A month ago, we put Sarah Palin on the cover of the New Statesman with the line: "Palin Power: Why we should be scared of Sarah". Andrew Stephen and Sarah Churchwell writing in that issue are well worth a second read.
In the same vein, I recommend Joe Klein in the current issue of Time. Its dissection of Palin's simplicity, duplicity and -- significantly -- appeal is the best post-Tea Party analysis I've read.
Klein argues that the former governor of Alaska "hits the same mystic chords as [Bill] Clinton"; that she does "folksy far better than George W Bush"; and that in "an era when image almost always passes for substance" she is the (un)real deal.
No matter that the Tea Party speech this month was "inspired drivel, a series of distortions and oversimplifications, totally bereft of nourishing policy proposals". As Klein observes:
One might even argue that "you betcha" is American for "Yes, we can". At least, in a certain sort of America: the land of the simple truths, where nothing Barack Obama does makes sense.