We need to eat less meat - and the G8 should say so

Instead of feeding starving humans, we funnel huge amounts of crops through the animals we use for food. G8 leaders must call for change at next week's summit.

In Davos this April, David Cameron outlined his priorities for the UK's presidency of the G8 this year. He talked about advancing trade, ensuring tax compliance and promoting greater transparency, all with the goal of creating "lasting global prosperity". It's a noble goal – lifting people out of poverty and making corporations accountable for their actions. It's reassuring to see these issues receive international attention.

But there is one obvious issue that is not being talked about, which should be at the top of the G8 agenda: animal agriculture and its contribution to world hunger, environmental degradation and skyrocketing healthcare costs, all of which affect the global economy.

There is more than enough food being grown around the world to feed the entire human population. So why are more than a billion people going hungry? Because instead of feeding starving humans, we funnel huge amounts of crops through the animals we use for food. It takes up to 16 pounds of grain to produce just 1 pound of meat. And an astounding 97 per cent of the world's soya crop goes to farmed animals rather than to hungry people.

We could eliminate the worst cases of world hunger with about 40 million tonnes of food. And it would be easy enough to find: nearly 20 times that amount of grain, 760 million tonnes, is fed to animals on factory farms every single year. Compare this to biofuels, which account for only 100 million tonnes. Tens of thousands of people marched in London on Saturday in support of Enough Food IF, a laudable campaign which highlights biofuels as one of the "bad guys" in the fight to end global hunger – and yet, inexplicably, it doesn't have animal agriculture as one of its key themes.

By cutting our meat consumption and slowing the rate at which animals are bred, we could redirect the crops that they would have consumed to the people who need them most. That's why the prestigious Worldwatch Institute maintains that "[m]eat consumption is an inefficient use of grain – the grain is used more efficiently when consumed directly by humans. Continued growth in meat output is dependent on feeding grain to animals, creating competition for grain between affluent meat-eaters and the world's poor". Therefore, raising animals for meat creates a disturbing social-justice issue.

And as meat-based diets spread to developing countries, subsistence farmers are being driven off their land. Efficient, plant-based agricultural models are being replaced by intensive animal agriculture, which also pollutes the air and water and leads to desertification that renders the once-fertile land barren.

The United Nations reports that the meat industry is "one of the top two or three most significant contributors to the most serious environmental problems, at every scale from local to global". And it's easy to see why. Carbon dioxide, methane and nitrous oxide are the principal agents of climate change – and raising animals for food is one of the largest sources of carbon dioxide and the largest source of both methane and nitrous-oxide emissions. When you add up all the energy-intensive stages of raising animals for food, slaughtering them and processing and storing their flesh, it's clear why producing 1 calorie of animal protein requires more than 11 times as much fossil fuel as producing 1 calorie of plant protein. In addition, Greenpeace estimates that in a single crop season, more than 2.9 million acres of the Amazon rain forest in Brazil are destroyed to make more room to grow crops to feed farmed animals.

The water footprint of the livestock sector is also huge. It takes more than 2,400 gallons of water to produce 1 pound of meat, while growing 1 pound of wheat requires only 25 gallons. You save more water by not eating a pound of meat than you do by not showering for six months!

Not surprisingly, the United Nations Environment Programme concluded  that "[a] substantial reduction of impacts would only be possible with a substantial worldwide diet change, away from animal products".

Environmental issues, in turn, have a serious impact on our economy. Heat waves, droughts, rising sea levels and other problems caused by climate change can ruin crops and result in increased food prices. Major storms, a developing trend that scientists have also linked to environmental destruction, often do billions of pounds in damage. Sir Nicholas Stern, author of the government-commissioned review on climate change, which has been the reference work for politicians and journalists throughout the last 10 years, warns that if we do not reduce greenhouse-gas emissions, it will take less than 40 years for climate change to cause up to a 20 per cent drop in the world's gross domestic product. He fears that it could be "market failure on the greatest scale the world has seen".

Then there are the skyrocketing healthcare costs that are attributable in large part to the increase in human consumption of meat, eggs and dairy products. Loaded with artery-clogging cholesterol and saturated fat, these products have been linked to cancer, heart attacks, strokes, diabetes and obesity. These top killers burden the National Health Service and necessitate that billions of pounds be spent searching for cures and medications to relieve disease symptoms. They also claim a huge number of lives.

Aside from their environmental and health impacts, the meat, dairy and egg industries cause immense suffering to more than a billion animals every year in the UK alone, most of whom spend their entire lives crammed inside dark, filthy sheds. They don't get to breathe fresh air until they are on their way to the abattoir, where many have their throats slit while they are still conscious.

"Lasting global prosperity" can be attained only through sustainable growth – otherwise, we will simply compound current environmental and economic problems. World leaders at the G8 Summit must take into account the devastating impact of animal agriculture in order to encourage global food changes that will be the catalyst for such growth.

The UN reports that the meat industry is "one of the top two or three most significant contributors to the most serious environmental problems". Photograph: Getty Images.

Kerry McCarthy is the Labour MP for Bristol East and the shadow foreign minister.

John Moore
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The man who created the fake Tube sign explains why he did it

"We need to consider the fact that fake news isn't always fake news at the source," says John Moore.

"I wrote that at 8 o'clock on the evening and before midday the next day it had been read out in the Houses of Parliament."

John Moore, a 44-year-old doctor from Windsor, is describing the whirlwind process by which his social media response to Wednesday's Westminster attack became national news.

Moore used a Tube-sign generator on the evening after the attack to create a sign on a TfL Service Announcement board that read: "All terrorists are politely reminded that THIS IS LONDON and whatever you do to us we will drink tea and jolly well carry on thank you." Within three hours, it had just fifty shares. By the morning, it had accumulated 200. Yet by the afternoon, over 30,000 people had shared Moore's post, which was then read aloud on BBC Radio 4 and called a "wonderful tribute" by prime minister Theresa May, who at the time believed it was a genuine Underground sign. 

"I think you have to be very mindful of how powerful the internet is," says Moore, whose viral post was quickly debunked by social media users and then national newspapers such as the Guardian and the Sun. On Thursday, the online world split into two camps: those spreading the word that the sign was "fake news" and urging people not to share it, and those who said that it didn't matter that it was fake - the sentiment was what was important. 

Moore agrees with the latter camp. "I never claimed it was a real tube sign, I never claimed that at all," he says. "In my opinion the only fake news about that sign is that it has been reported as fake news. It was literally just how I was feeling at the time."

Moore was motivated to create and post the sign when he was struck by the "very British response" to the Westminster attack. "There was no sort of knee-jerk Islamaphobia, there was no dramatisation, it was all pretty much, I thought, very calm reporting," he says. "So my initial thought at the time was just a bit of pride in how London had reacted really." Though he saw other, real Tube signs online, he wanted to create his own in order to create a tribute that specifically epitomised the "very London" response. 

Yet though Moore insists he never claimed the sign was real, his caption on the image - which now has 100,800 shares - is arguably misleading. "Quintessentially British..." Moore wrote on his Facebook post, and agrees now that this was ambiguous. "It was meant to relate to the reaction that I saw in London in that day which I just thought was very calm and measured. What the sign was trying to do was capture the spirit I'd seen, so that's what I was actually talking about."

Not only did Moore not mean to mislead, he is actually shocked that anyone thought the sign was real. 

"I'm reasonably digitally savvy and I was extremely shocked that anyone thought it was real," he says, explaining that he thought everyone would be able to spot a fake after a "You ain't no muslim bruv" sign went viral after the Leytonstone Tube attack in 2015. "I thought this is an internet meme that people know isn't true and it's fine to do because this is a digital thing in a digital world."

Yet despite his intentions, Moore's sign has become the centre of debate about whether "nice" fake news is as problematic as that which was notoriously spread during the 2016 United States Presidential elections. Though Moore can understand this perspective, he ultimately feels as though the sentiment behind the sign makes it acceptable. 

"I use the word fake in inverted commas because I think fake implies the intention to deceive and there wasn't [any]... I think if the sentiment is ok then I think it is ok. I think if you were trying to be divisive and you were trying to stir up controversy or influence people's behaviour then perhaps I wouldn't have chosen that forum but I think when you're only expressing your own emotion, I think it's ok.

"The fact that it became so-called fake news was down to other people's interpretation and not down to the actual intention... So in many interesting ways you can see that fake news doesn't even have to originate from the source of the news."

Though Moore was initially "extremely shocked" at the reponse to his post, he says that on reflection he is "pretty proud". 

"I'm glad that other people, even the powers that be, found it an appropriate phrase to use," he says. "I also think social media is often denigrated as a source of evil and bad things in the world, but on occasion I think it can be used for very positive things. I think the vast majority of people who shared my post and liked my post have actually found the phrase and the sentiment useful to them, so I think we have to give social media a fair judgement at times and respect the fact it can be a source for good."

Amelia Tait is a technology and digital culture writer at the New Statesman.