The rise of TV binge-watching, and the death of the spoiler alert

Netflix has put all of its new House of Cards series online in one go. It's like a boxset without a boxset - but will it ruin the social aspect of telly viewing?

In the last week or so, my Twitter timeline (a self-selected crowd of pop culture enthusiasts such as myself) went a little bit nuts. The reason? An American remake of House of Cards, the wildly influential 1990 TV series starring Ian Richardson as fictional Tory Chief Whip Francis Urquhart (“You might very well think that; I couldn’t possibly comment”) had finally been released.

These days, the main man’s been relocated to Washington DC where he is called Frank Underwood (Kevin Spacey), and is a Democratic congressman playing the long and not entirely diplomatic game after a betrayal. I’ve only seen the trailer, but everyone seems more or less blown away by it so far – one enthusiastic viewer compared it to State of Play, which is for my money, one of the best television series of all time, so there’s pressure. But critical success or not, the really interesting thing about House of Cards (2013) is the mode of its release. All thirteen episodes of Season 1 have been released at the same time, so you, the viewer, gets to dictate the pace of your consumption. We have finally achieved something I did not think I would see in my lifetime: The Boxset Dream Without The Boxset.  

The series was commissioned by Netflix – not usually found in the business of acquiring original programming (that’s the preserve of HBO etc), but streaming it. The true joy of House of Cards lies not in the pedigree of the crew and cast – Spacey’s co-star is Princess Buttercup herself, Robin Wright – which is of course, desirable and welcome. No, it is its instant availability, crucially at the same time as it is being aired in America that makes this drama super-glossy and revolutionary. Fans of popular culture are almost always acolytes of the School of Instant Gratification, and those of us based in these British Isles having become used to occupying the position  of the ugly stepchild: almost always several months (sometimes years) behind on the best (and in the interests of fairness, worst – hello, FlashForward) of American television-programming, if we receive it at all. Cast off your entertaino-shackles, brethren – no more! It’s a genuinely exciting prospect.

One of the good things about being constantly late to the party was the option of binge-watching.  As director and executive producer David Fincher has it: “The captive audience is gone. If you give people this opportunity to mainline all in one day, there's reason to believe they will do it."He’s right. We’ve all done it – it’s how I watched superior American television like Deadwood, The Wire, Party Down and Friday Night Lights among others – and we know it to be good. In fact, there is no joy quite like that which is to be found at 1.30am, as you bargain with yourself about how many more episodes you can watch and still be productive in the morning.

With new innovations like Netflix’s latest move will come new questions about how to frame spoiler alerts. A few people have already issued gentle warnings: “I’m giving you two weeks,” tweeted one. “Then it’s spoiler city on House of Cards.” Others have promised dedicated hashtags or just suggested followers mute them for a good long while.

Those of us who live a solid chink of our lives on the internet know the Spoiler Avoidance dance well. Only last week, my Tumblr dashboard turned against me when it began throwing up gifs of a much longed-for event on an American sitcom. That kiss (I will give no more information for fear of incurring viewer-wrath of my own) came up at least ten times in gif and YouTube clip form in less than an hour. In the parlance of the medium, “Tumblr no curr” if your geographical location means you have to wait months for the networks in your country to pick up the second season of a wildly successful show before you can see a seminal lip lock. Tumblr will post those gifs until the cows come home – and sure, you can filter out specific tags to avoid the worst of the spoiling, but there are always breaches. Sometimes, I’ve been using a particularly entertaining gif as a catch-all response on my dashboard only to find the context of its origins watch a show months later.

Death, taxes and spoilers – the new trio of life’s terrible guarantees.

So I’ll be signing up to Netflix, simply because I want to watch this new series. And I will probably watch all thirteen episodes in two long binges over one weekend. It’s not the same as getting Parks and Rec, Scandal and Community at the same time as fans in the States, but for now, it’ll do.

Kevin Spacey in House of Cards.

Bim Adewunmi writes about race, feminism and popular culture. Her blog is  yorubagirldancing.com and you can find her on Twitter as @bimadew.

Ben Whishaw as Hamlet by Derry Moore, 2004 © Derry Moore
Show Hide image

The art of coming out: how the National Portrait Gallery depicts the big reveal

Portraits of gay celebrities, politicians and sports stars line the walls in a new exhibition called Speak Its Name!, marking 50 years of advances in gay rights.

I have a million questions for the doctor friend I’ve brought with me to the National Portrait Gallery. A million questions that, if I really think about it, boil down to: “Why were the Tudors so godforsakenly ugly?”

Inbreeding? Lead makeup? An all-peacock diet?

I don’t know why I assume she’ll know. She’s a neonatologist, not a historian. But I’m desperate for some of the science behind why these 500-year-old royals look, if these imposing paintings of them are anything to go by, like the sorts of creatures that – having spent millennia in pitch black caves – have evolved into off-white, scrotal blobs.

My friend talks about the importance of clean drinking water and the invention of hygiene. We move onto an extremely highbrow game I’ve invented, where – in rooms lined with paintings of bug-eyed, raw sausage-skinned men – we have to choose which one we’d bang. The fact we’re both gay women lends us a certain amount of objectivity, I think.


Alexander McQueen and Isabella Blow by David LaChapelle, 1996 © David LaChapelle Courtesy Fred Torres Collaborations

Our gayness, weirdly, is also the reason we’re at the gallery in the first place. We’re here to see the NPG’s Speak its Name! display; photographic portraits of a selection of out-and-proud celebrities, accompanied by inspirational quotes about coming out as gay or bi. The kind of thing irritating people share on Facebook as a substitute for having an opinion.

Managing to tear ourselves away from walls and walls of TILFs (Tudors I’d… you know the rest), we arrive at the recently more Angela Eagle-ish part of the gallery. Eagle, the second ever British MP to come out as lesbian, occupies a wall in the NPG, along with Will Young, Tom Daley, Jackie Kay, Ben Whishaw, Saffron Burrows and Alexander McQueen.

Speak its Name!, referring to what was described by Oscar Wilde’s lover Lord Alfred Douglas as “the love that dare not speak its name”, commemorates 50 years (in 2017) since the partial decriminalisation of male homosexuality in England and Wales.

“Exhibition” is maybe a grandiose term for a little queer wall in an old building full, for the most part, of paintings of probably bigoted straight white guys who are turning like skeletal rotisserie chickens in their graves at the thought of their portraits inhabiting the same space as known homosexual diver Tom Daley.


Tom Daley By Bettina von Zwehl, 2010 © Bettina von Zwehl

When you’re gay, or LBTQ, you make little pilgrimages to “exhibitions” like this. You probably don’t expect anything mind-blowing or world-changing, but you appreciate the effort. Unless you’re one of those “fuck The Establishment and literally everything to do with it” queers. In which case, fair. Don’t come to this exhibition. You’ll hate it. But you probably know that already.

But I think I like having Tudors and known homosexuals in the same hallowed space. Of course, Angela Eagle et al aren’t the NPG’s first queer inhabitants. Being non-hetero, you see, isn’t a modern invention. From David Hockney to Radclyffe Hall, the NPG’s collection is not entirely devoid of Gay. But sometimes context is important. Albeit one rather tiny wall dedicated to the bravery of coming out is – I hate to say it – sort of heart-warming.


Angela Eagle by Victoria Carew Hunt, 1998 © Victoria Carew Hunt / National Portrait Gallery, London

Plus, look at Eagle up there on the “yay for gay” wall. All smiley like that whole “running for Labour leader and getting called a treacherous dyke by zealots” thing never happened.

I can’t say I feel particularly inspired. The quotes are mostly the usual “coming out was scary”-type fare, which people like me have read, lived and continue to live almost every day. This is all quite mundane to queers, but you can pretty much guarantee that some straight visitors to the NPG will be scandalised by Speak its Name! And I guess that’s the whole point.

Eleanor Margolis is a freelance journalist, whose "Lez Miserable" column appears weekly on the New Statesman website.