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If Andy Burnham doesn't fix his relationship with the Sun, he's dead meat

I've interviewed Andy Burnham. He's a great guy, but if he doesn't fix his relationship with the Sun, he's doomed, says broadcaster Tom Latchem.

Andy Burnham shook my hand ahead of our interview with a grip firmer than most other politicians I’ve met.  He has an easy charm and had no difficulty finding common ground as we discussed two of my favourite topics – mid-90s indie music and the prospect of my football team, AFC Bournemouth, managing to stay in the Premier League.

He also seemed more open and relaxed in his own skin than a lot of MPs, but perhaps more notably carried with him none of the pomposity of many senior politicians. The prospective Labour leader strikes me as a decent, principled man – which is perhaps unsurprising, given his assiduous work with Hillsborough families to bring about the inquiry that they so deserved.

Burnham is a proud Liverpudlian who was directly affected by that awful day in Sheffield in 1989. An Everton fan, he was at the other FA Cup semi-final but returned to Liverpool to speak to his traumatised friends who witnessed first-hand the horror that took place in Sheffield Wednesday’s stadium. He speaks with genuine emotion about his memories of the time.

He has since worked tirelessly alongside the bereaved families on the Justice for the 96 campaign, understandably forging a close bond. And so it would hardly be surprising if he felt a lingering resentment towards the paper that falsely accused Liverpool fans of carrying out terrible acts as the disaster unfolded.

As part of an hour long interview with Burnham on FUBAR Radio, to be aired on Tuesday from 10am, I asked him whether the failure at the last election of his friend and potential predecessor Ed Milliband was due in part to his unhealthy relationship with the Mail and the Sun – who monstered him on an almost daily basis in run-up to Polling Day. Burnham didn’t seem, explicitly at least, to acknowledge it.

As a former tabloid journalist myself, and one who remains heavily involved in that world, I told him in no uncertain terms that staying on the right side of the Sun is crucial if you are to have any chance of political success. He may not say it out loud, but Burnham knows it too. 

Which is why it must be all the more concerning for him that, not only is the Sun not on his side, it is actively attacking him after he turned down an interview request. Last week it took pot-shot after pot-shot, even holding up Burnham’s travel expenses as an example of how he was a ‘tightwad’.

Of all the questions I asked in wide-ranging interview that covered the leadership race and his plans should he win, the Iraq War (“my biggest regret in politics”) and his devotion to Everton (“I will never miss a match – even if I am Prime Minister”), The Sun highlighted his failure to identify which soap legend had their funeral this week, as a knock to his ‘man of the people’ record.

I don’t think him not watching Corrie reveals an awful lot – Burnham may of course be an EastEnders man. But what the Sun’s reaction to him not knowing about Deidre does show, as he aims to win the Labour leadership race, and then become Prime Minster, is that his principles and relationship with the press could be his downfall. Let’s not forget that Tony Blair – who for years played the Sun brilliantly– campaigned to Free the Weatherfield One, when Deirdre was behind bars back in 1998.
Many of the bereaved Hillsborough families, and probably the friends Burnham is proud to say he still regularly drinks with back home on Merseyside, would happily see ‘The Scum’ consigned to history like its sister paper the News of the World, and its owner Rupert Murdoch damned to hell for eternity.    

And that leaves Burnham in a rather sticky situation. Because he cannot escape the brutal truth that, if he wants to win back the many thousands of its former voters who abandoned Labour in favour of Ukip in May, he will inevitably need some support from the Sun.
On air Burnham puts a brave face on his recent treatment at the hands of the redtop, making conciliatory noises about the importance of “talking to everyone” while at the same time not doing anything to upset the families of the JFT96 campaign while the inquiry is on-going.

But in private, as we talked before about the tough week he had faced, it is clear he has been stung by the coverage and seems conflicted. Until Labour finally elects its next leader in September, the Sun’s knocking coverage is probably not too big a problem for Burnham. But if he does win the leadership race, it is a conflict he will somehow need to overcome.

 It’s questionable whether it's “The Sun Wot Won It”, as the paper has a history of backing the winning horse. And it is of course possible to succeed in the face of opposition in the press.

But unless Burnham can navigate an acceptable compromise with the Hillsborough families he is deeply loyal to and the Sun, his messages about championing the NHS and delivering a fairer austerity plan may never get a fair hearing in Britain’s biggest newspaper.

 

Tom Latchem is a journalist and broadcaster who presents the Tuesday morning show on FUBAR Radio. Listen to the interview on the station on Tuesday from 10am.

Ukip's Nigel Farage and Paul Nuttall. Photo: Getty
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Is the general election 2017 the end of Ukip?

Ukip led the way to Brexit, but now the party is on less than 10 per cent in the polls. 

Ukip could be finished. Ukip has only ever had two MPs, but it held an outside influence on politics: without it, we’d probably never have had the EU referendum. But Brexit has turned Ukip into a single-issue party without an issue. Ukip’s sole remaining MP, Douglas Carswell, left the party in March 2017, and told Sky News’ Adam Boulton that there was “no point” to the party anymore. 

Not everyone in Ukip has given up, though: Nigel Farage told Peston on Sunday that Ukip “will survive”, and current leader Paul Nuttall will be contesting a seat this year. But Ukip is standing in fewer constituencies than last time thanks to a shortage of both money and people. Who benefits if Ukip is finished? It’s likely to be the Tories. 

Is Ukip finished? 

What are Ukip's poll ratings?

Ukip’s poll ratings peaked in June 2016 at 16 per cent. Since the leave campaign’s success, that has steadily declined so that Ukip is going into the 2017 general election on 4 per cent, according to the latest polls. If the polls can be trusted, that’s a serious collapse.

Can Ukip get anymore MPs?

In the 2015 general election Ukip contested nearly every seat and got 13 per cent of the vote, making it the third biggest party (although is only returned one MP). Now Ukip is reportedly struggling to find candidates and could stand in as few as 100 seats. Ukip leader Paul Nuttall will stand in Boston and Skegness, but both ex-leader Nigel Farage and donor Arron Banks have ruled themselves out of running this time.

How many members does Ukip have?

Ukip’s membership declined from 45,994 at the 2015 general election to 39,000 in 2016. That’s a worrying sign for any political party, which relies on grassroots memberships to put in the campaigning legwork.

What does Ukip's decline mean for Labour and the Conservatives? 

The rise of Ukip took votes from both the Conservatives and Labour, with a nationalist message that appealed to disaffected voters from both right and left. But the decline of Ukip only seems to be helping the Conservatives. Stephen Bush has written about how in Wales voting Ukip seems to have been a gateway drug for traditional Labour voters who are now backing the mainstream right; so the voters Ukip took from the Conservatives are reverting to the Conservatives, and the ones they took from Labour are transferring to the Conservatives too.

Ukip might be finished as an electoral force, but its influence on the rest of British politics will be felt for many years yet. 

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