Akala: "Hip-hop is a modern day minstrel show"

Akala’s "Hip-Hop History Live": an exploration of black history like no other I've seen before.

Its 6.45 on a Friday evening at the Southbank Centre. The race for a chair is on. As the Clore Ballroom fills up, I set off, searching every room, every corner to retrieve a seat. Every nook and cranny of the Southbank has been stripped of furniture. I managed to unearth a stool. The fact that I was accompanied by hundreds of others only goes to show rapper Akala’s growing popularity.

The setting was a strange one. Following the farcical dash for seats, a remarkably mixed audience sat down in the ballroom for this free event. A corporate, sharp, yet colourful space, the Southbank had the feel of a university open day, as every fan politely sat down in front of a makeshift stage. Hardly the typical hip-hop venue.

Yet what followed was far from typical. Opening with a passionate volley of the sort of conscious rap he has become renowned for, Akala embarked on an ambitious history of hip-hop. Presented with both spoken word and rap, each as absorbing as the other, the MOBO award-winning rapper began with ancient African history, and finished with modern day hip-hop. By far the coolest lecture I’ve ever been to.

In his “intellectual beat-down” of accepted opinion, Akala launched a tirade against commonly held misconceptions. First, Chapter 1, “Africa in History” bemoaned the omission of ancient Egyptian history from ‘black history’, quoting the likes of Herodotus to explain that the ancient Egyptians were of course, black. He goes on to explain the technology that Africa possessed, how it had “Swahili houses built in Elizabethan times”, how three quarters of a million books survive from Timbuktu. It was clear from the start that Akala has done his research as he urges us to respect ancient black history.

The lecture-cum-performance then became darker, more poignant. Chapter 2 tackled the “Maagamizi”, the title of a track in Akala’s new album, meaning “human-caused disaster”. Colonialism was such a Maagamizi, “the African holocaust because we paid one hell of a cost” as the track explains. Disturbing too were parts of Chapter 3, “African survival in the New World”. Akala warned parents of the young children in the room (of which there were a surprising amount) that his material would be disturbing, as the Jim Crow laws and lynching were explained.

A more obvious musical history then began to emerge. Akala plays us black jazz from 1936, Ella Fitzgerald’s scat, clips of Mohammed Ali teasing journalists with short, snappy rhymes and the main thesis of the entire performance quickly became clear. Modern-day hip-hop wasn’t created in a vacuum. Instead, it is the product of thousands of years of evolution, borne of the struggles and cross-cultural character of black history. Of the more recent examples, Ella Fitzgerald’s scat was the most revealing. Akala observed that if you put an English accent and a 140bpm beat on it, it would essentially be grime.

Akala’s passion intensifies even further as he moves on to the “Golden age of Hip-Hop” in Chapter 4. Wu-Tang Clan, Public Enemy, and the entire hip-hop scene from the mid-80s to the early 90s represented the “black CNN and much more” he explained. Rap in this era was a world away from its modern MTV equivalent, as MCs addressed issues of real importance to the black community.

That all changed in the mid-90s, as the final chapter “The Art and Politics of Power” laments. Quoting a Mos Def track, Akala reminds us that “old white men is running this rap shit”. “Hip-Hop is a modern day minstrel show” he said. A handful of powerful corporations now control the business, playing down to the lowest, most misogynistic, racist stereotypes. In one moving moment, after a touching mention of Trayvon Martin which brought applause from the audience, Akala lists the names of a series of unarmed African Americans killed by the police. “Raise your hand if you’ve heard of these people” he asks. Barely anyone recognised the victims. In the 80s, he explained, it was the hip-hop MCs who kept the black community informed about such atrocities. Of course, the rich, white, old men who run the industry would never allow such potent resistence in their “product”.

Refreshingly, Akala also rejects the acceptance of the ‘N word’ amongst the black community. It’s a racist word, with a racist history. Full stop.

After finishing with a short jam session, complementing his intelligence with undoubtable musical skill, Akala received a standing ovation. I have never seen anything like his performance, and doubt I will any time soon. Brimming with intelligence, packed with talent, it was never boring, nor patronising. It was relevant, insightful and immensely entertaining.

“Hip-Hop isn’t dead”, explained Akala, “it’s just gravely ill”. I can think of no-one better than Akala himself to nurse it back to health.

Akala: Bold, blunt and brutally honest. Photograph: Getty Images.
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Why does food taste better when we Instagram it?

Delay leads to increased pleasure when you set up a perfect shot of your dinner.

Been on holiday? Take any snaps? Of course you did – but if you’re anything like me, your friends and family didn’t make it into many of them. Frankly, I can only hope that Mr Whippy and I will still be mates in sixty years, because I’m going to have an awful lot of pictures of him to look back on.

Once a decidedly niche pursuit, photographing food is now almost as popular as eating it, and if you thought that the habit was annoying at home, it is even worse when it intrudes on the sacred peace of a holiday. Buy an ice cream and you’ll find yourself alone with a cone as your companion rushes across a four-lane highway to capture his or hers against the azure sea. Reach for a chip before the bowl has been immortalised on social media and get your hand smacked for your trouble.

It’s a trend that sucks the joy out of every meal – unless, that is, you’re the one behind the camera. A new study published in the Journal of Personality and Social Psychology suggests that taking pictures of food enhances our pleasure in it. Diners at the food court of a farmers’ market in Philadelphia were asked either to photograph their meal or to eat “as you normally would”, then were questioned about how they found it. Those in the photography group reported that not only did they enjoy their meal more, but they were “significantly more immersed in the experience” of eating it.

This backs up evidence from previous studies, including one from this year in the Journal of Consumer Marketing, which found that participants who had been asked to photograph a red velvet cake – that bleeding behemoth of American overindulgence – later rated it as significantly tastier than those who had not.

Interestingly, taking a picture of a fruit salad had no effect on its perceived charms, but “when descriptive social norms regarding healthy eating [were] made salient”, photographing these healthier foods did lead to greater enjoyment. In other words, if you see lots of glossy, beautifully lit pictures of chia seed pudding on social media, you are more likely to believe that it’s edible, despite all the evidence to the contrary.
This may seem puzzling. After all, surely anything tastes better fresh from the kitchen rather than a protracted glamour shoot – runny yolks carefully split to capture that golden ooze, strips of bacon arranged just so atop plump hemispheres of avocado, pillowy burger buns posed to give a glimpse of meat beneath. It is hardly surprising that 95 million posts on Instagram, the photo-sharing site, proudly bear the hashtag #foodporn.

However, it is this delay that is apparently responsible for the increase in pleasure: the act of rearranging that parsley garnish, or moving the plate closer to the light, increases our anticipation of what we are about to eat, forcing us to consider how delicious it looks even as we forbid ourselves to take a bite until the perfect shot is in the bag. You could no doubt achieve the same heightened sense of satisfaction by saying grace before tucking in, but you would lose the gratification that comes from imagining other people ogling your grilled Ibizan sardines as they tuck in to an egg mayonnaise at their desk.

Bear in mind, though, that the food that is most successful on Instagram often has a freakish quality – lurid, rainbow-coloured bagel-croissant hybrids that look like something out of Frankenstein’s bakery are particularly popular at the moment – which may lead to some unwise menu choices in pursuit of online acclaim.

On the plus side, if a diet of giant burgers and salted-caramel lattes leaves you feeling queasy, take heart: if there is one thing that social media likes more than #avotoast, it is embarrassing oversharing. After a week of sickening ice-cream shots, a sickbed selfie is guaranteed to cheer up the rest of us. 

Felicity Cloake is the New Statesman’s food columnist. Her latest book is The A-Z of Eating: a Flavour Map for Adventurous Cooks.

This article first appeared in the 25 August 2016 issue of the New Statesman, Cameron: the legacy of a loser