Cameron needs to worry about the Tories' Tea Party tendency

The drift of some Tory MPs into a moralising absolutism is as big a threat as Ukip to the party's election chances.

There has been a fair amount of commentary around today about Lord Ashcroft’s latest jumbo opinion poll. The Tory peer's particular area of interest on this occasion is the views of people who vote Ukip or consider doing so. The top line conclusion – literally the headline that Ashcroft puts on his blog – is that hatred of the European Union is not the chief driver of support for Nigel Farage’s party. Crime and immigration are much bigger factors.

That confirms previous findings as does the excavation of data to show that it isn’t just Tory voters defecting to Ukip. The party is peeling away support from Labour and the Lib Dems too, although not at the same rate as it secures Tory defectors. (The Times led this morning with its own poll showing a Ukip surge eating into David Cameron’s base.)

There is a lot to digest in the report but one point leaps out. Ukip supporters know theirs is a protest vote, in the sense that they want to send an explicit signal of anger to Westminster mainstream parties. They believe Farage says things that no-one else has the courage to say about the decline, decay and corruption of British life. Voting Ukip, in other words, is to some extent a qualitatively different kind of electoral participation to voting for Labour, the Lib Dems or Tories. It is an act of ballot box rage, not necessarily a granting of permission to govern. Ashcroft summarises some of his focus group responses as follows:

“They are pessimistic, even fearful, and they want someone and something to blame. They do not think mainstream politicians are willing or able to keep their promises or change things for the better. UKIP, with its single unifying theory of what is wrong and how to put it right, has obvious attractions for them …

[They are] part of a greater dissatisfaction with the way they see things going in Britain: schools, they say, can’t hold nativity plays or harvest festivals any more; you can’t fly a flag of St George any more; you can’t call Christmas Christmas any more; you won’t be promoted in the police force unless you’re from a minority; you can’t wear an England shirt on the bus; you won’t get social housing unless you’re an immigrant; you can’t speak up about these things because you’ll be called a racist; you can’t even smack your children.”

The list of complaints will be familiar to anyone who has ever spoke to BNP voters. It is a mix of misconstrued and exaggerated claims about “political correctness gone mad” with quite paranoid delusions. (Where can you not fly a George Cross, for goodness sake? During a major football tournament is hard to avoid one.) There is also a whiff of hostility to the idea of an arrogant do-gooder government meddling in people’s life, expressed in Ashcroft’s list as a frustrated urge to smack children.

I have come across the same sentiment when speaking to former Labour voters who backed the BNP in 2010 with regard to the smoking ban. It wasn’t a big electoral issue in Westminster but it plainly got right on the nerves of some people who thought depriving them of a fag in the pub was adding insult to the wider injury of  opening the floodgates of immigration and handing out council houses to foreigners. Ukip has found a special niche in the British political market place for a far right party that looks respectable.

These anti-politics, anti-government ideas are becoming quite deeply embedded in parts of British society. It is worth pointing out that, while Ukip is clearly causing the most anxiety for the Tories at the moment, a cultural phenomenon that sees government as pernicious and politics as an expression of arrogance and venality is bad news for the left.

Ed Miliband is finding it hard enough persuading people to trust Labour with their money when so many think the party splurged it all the last time they were in power. That task is not going to be made easier when people also think any government by a mainstream party will make self-serving choices and can’t be trusted. Conservatives have at least developed a way of speaking to the public that concedes the basic point that state action is more likely to be pernicious than helpful. Labour has to rehabilitate the whole idea of government intervention before it can sell itself as the most desirable interveners on the shelf.

There is every chance that a lot of those voters currently saying they support Ukip will drift back to a mainstream party for a general election. In that case, it is a reasonable assumption that of those returning to more established political homes, a majority will go to the Tories. Combine that with some trickle back from Labour to the Lib Dems (as is not impossible if the economy picks up a bit and memories of old tuition fee perfidy fade) and Ed Miliband’s lead looks quite vulnerable.

It is also quite possible that there is now a permanent fracture between those who think politics is a creditable pursuit practiced by established professionals and those who think it is all villainy. The emergence of an anti-Westminster cult – a new political hierarchy that puts moral distance from the capital at its apex – is strongly reminiscent of the American Tea Party movement with its histrionic abhorrence of Washington elites (and its tendency to conjure up fictional conspiracy against the mainstream white Christian culture).

The Tories would be well advised to consider the comparison. Lib Dems already like to deride a “Tea Party” element on Cameron’s back benches. It has been out in force in recent weeks during debates over Europe and gay marriage. There lies the greater long-term threat to Conservative election chances. Defection of Conservative supporters to Ukip is plainly a problem for the Prime Minister, although many can be won back once they have given Brussels a kicking in 2014 elections to the European parliament. As big a danger is the drift of some Tory MPs into a moralising absolutism. They brook no compromise and eye with unhidden envy Ukip's basking in anti-politics outrage. It isn’t just the angry voters Cameron needs to worry about, it is the Tea Party tendency that the anger brings out in his own party.

David Cameron leaves 10 Downing Street on December 19, 2012. Photograph: Getty Images.

Rafael Behr is political columnist at the Guardian and former political editor of the New Statesman

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The economics of outrage: Why you haven't seen the end of Katie Hopkins

Her distasteful tweet may have cost her a job at LBC, but this isn't the last we've seen of Britain's biggest troll. 

Another atrocity, other surge of grief and fear, and there like clockwork was the UK’s biggest troll. Hours after the explosion at the Manchester Arena that killed 22 mostly young and female concert goers, Katie Hopkins weighed in with a very on-brand tweet calling for a “final solution” to the complex issue of terrorism.

She quickly deleted it, replacing the offending phrase with the words “true solution”, but did not tone down the essentially fascist message. Few thought it had been an innocent mistake on the part of someone unaware of the historical connotations of those two words.  And no matter how many urged their fellow web users not to give Hopkins the attention she craved, it still sparked angry tweets, condemnatory news articles and even reports to the police.

Hopkins has lost her presenting job at LBC radio, but she is yet to lose her column at Mail Online, and it’s quite likely she won’t.

Mail Online and its print counterpart The Daily Mail have regularly shown they are prepared to go down the deliberately divisive path Hopkins was signposting. But even if the site's managing editor Martin Clarke was secretly a liberal sandal-wearer, there are also very good economic reasons for Mail Online to stick with her. The extreme and outrageous is great at gaining attention, and attention is what makes money for Mail Online.

It is ironic that Hopkins’s career was initially helped by TV’s attempts to provide balance. Producers could rely on her to provide a counterweight to even the most committed and rational bleeding-heart liberal.

As Patrick Smith, a former media specialist who is currently a senior reporter at BuzzFeed News points out: “It’s very difficult for producers who are legally bound to be balanced, they will sometimes literally have lawyers in the room.”

“That in a way is why some people who are skirting very close or beyond the bounds of taste and decency get on air.”

But while TV may have made Hopkins, it is online where her extreme views perform best.  As digital publishers have learned, the best way to get the shares, clicks and page views that make them money is to provoke an emotional response. And there are few things as good at provoking an emotional response as extreme and outrageous political views.

And in many ways it doesn’t matter whether that response is negative or positive. Those who complain about what Hopkins says are also the ones who draw attention to it – many will read what she writes in order to know exactly why they should hate her.

Of course using outrageous views as a sales tactic is not confined to the web – The Daily Mail prints columns by Sarah Vine for a reason - but the risks of pushing the boundaries of taste and decency are greater in a linear, analogue world. Cancelling a newspaper subscription or changing radio station is a simpler and often longer-lasting act than pledging to never click on a tempting link on Twitter or Facebook. LBC may have had far more to lose from sticking with Hopkins than Mail Online does, and much less to gain. Someone prepared to say what Hopkins says will not be out of work for long. 

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