respect that.

Hunter Davies is a journalist, broadcaster and profilic author perhaps best known for writing about the Beatles. He is an ardent Tottenham fan and writes a regular column on football for the New Statesman.

This article first appeared in the 05 February 2015 issue of the New Statesman, Putin's war