Lynton Crosby: the questions Cameron needs to answer

Five days after the government postponed the introduction of plain cigarette packaging, the Tories' campaign strategist remains the story.

When Lynton Crosby was named as the Conservatives' campaign strategist last November, former Tory donor and deputy chairman Lord Ashcroft wrote in a 'helpful' memo to the Australian: 

Finally, I know you understand as much as anyone that it’s never a good thing when the adviser is the story. That being the case, I’m sure you’ll get on with the job and stay out of the limelight. 

While Crosby certainly has got on with the job, to the benefit of the Tories' poll ratings, he has become the story. Five days after the government announced that it had postponed plans to introduce plain cigarette packaging, the questions over Crosby's influence on the decision keep coming. On last night's Newsnight, Jeremy Hunt said that Crosby, whose company's clients include tobacco manufacturer Philip Morris, had never lobbied him or David Cameron "on issues to do with public health" and that it was a "whole area he is not allowed to touch", adding: "It is quite right he shouldn't because his company has clients in that area." 

But unfortunately for the Tories, these reponses only invite further scrutiny. With the publication of the government's lobbying bill today, Ed Miliband and Labour have a chance to challenge Cameron on the subject at today's PMQs, the final session before the summer recess. Here are some questions they might want to ask. 

Did you ask to see a list of Crosby's clients before hiring him?

If, as Hunt suggests, Crosby's business interests could create a conflict of interest, it is reasonable to challenge Cameron on whether he asked to see a list of his clients before employing him last November. A government spokesman admitted at the weekend that Cameron had been "unaware" that his strategist worked for Philip Morris but refused to say whether the Prime Minister had seen a list of Crosby Textor clients. 

Have you ever discussed alcohol or tobacco policy with Crosby?

To date, Cameron has merely said that Crosby has never "lobbied" him, refusing to deny that the pair have discussed government policy on alcohol and tobacco. Here's how he responded to two questions from Labour MPs on the subject. 

Mr Kevin Barron (Rother Valley) (Lab): I wrote to the Prime Minister on 8 May and I have not yet received a reply. May I ask him now whether he has had any discussions with Lynton Crosby about the standard packaging of cigarettes or the minimum price of a unit of alcohol—yes or no?

The Prime Minister: I can tell you, Mr Speaker, that Lynton Crosby has never lobbied me on anything.

Hansard, 19 June 2013, column 891

John Cryer (Leyton and Wanstead) (Lab): Further to the question that the Prime Minister failed to answer last week, can he confirm that he has never had a conversation with Lynton Crosby about alcohol pricing or cigarettes? The question is not “Has he been lobbied?”, but “Has he had that conversation?”

The Prime Minister: As I said last week, I have never been lobbied by Lynton Crosby about anything.

Hansard, 26 June 2013, column 297

Did Crosby's advice to "get the barnacles off the boat" include plain cigarette packaging?

The line from Conservative chairman Grant Shapps is that "Crosby advises the Conservative Party on political strategy; he doesn't advise on policy" but as he well knows, the distinction is not always a clear one. While it's unlikely that Crosby was so careless as to lobby Cameron directly on tobacco policy, he is known to have advised him to "get the barnacles off the boat". By this, the hard-nosed Australian is said to mean dispensing with extraneous measures that distract the government from voters' core concerns: the economy, immigration, education and welfare reform. Were plain cigarette packaging and minimum alcohol pricing (both of which were dropped from the Queen's Speech) among those he had in mind?

Conservative MP Sarah Wollaston, a former GP who has campaigned for both measures, suggested last night that it was "simply untrue" to claim that Crosby had no influence on policy. 

Will Crosby be forced to disclose his clients on the forthcoming register of lobbyists?

Crosby Textor does not publicly disclose its clients, which are known to have included alcohol and tobacco companies, but will it be forced to do so under the new lobbyists' register established by today's legislation? Wollaston declared last night that "to retain any credibility on lobbying, Cameron must postpone statement on minimum pricing until we know whether CTF [Crosby Textor Fullbrook] has big alcohol clients". 

Lynton Crosby, who was recently appointed as the Conservatives' election campaign manager after running Boris Johnson's re-election campaign.

George Eaton is political editor of the New Statesman.

Photo: Getty
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Like it or hate it, it doesn't matter: Brexit is happening, and we've got to make a success of it

It's time to stop complaining and start campaigning, says Stella Creasy.

A shortage of Marmite, arguments over exporting jam and angry Belgians. And that’s just this month.  As the Canadian trade deal stalls, and the government decides which cottage industry its will pick next as saviour for the nation, the British people are still no clearer getting an answer to what Brexit actually means. And they are also no clearer as to how they can have a say in how that question is answered.

To date there have been three stages to Brexit. The first was ideological: an ever-rising euroscepticism, rooted in a feeling that the costs the compromises working with others require were not comparable to the benefits. It oozed out, almost unnoticed, from its dormant home deep in the Labour left and the Tory right, stoked by Ukip to devastating effect.

The second stage was the campaign of that referendum itself: a focus on immigration over-riding a wider debate about free trade, and underpinned by the tempting and vague claim that, in an unstable, unfair world, control could be taken back. With any deal dependent on the agreement of twenty eight other countries, it has already proved a hollow victory.

For the last few months, these consequences of these two stages have dominated discussion, generating heat, but not light about what happens next. Neither has anything helped to bring back together those who feel their lives are increasingly at the mercy of a political and economic elite and those who fear Britain is retreating from being a world leader to a back water.

Little wonder the analogy most commonly and easily reached for by commentators has been that of a divorce. They speculate our coming separation from our EU partners is going to be messy, combative and rancorous. Trash talk from some - including those in charge of negotiating -  further feeds this perception. That’s why it is time for all sides to push onto Brexit part three: the practical stage. How and when is it actually going to happen?

A more constructive framework to use than marriage is one of a changing business, rather than a changing relationship. Whatever the solid economic benefits of EU membership, the British people decided the social and democratic costs had become too great. So now we must adapt.

Brexit should be as much about innovating in what we make and create as it is about seeking to renew our trading deals with the world. New products must be sought alongside new markets. This doesn’t have to mean cutting corners or cutting jobs, but it does mean being prepared to learn new skills and invest in helping those in industries that are struggling to make this leap to move on. The UK has an incredible and varied set of services and products to offer the world, but will need to focus on what we do well and uniquely here to thrive. This is easier said than done, but can also offer hope. Specialising and skilling up also means we can resist those who want us to jettison hard-won environmental and social protections as an alternative. 

Most accept such a transition will take time. But what is contested is that it will require openness. However, handing the public a done deal - however well mediated - will do little to address the division within our country. Ensuring the best deal in a way that can garner the public support it needs to work requires strong feedback channels. That is why transparency about the government's plans for Brexit is so important. Of course, a balance needs to be struck with the need to protect negotiating positions, but scrutiny by parliament- and by extension the public- will be vital. With so many differing factors at stake and choices to be made, MPs have to be able and willing to bring their constituents into the discussion not just about what Brexit actually entails, but also what kind of country Britain will be during and after the result - and their role in making it happen. 

Those who want to claim the engagement of parliament and the public undermines the referendum result are still in stages one and two of this debate, looking for someone to blame for past injustices, not building a better future for all. Our Marmite may be safe for the moment, but Brexit can’t remain a love it or hate it phenomenon. It’s time for everyone to get practical.