How Blue Labour can outflank the coalition

There is a huge opportunity for Ed Miliband to borrow and adapt thinking from the centre right.

When political parties have been in government for a long time, they run out of new ideas. After their crushing defeat in 1997, it took an awfully long time for the Conservatives to even refresh their thinking. The process of intellectual renewal didn't begin in earnest until after 2001, when a new generation of think tanks were created to modernise the centre right.

Something similar is needed now on the centre left. A process of renewal is slowly starting. New groups like the Resolution Foundation are doing interesting work on stagnating wages. The Blue Labour project is interesting, as any group involving both James Purnell and Jon Cruddas is likely to be.

The problem is that this new thinking won't come to fruition for years yet. And that leaves Ed Miliband awfully exposed. Why not borrow and adapt some thinking from the centre right? There are plenty of opportunities to outflank the coalition.

I hear you groan. Of course, these days people are naturally suspicious of anything that smacks of "triangulation" or "outflanking". I understand why. Crass attempts to defeat your ideological opponents by turning yourself into them don't work in the long term. There is no point trying to out-racist the BNP. But there are a whole set of new ideas floating about on the centre right that can fit in with Labour voters' values.

Take the environment. Over the course of recent years, politicians have scrambled to catch up with the public, and have quickly cobbled together a framework of policies to be seen to be "doing something". Partly because of this scramble for headlines, our current set of policies are not particularly effective. We have some, like the climate change levy, which reduce carbon emissions at a cost of less than £4 a tonne. We have others, like feed-in tariffs and the renewable heat incentive, which do the same job, but at a cost which is orders of magnitude higher. (The feed in tariff is about £440 for the same tonne). Rationalising the higgledy-piggledy mix of overlapping instruments we now have would allow us to decarbonise more, at a lower cost. With energy bills now a front page issue again, and Labour voters most likely to feel the pinch, there is a huge political opportunity here: making things "greener and cheaper" is the winning position in the green debate. You could spend the savings on reducing fuel poverty.

Or think about welfare. Here, things are tricky. Public attitudes are often described by commentators as "tough". That's partially true, but is a rather superficial reading. It is true that there is a big political danger for Labour in being too associated with an uncritical defence of the welfare status quo. Voters quite rightly want to change a system that left 5-6 million working age adults on out-of-work benefits all the way through the long boom.

But there are public attitudes and policy opportunities that Labour can work with. The first is strong public support for the contributory principle -- the idea that those who make greater contributions will get more out of the welfare system. This was a core principle of the welfare state as designed by William Beveridge and Lloyd George, who regarded it as essential for both reasons of fairness and public support for the welfare state, and also to underpin incentives to work. But every time the UK has experienced fiscal problems, we have rinsed the contributory principle out of the system a little further, because it is politically tempting to hit those whose immediate needs are less severe. This process is still going on, and few people realise that the UK is an extreme outlier among developed countries in having moved so far away from this principle. Most other countries, from the US to Germany have contributory unemployment insurance at a higher rate than basic welfare payments.

Perhaps the most interesting concrete proposal to emerge from the "Blue Labour" discussions so far is a renewed interest in the contributory principle. But how to get from here to there? At Policy Exchange, we recently suggested allowing the creation of a personal welfare account that would sit above the new Universal Credit. However, that would take time and money to run up. As a first step, we could change things so that the conditions on receipt of welfare benefits (like the period in which you can turn down non-preferred jobs) were relatively more generous than for those with a record of national insurance contributions, compared to those without.

On crime too, there are relatively technocratic ideas floating around on the centre-right which Labour should be seizing on. Poor people are disproportionately likely to be the victims of crime. And polling by Lord Ashcroft suggests that crime has become the government's main vulnerability. The polls also show that the public are far "tougher" on crime than any of the main political parties are. But voters aren't thick either: given that money is tight, we need to be smart on crime, and use resources in the most effective way.

There are masses of things that could be done to improve the criminal justice system, which don't involve spending more money. Our prisons are awash with drugs, and the Metropolitan Police estimates that there are a thousand corrupt officers bringing them in. We will never make progress on rehabilitation until we sort this out. Prison work has been neglected and too few prisoners work. Meaningful work helps rehabilitation, and the money it would generate could be used to help victims and also to get prisoners to partially "pay for their stay." Community sentences are rightly regarded as a joke by the voters, because they fail to stop reoffending. We have proposed thaty they be replaced them with meaningful "work orders".

Despite Tony Blair's promise to be tough on the causes of crime, crime prevention efforts are still peripheral. And of course, there is much more that can be done to enable the police to do more with less: from the shift to individual patrolling (twice as many patrols for the same money) to the more targeted use of expensive warranted officers (they shouldn't be cleaning cars).

On schools, Labour needs a much clearer response to the coalition's expansion of the academies programme. Given that it was originally a Labour initiative, perhaps it is time to try and snatch the policy back. The new government has radically increased the number of academies by allowing existing schools to convert to academy status. And it has introduced new parent-driven free schools. But Andrew Adonis' original academies programme -- in which consistently failing schools are replaced by new schools -- is still up and running. Seven schools of this type, sponsored by individuals and institutions, opened in the first couple of months of this year. Unfortunately for Labour, the government are already moving to rebalance their agenda back towards the Adonis vision. Andy Burnham needs to move much quicker if he is going to grasp this opportunity.
Why not take Adonis' original concept and turbocharge it? Set the bar for failure far higher and aim to replace not tens but hundreds of schools that are failing less privileged children. You could push lots of public institutions to act as sponsors: every university in the country, for instance. If you wanted to make a political point and needle the Tories, you could push independent schools to act as sponsors too.

Trying to turn around a party after a long period in government is a tough gig, as William Hague and Iain Duncan Smith discovered. But there are all kinds of policy opportunities out there for Ed Miliband, if he chooses to take them.

Neil O'Brien is Director of Policy Exchange

Neil O'Brien is the director of Policy Exchange.

John Moore
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The man who created the fake Tube sign explains why he did it

"We need to consider the fact that fake news isn't always fake news at the source," says John Moore.

"I wrote that at 8 o'clock on the evening and before midday the next day it had been read out in the Houses of Parliament."

John Moore, a 44-year-old doctor from Windsor, is describing the whirlwind process by which his social media response to Wednesday's Westminster attack became national news.

Moore used a Tube-sign generator on the evening after the attack to create a sign on a TfL Service Announcement board that read: "All terrorists are politely reminded that THIS IS LONDON and whatever you do to us we will drink tea and jolly well carry on thank you." Within three hours, it had just fifty shares. By the morning, it had accumulated 200. Yet by the afternoon, over 30,000 people had shared Moore's post, which was then read aloud on BBC Radio 4 and called a "wonderful tribute" by prime minister Theresa May, who at the time believed it was a genuine Underground sign. 

"I think you have to be very mindful of how powerful the internet is," says Moore, whose viral post was quickly debunked by social media users and then national newspapers such as the Guardian and the Sun. On Thursday, the online world split into two camps: those spreading the word that the sign was "fake news" and urging people not to share it, and those who said that it didn't matter that it was fake - the sentiment was what was important. 

Moore agrees with the latter camp. "I never claimed it was a real tube sign, I never claimed that at all," he says. "In my opinion the only fake news about that sign is that it has been reported as fake news. It was literally just how I was feeling at the time."

Moore was motivated to create and post the sign when he was struck by the "very British response" to the Westminster attack. "There was no sort of knee-jerk Islamaphobia, there was no dramatisation, it was all pretty much, I thought, very calm reporting," he says. "So my initial thought at the time was just a bit of pride in how London had reacted really." Though he saw other, real Tube signs online, he wanted to create his own in order to create a tribute that specifically epitomised the "very London" response. 

Yet though Moore insists he never claimed the sign was real, his caption on the image - which now has 100,800 shares - is arguably misleading. "Quintessentially British..." Moore wrote on his Facebook post, and agrees now that this was ambiguous. "It was meant to relate to the reaction that I saw in London in that day which I just thought was very calm and measured. What the sign was trying to do was capture the spirit I'd seen, so that's what I was actually talking about."

Not only did Moore not mean to mislead, he is actually shocked that anyone thought the sign was real. 

"I'm reasonably digitally savvy and I was extremely shocked that anyone thought it was real," he says, explaining that he thought everyone would be able to spot a fake after a "You ain't no muslim bruv" sign went viral after the Leytonstone Tube attack in 2015. "I thought this is an internet meme that people know isn't true and it's fine to do because this is a digital thing in a digital world."

Yet despite his intentions, Moore's sign has become the centre of debate about whether "nice" fake news is as problematic as that which was notoriously spread during the 2016 United States Presidential elections. Though Moore can understand this perspective, he ultimately feels as though the sentiment behind the sign makes it acceptable. 

"I use the word fake in inverted commas because I think fake implies the intention to deceive and there wasn't [any]... I think if the sentiment is ok then I think it is ok. I think if you were trying to be divisive and you were trying to stir up controversy or influence people's behaviour then perhaps I wouldn't have chosen that forum but I think when you're only expressing your own emotion, I think it's ok.

"The fact that it became so-called fake news was down to other people's interpretation and not down to the actual intention... So in many interesting ways you can see that fake news doesn't even have to originate from the source of the news."

Though Moore was initially "extremely shocked" at the reponse to his post, he says that on reflection he is "pretty proud". 

"I'm glad that other people, even the powers that be, found it an appropriate phrase to use," he says. "I also think social media is often denigrated as a source of evil and bad things in the world, but on occasion I think it can be used for very positive things. I think the vast majority of people who shared my post and liked my post have actually found the phrase and the sentiment useful to them, so I think we have to give social media a fair judgement at times and respect the fact it can be a source for good."

Amelia Tait is a technology and digital culture writer at the New Statesman.