Ben & Jerry's support for Occupy Wall Street melts away

Ben Cohen wants his van back.

Break-ups are never easy. What was once a perfect match between the liberal ideals of Ben & Jerry's founder, Ben Cohen, and the Occupy Wall Street movement has deteriorated into a bitter feud over a Ford Econoline Van. The honeymoon is most certainly over.

It all started last Autumn, when Ben & Jerry’s became the first major company to advocate the Occupy movement, releasing a declaration of support on its website and dishing out free ice cream to protesters in Zuccotti Park.

In March, Cohen shelled out some $30,000 for a passenger van dubbed “The Illuminator” to be kitted out with a powerful projector used to beam progressive, anti-capitalist messages onto dozens of buildings around New York.

Now, he wants it back.

Allegedly, the dispute arose when Cohen repeatedly criticised the van’s volunteer crew and demanded more direct control over its activities. The impasse culminated in a full out custody battle in May. The two sides eventually agreed to share the van until  the end of September, with Cohen now moving to repossess it.

Mark Read, the brainchild of the “Illuminator” project, claimed: “He’s a 1 percenter telling the 99% ‘I’m your boss’ ”.

“I think we all feel kind of betrayed and disappointed”, he added.

The quarrel comes after months of discord between OWS activists and their would-be bankrollers; an organisation called the ‘Movement Resource Group’, led by Cohen and other left-leaning corporate figures.  Allegedly, the group demanded changes to the Occupy command structure, which the protesters saw as undermining the sacrosanct principles of consensus and mutuality that the movement was founded upon.

Other protesters accused Ben & Jerry’s of trying to hijack the movement to promote the brand’s identity as a bastion of liberal values.

But as the sun sets on Occupy’s first love affair with a corporate suitor, they remain staunchly pegged to their ideals.

“We are the 99%, and we will be our own superhero”, a statement on the Illuminator’s website reads.

 

The "Illuminator". Photograph © Jessie Rocks

Alex Ward is a London-based freelance journalist who has previously worked for the Times & the Press Association. Twitter: @alexward3000

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John McDonnell's seminars are restoring Labour's economic credibility

The Shadow Chancellor's embrace of new economics backed by clear plans will see Labour profit at the polls, argues Liam Young.

It’s the economy, stupid. Perhaps ‘it’s the economy that lost Labour the last two elections, stupid’ is more accurate. But I don’t see Bill Clinton winning an election on that one.

Campaign slogan theft aside it is a phrase Labour supporters are all too familiar with. Whatever part of the ‘broad church’ you belong to it is something we are faced with on a regular basis. How can Labour be trusted with the economy after they crashed it into the ground? It is still unpopular to try and reason with people. ‘It was a global crisis’ you say as eyes roll. ‘Gordon Brown actually made things better’ you say as they laugh. It’s not an easy life.

On Saturday, the Labour party took serious steps towards regaining its economic credibility. In January a member of John McDonnell’s economic advisory committee argued that “opposing austerity is not enough”. Writing for the New Statesman, David Blanchflower stated that he would assist the leadership alongside others in putting together “credible economic policies.” We have started to see this plan emerge. Those who accuse the Labour leadership of simply shouting anti-austerity rhetoric have been forced to listen to the economic alternative.

It seems like a good time to have done so. Recent polls suggest that the economy has emerged as the most important issue for the EU referendum with a double-digit lead. Public confidence in the government’s handling of the economy continues to fall. Faith in Cameron and Osborne is heading in the same direction. As public confidence continues to plummet many have questioned whether another crash is close. It is wise of the Labour leadership to offer an alternative vision of the economy at a time in which people are eager to listen to a way by which things may be done better.

Far from rhetoric we were offered clear plans. McDonnell announced on Saturday that he wants councils to offer cheap, local-authority backed mortgages so that first-time buyers may actually have a chance of stepping on the housing ladder. We also heard of a real plan to introduce rent regulations in major cities to ease excessive charges and to offer support to those putting the rent on the overdraft. The plans go much further than the Tory right-to-buy scheme and rather than forcing local authorities to sell off their council housing stock, it will be protected and increased.

It is of course important that the new economics rhetoric is matched with actual policy. But let’s not forget how important the rhetoric actually is. The Tory handling of the economy over the last six years has been dismal. But at the last election they were seen as the safer bet. Ed Miliband failed to convince the British public that his economic plan could lead to growth. The branding of the new economics is simple but effective. It does the job of distancing from the past while also putting a positive spin on what is to come. As long as actual policy continues to flow from this initiative the Labour leadership can be confident of people paying attention. And as economic concerns continue to grow ever more pessimistic the British public will be more likely to hear the Labour party’s alternative plan.

Liam Young is a commentator for the IndependentNew Statesman, Mirror and others.