Clegg's strategy is clear, but now he must deliver

The next 12 months will show if the electorate is willing to give the Lib Dem leader a hearing.

I asked Nick Clegg yesterday at Lib Dem conference for a short description of what we stand for. What is the liberal language we should be using in our everyday conversation? What's the elevator sell?

I rather liked his answer: "We should answer the call of the head and the heart." By this he meant that we should offer the fiscal responsibility the country needs (and Labour can't claim to have delivered) and also ensure that the life chances of every person are never blighted by the circumstances of their birth - everyone should have an opportunity for greatness. The 'caring' territory that the nasty party (not my phrase) would struggle to own.

Reading the above makes perfect sense in the context of Nick’s speech to the Lib Dem conference yesterday. What’s interesting is that I wrote the above 12 months ago at the Birmingham conference. And here we are, 12 months on, and the message remains the same.

Are you ready to trust Labour with your money again? And do you really think the Tories will make Britain fairer? Because the truth is, only the Liberal Democrats can be trusted on the economy and relied upon to deliver a fairer society too.

And the other truth is that it’s been this ever since we entered government

Leading up to Nick’s speech, there was no shortage of advice about how we should restore our standing in the polls and in the eyes of the electorate. "Turn left" was the advice of the Telegraph's Mary Riddell – "The party’s voters won’t allow a deal with the Tories in 2015 – it’s time to make eyes at Labour". Keep right was the advice of Richard Reeves, Clegg's outgoing director of strategy, in the New Statesman– "Any attempt to position the Liberal Democrats as a party of the centre left after five years of austerity government in partnership with the Conservatives will be laughed out of court by the voters – and rightly so".

But Nick’s message from the last week is clear: yes, I have made political mistakes, but my principles have stayed the same. And for the second half of this Parliament, I will demonstrate that we remain an economically responsible and socially liberal party and you will see that.

The chatter around the grassroots throughout the conference was pretty consistent. Yes, Nick’s got stuff wrong – and large swathes of the party remain livid about it. Yes he’s got a lot to prove – to us, even before the rest of the world. But the next 12 months will show if Nick can deliver against the agenda he outlined yesterday. And if the electorate is willing to give him a hearing.

The party has approved that agenda, supporting the leadership on its economic strategy, while giving it a bloody nose on socially illiberal Tory led policy like "secret courts".  Now let’s see the leadership deliver. The grassroots – and the electorate – are watching. And the clock’s ticking ...

Nick Clegg aims to present the Liberal Democrats as economically responsible and socially liberal. Photograph: Getty Images.

Richard Morris blogs at A View From Ham Common, which was named Best New Blog at the 2011 Lib Dem Conference

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Andy Burnham and Sadiq Khan are both slippery self-mythologisers – so why do we rate one more than the other?

Their obsessions with their childhoods have both become punchlines; but one of these jokes, it feels to me, is told with a lot more affection than the other.

Andy Burnham is a man whose policies and opinions seem to owe more to political expediency than they do to belief. He bangs on to the point of tedium about his own class, background and interests. As a result he’s widely seen as an unprincipled flip-flopper.

Sadiq Khan is a man whose policies and opinions seem to owe more to political expediency than they do to belief. He bangs on to the point of tedium about his own class, background and interests. As a result he’s the hugely popular mayor of London, the voice of those who’d be proud to think of themselves as the metropolitan liberal elite, and is even talked of as a possible future leader of the Labour party.

Oh, and also they were both born in 1970. So that’s a thing they have in common, too.

Why it is this approach to politics should have worked so much better for the mayor of London than the would-be mayor of Manchester is something I’ve been trying to work out for a while. There are definite parallels between Burnham’s attempts to present himself as a normal northern bloke who likes normal things like football, and Sadiq’s endless reminders that he’s a sarf London geezer whose dad drove a bus. They’ve both become punchlines; but one of these jokes, it feels to me, is told with a lot more affection than the other.

And yes, Burnham apparent tendency to switch sides, on everything from NHS privatisation to the 2015 welfare vote to the leadership of Jeremy Corbyn, has given him a reputation for slipperiness. But Sadiq’s core campaign pledge was to freeze London transport fares; everyone said it was nonsense, and true to form it was, and you’d be hard pressed to find an observer who thought this an atypical lapse on the mayor’s part. (Khan, too, has switched sides on the matter of Jeremy Corbyn.)

 And yet, he seems to get away with this, in a way that Burnham doesn’t. His low-level duplicity is factored in, and it’s hard to judge him for it because, well, it’s just what he’s like, isn’t it? For a long time, the Tory leadership’s line on London’s last mayor was “Boris is Boris”, meaning, look, we don’t trust him either, but what you gonna do? Well: Sadiq is Sadiq.

Even the names we refer to them by suggest that one of these two guys is viewed very differently from the other. I’ve instinctively slipped into referring to the mayor of London by his first name: he’s always Sadiq, not Khan, just as his predecessors were Boris and Ken. But, despite Eoin Clarke’s brief attempt to promote his 2015 leadership campaign with a twitter feed called “Labour Andy”, Burnham is still Burnham: formal, not familiar. 

I’ve a few theories to explain all this, though I’ve no idea which is correct. For a while I’ve assumed it’s about sincerity. When Sadiq Khan mentions his dad’s bus for the 257th time in a day, he does it with a wink to the audience, making a crack about the fact he won’t stop going on about it. That way, the message gets through to the punters at home who are only half listening, but the bored lobby hacks who’ve heard this routine two dozen times before feel they’re in the joke.

Burnham, it seems to me, lacks this lightness of touch: when he won’t stop banging on about the fact he grew up in the north, it feels uncomfortably like he means it. And to take yourself seriously in politics is sometimes to invite others to make jokes at your expense.

Then again, perhaps the problem is that Burnham isn’t quite sincere enough. Sadiq Khan genuinely is the son of a bus-driving immigrant: he may keep going on about it, but it is at least true. Burnham’s “just a northern lad” narrative is true, too, but excludes some crucial facts: that he went to Cambridge, and was working in Parliament aged 24. Perhaps that shouldn’t change how we interpret his story; but I fear, nonetheless, it does.

Maybe that’s not it, though: maybe I’m just another London media snob. Because Burnham did grow up at the disadvantaged end of the country, a region where, for too many people, chasing opportunities means leaving. The idea London is a city where the son of a bus driver can become mayor flatters our metropolitan self-image; the idea that a northerner who wants to build a career in politics has to head south at the earliest opportunity does the opposite. 

So if we roll our eyes when Burnham talks about the north, perhaps that reflects badly on us, not him: the opposite of northern chippiness is southern snobbery.

There’s one last possibility for why we may rate Sadiq Khan more highly than Andy Burnham: Sadiq Khan won. We can titter a little at the jokes and the fibs but he is, nonetheless, mayor of London. Andy Burnham is just the bloke who lost two Labour leadership campaigns.

At least – for now. In six weeks time, he’s highly likely to the first mayor of Greater Manchester. Slipperiness is not the worst quality in a mayor; and so much of the job will be about banging the drum for the city, and the region, that Burnham’s tendency to wear his northernness on his sleeve will be a positive boon.

Sadiq Khan’s stature has grown because the fact he became London’s mayor seems to say something, about the kind of city London is and the kind we want it to be. Perhaps, after May, Andy Burnham can do the same for the north – and the north can do the same for Andy Burnham.

Jonn Elledge edits the New Statesman's sister site CityMetric, and writes for the NS about subjects including politics, history and Daniel Hannan. You can find him on Twitter or Facebook.