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22 June 2016

Strong UK national press bias in favour of Leave revealed by Press Gazette’s Brexitometer front-page tracker

The majority of British newspapers supported Brexit in the EU referendum, according to Press Gazette’s Brexitometer.

By New Statesman

Press Gazette has been tracking the coverage of Europe in all of Britain’s national newspapers, and has discovered that more of us read a publication that backs Leave than read one that backs Remain. The Brexitometer counts front-page stories favouring either Leave, Remain or neither and then totals the circulation of the newspapers involved.

At a glance, you can see how many readers are getting each type of endorsement.

Strong UK national press bias in favour of Leave revealed by Press Gazette’s Brexitometer front-page tracker

The below graph lists the UK daily newspapers we have tracked since 23 May and counts the number of front pages which contained stories judged to favour Leave, Remain or neither.

Brexit Bias in UK newspaper

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In the days leading up to the EU referendum, the Daily Mail, Sun, Sunday Times, Express and Daily Telegraph have endorsed a Leave vote, while the Guardian, Mirror, Times and Mail on Sunday have backed Remain.

However, the Press Gazette analysis has found that the Times and Guardian have been relatively even-handed in their choice of front page stories, while pro-Brexit titles such as the Sun and Mail have reflected their stance more strongly in their coverage. The Mirror, Metro and Evening Standard have largely run apolitical front pages throughout the campaign.

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