Apprentices "15% more employable" than everyone else. Why only 15?

You choose plumbing over philosophy; you expect to get a job.

For a while now we've been given to believe apprenticeships are the solution to all sorts of problems, like the current gap between the skilled employed and the unskilled unemployed. As I wrote a couple of months ago:

There seems to be a disconnect between educators and employers - the sectors crying out for workers (IT, engineering), match the university courses with the empty lecture halls.

How do you address this? Well, one idea is to pour money into apprentice schemes and funded places at technical colleges - which the government is, to some extent, doing. (For example, there's the Employer Ownership Pilot, a 250m funded training scheme for employers).

And last month George Osborne announced an extra £180m of funding to create 50,000 new apprenticeships. Are the schemes and the push working though? Well today the BBC has reported that qualified apprentices are 15 per cent "more employable" than people with other qualifications, according to a survey of 500 firms.

Here's the BBC:

Skills Minister Matthew Hancock said: "We want apprenticeships or university to become the new norm for young people leaving school and higher apprenticeships are an excellent way to enter high-profile careers while also achieving a degree-level qualification."

David Way, executive director, National Apprenticeship Service said: "We know that apprenticeships deliver real business benefits for employers."

15 per cent sounds great - but if you make the decision to study, say, plumbing, rather than philosophy, you are likely to be basing that decision on the idea that plumbing makes you quite considerably more employable. Maybe even completely employable. Yet in the survey apprentices scored 7.36 out of a possible 10 for "employability" as opposed to a 6.382 average of other qualifications (hence the 15 per cent difference) - still quite some way off the desirable 10.

Many problems with the government apprentice scheme have already been highlighted - inadequate training, false advertising, exploitation by employers. But it's worth noting that this survey is just an opinion poll (no commitment involved) - looking at whether employers think these kinds of schemes make people more likely to get jobs. It seems there's still some convincing to do.

Philosophy students can prove they are not a spanner. But this isn't always enough Photograph: Getty Images
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A global marketplace: the internet represents exporting’s biggest opportunity

The advent of the internet age has made the whole world a single marketplace. Selling goods online through digital means offers British businesses huge opportunities for international growth. The UK was one of the earliest adopters of online retail platforms, and UK online sales revenues are growing at around 20 per cent each year, not just driving wider economic growth, but promoting the British brand to an enthusiastic audience.

Global e-commerce turnover grew at a similar rate in 2014-15 to over $2.2trln. The Asia-Pacific region, for example, is embracing e-marketplaces with 28 per cent growth in 2015 to over $1trln of sales. This demonstrates the massive opportunities for UK exporters to sell their goods more easily to the world’s largest consumer markets. My department, the Department for International Trade, is committed to being a leader in promoting these opportunities. We are supporting UK businesses in identifying these markets, and are providing access to services and support to exploit this dramatic growth in digital commerce.

With the UK leading innovation, it is one of the responsibilities of government to demonstrate just what can be done. My department is investing more in digital services to reach and support many more businesses, and last November we launched our new digital trade hub: www.great.gov.uk. Working with partners such as Lloyds Banking Group, the new site will make it easier for UK businesses to access overseas business opportunities and to take those first steps to exporting.

The ‘Selling Online Overseas Tool’ within the hub was launched in collaboration with 37 e-marketplaces including Amazon and Rakuten, who collectively represent over 2bn online consumers across the globe. The first government service of its kind, the tool allows UK exporters to apply to some of the world’s leading overseas e-marketplaces in order to sell their products to customers they otherwise would not have reached. Companies can also access thousands of pounds’ worth of discounts, including waived commission and special marketing packages, created exclusively for Department for International Trade clients and the e-exporting programme team plans to deliver additional online promotions with some of the world’s leading e-marketplaces across priority markets.

We are also working with over 50 private sector partners to promote our Exporting is GREAT campaign, and to support the development and launch of our digital trade platform. The government’s Exporting is GREAT campaign is targeting potential partners across the world as our export trade hub launches in key international markets to open direct export opportunities for UK businesses. Overseas buyers will now be able to access our new ‘Find a Supplier’ service on the website which will match them with exporters across the UK who have created profiles and will be able to meet their needs.

With Lloyds in particular we are pleased that our partnership last year helped over 6,000 UK businesses to start trading overseas, and are proud of our association with the International Trade Portal. Digital marketplaces have revolutionised retail in the UK, and are now connecting consumers across the world. UK businesses need to seize this opportunity to offer their products to potentially billions of buyers and we, along with partners like Lloyds, will do all we can to help them do just that.

Taken from the New Statesman roundtable supplement Going Digital, Going Global: How digital skills can help any business trade internationally

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