Town on BBC2: Welcome to the bay to nowhere

Oh, our poor towns. What on earth have they done to deserve all this attention?

Town
BBC2

I know Oban quite well, from the air. Some years ago, an open-cockpit biplane in which I was travelling from the Isle of Mull to Glasgow was forced to make an emergency landing at what was laughingly known as the town’s airport (in reality, a disused car park whose “control tower” comprised an old caravan).

As you may imagine, this was somewhat terrifying, for all that I was wearing both a fireproof suit and a parachute. But even in a state of quaking fear, I was still able to register how bleak the place looked. As I listened to the dialogue between the pilot (my then boyfriend) and (ha, ha!) “air traffic control” – the euphemism “unscheduled landing” was used, doubtless for my benefit – I remember thinking: “Oban. What a place to die!”

Oban was the star of the first film in the latest series of Town (21 May, 9pm), which is sort of like Coast, only with more buildings and less guano. Why towns? As its presenter, Nicholas Crane, told us in the opening sequence, towns are “where we first learned to be urban”. This sounded kind of interesting to me – perhaps by going back to our roots, we can work out how to make city life a little more tolerable – but, in truth, it wasn’t an idea he explored very much. Or, indeed, at all.

Crane isn’t a great one for ideas – beside the Johnson’s dictionarythat is Jonathan Meades, he will always be a mere Ladybird book – and for this reason his films have the weird feel of the schools education programmes I remember being forced to watch in the 1980s, when my teachers were too busy planning their next strike to get up off their arses and teach.

Sometimes, Crane’s footage was so boring, it might almost have been a spoof. First, he showed us the local quarry. Then, he visited a sorting office. And then, as a special treat, he jumped aboard a Caledonian MacBrayne ferry. The quarry was notable for its reserves of granite. The sorting office was marked out by its abundance of letters. The ferry was replete with passengers.

Crikey. I was on the edge of my seat. What next? A pub, where the characteristically Scottish beverages that are known as “beer” and “whisky” may be purchased and enjoyed over a quiet chat with friends? Or what about a quick tour of Oban’s railway station, where tickets for travel are on sale at what is known colloquially as “the ticket office”?

Oban is dominated by the rather wonderful McCaig’s Tower, a folly of granite on which construction began in 1897 and which resembles the Colosseum (I remember it well, as seen from the tiny metal bird in which I had foolhardily agreed to go away for a “romantic” weekend). Crane informed us that no one knows why John Stuart McCaig, a local banker, decided to build it – largely because he died before its completion.

Is this so? I understood that the project was a benevolent one, the better to keep local stonemasons in work during the winter. Also, that McCaig had hoped to instal some kind of gallery inside it, complete with memorial statues of his family. And I’m afraid that Visit Scotland agrees with me. Anyway, right or wrong, it was at this point that I truly ached for a little Meades-style lyricism: some vivid line to explain the strange and now almost extinct impulse for folly-building. The best Crane could do was to lower his voice to a whisper and describe it as a “sanctuary”.

I can’t believe that Town – this is the second series – is ever going to be as big a hit as Coast (eight series and counting). But if by some miracle it is, we’d better brace ourselves. According to Wikipedia, there are 936 towns in Britain, so it could run and run. In the fullness of time, Crane and his Pooterish insights might even start to have an effect on house prices – at which point, he’ll be the new Kirstie Allsopp. Or something.

Oh, our poor towns. What on earth have they done to deserve all this attention? First, Mary Portas, in her spike heels and Barbarella frocks. Now, Crane in his sensible boots and his Gore-Tex. All I can offer by way of reassurance is the certain knowledge that no one ever moved anywhere just because it had a particularly hectic sorting office.

A fisherman in Oban. Photograph: Jeff J Mitchell/Getty Images

Rachel Cooke trained as a reporter on The Sunday Times. She is now a writer at The Observer. In the 2006 British Press Awards, she was named Interviewer of the Year.

This article first appeared in the 27 May 2013 issue of the New Statesman, You were the future once

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As it turns out, the Bake Off and the Labour party have a lot in common

And I'm not just talking about the fact they've both been left with a old, wrinkly narcissist.

I wonder if Tom Watson and Paul Hollywood are the same person? I have never seen them in the same room together – neither in the devil’s kitchen of Westminster, nor in the heavenly Great British Bake Off marquee. Now the Parliamentary Labour Party is being forced to shift to the ­political equivalent of Channel 4, and the Cake Meister is going with. As with the Labour Party under Jeremy Corbyn, so with Bake Off: the former presenters have departed, leaving behind the weird, judgemental, wrinkly old narcissist claiming the high ground of loyalty to the viewers – I mean members.

Is the analogy stretched, or capable of being still more elasticised? Dunno – but what I do know is that Bake Off is some weird-tasting addictive shit! I resisted watching it at all until this season, and my fears were justified. When I took the first yummy-scrummy bite, I was hooked even before the camera had slid across the manicured parkland and into that mad and misty realm where a couple of hours is a long time . . . in baking, as in contemporary British politics. It’s a given, I know, that Bake Off is a truer, deeper expression of contemporary Britain’s animating principle than party, parliament, army or even monarch. It is our inner Albion, reached by crossing the stormy sound of our own duodenums. Bake Off is truer to its idea of itself than any nation state – or mythical realm – could ever be, and so inspires a loyalty more compelling.

I have sensed this development from afar. My not actually watching the programme adds, counterintuitively, to the perspicacity of my analysis: I’m like a brilliant Kremlinologist, confined to the bowels of Bletchley Park, who nonetheless sifts the data so well that he knows when Khrushchev is constipated. Mmm, I love cake! So cried Marjorie Dawes in Little Britain when she was making a mockery of the “Fatfighters” – and it’s this mocking cry that resounds throughout contemporary Britain: mmm! We love cake! We love our televisual cake way more than real social justice, which, any way you slice it, remains a pie in the sky – and we love Bake Off’s mixing bowl of ethnicity far more than we do a melting pot – let alone true social mobility. Yes, Bake Off stands proxy for the Britain we’d like to be, but that we can’t be arsed to get off our arses and build, because we’re too busy watching people bake cakes on television.

It was Rab Butler, Churchill’s surprise choice as chancellor in the 1951 Tory government, who popularised the expression “the national cake” – and our new, immaterial national cake is a strange sort of wafer, allowing all of us who take part in Paul’s-and-Mary’s queered communion to experience this strange transubstantiation: the perfect sponge rising, as coal is once more subsidised and the railways renationalised.

Stupid, blind, improvident Tom Watson, buggering off like that – his battles with the fourth estate won’t avail him when it comes to the obscurity of Channel 4. You’ll find yourself sitting there alone in your trailer, Tom, neatly sculpting your facial hair, touching up your maquillage with food colouring – trying to recapture another era, when goatees and Britannia were cool, and Tony and Gordon divided the nation’s fate along with their polenta. Meanwhile, Mel and Sue – and, of course, Mary – will get on with the serious business of baking a patriotic sponge that can be evenly divided into 70 million pieces.

That Bake Off and the Labour Party should collapse at exactly the same time suggests either that the British oven is too cold or too hot, or that the recipe hasn’t been followed properly. Mary Berry has the charisma that occludes charisma: you look at her and think, “What’s the point of that?” But then, gradually, her quiet conviction in her competence starts to win you over – and her judgements hit home hard. Too dense, she’ll say of the offending comestible, her voice creaking like the pedal of the swing-bin that you’re about to dump your failed cake in.

Mary never needed Paul – hers is no more adversarial a presenting style than that of Mel and Sue. Mary looks towards a future in which there is far more direct and democratic cake-judging, a future in which “television personality” is shown up for the oxymoron it truly is. That she seems to be a furious narcissist (I wouldn’t be surprised if either she’s had a great deal of “work”, or she beds down in a wind tunnel every night, so swept are her features) isn’t quite as contradictory as you might imagine. Out there on the margins of British cookery for decades, baking cakes for the Flour Advisory Board (I kid you not), taking a principled stand on suet, while the entire world is heading in one direction, towards a globalised, neoliberal future of machine-made muffins – she must have had a powerful ­degree of self-belief to keep on believing in filo pastry for everyone.

So now, what will emerge from the oven? Conference has come and gone, and amateur bakers have banged their heads against the wall of the tent: a futile exercise, I’m sure you’ll agree. Will Jeremy – I’m sorry, Mary – still be able to produce a show-stopper? Will Mel and Sue and Angela and Hilary all come sneaking back, not so much shriven as proved, so that they, too, can rise again? And what about poor Tom – will he try to get a Labour Party cookery show of his own going, despite the terrible lack of that most important ingredient: members?

It’s so hard to know. It could be that The Great British Bake Off has simply reached its sell-by date and is no longer fit for consumption. Or it could be that Tom is the possessor of his alter ego’s greatest bête noire, one as fatal in politics as it is in ­bakery, to whit: a soggy bottom. 

Will Self is an author and journalist. His books include Umbrella, Shark, The Book of Dave and The Butt. He writes the Madness of Crowds and Real Meals columns for the New Statesman.