No gold medal for Goldenballs Beckham

Dropping Beckham from the Olympic squad may have effectively ended his international career, but it was the kindest thing to do.

David Beckham’s dream is over. There will be no gold medal for the golden-haired Goldenballs of English football, the towering presence who has stood astride Wembley these past 15 years, and who was hoping for one last hurrah.

There will be no close-ups of Posh in the crowd as he takes a deep breath and lines up the vital last-minute free-kick to go sailing into the top corner. There will be no frenzied applause as he jogs up and down the touchline at what at first appears to be warming-up speed but is actually as fast as he can go nowadays. And there will be no glory for Beckham as his international career comes to a close without him even kicking a ball.

Alas, it wasn’t to be. Stuart Pearce, the former electrician and part-time national hero who is now coach of the Great Britain Olympic football team, has opted for pragmatism rather than pride, and left Becks out of the final squad.

In some ways it’s sad that someone who was so instrumental in bringing the Games to his East London backyard should be passed over in favour of players who have achieved much less, yet who can run faster. But in a purely competitive sense, Pearce has made the right choice for everyone – probably including Beckham himself.

A brilliant career with England, Manchester United, Real Madrid (and yes, the LA Galaxy) is coming to an end. He may still be young at 37 (I say this as a 37-year-old), but his best days are well behind him, when he was scoring at will and delivering incredible dead balls from all over the pitch.

Despite the moments of joy he brought at international level – the smashed redemption penalty against Argentina, the coruscating free-kicks against Colombia, Greece and Ecuador, the vital part he played in that 5-1 false dawn against Germany in Munich – he couldn’t lead England to glory, no matter how hard everyone tried.

He was so talented, England tried everything with him, even playing him as a ‘quarterback’ on one particularly ill-conceived night of shame when Sven-Goran Eriksson’s England were well beaten by Northern Ireland. But that reflected a part of the problem with his brilliance: Beckham was made for a game with rolling substitutions. His all-round game, emphasised perhaps by his jumping out of a crucial tackle that led to Brazil’s goal in the World Cup quarter-final Shizuoka in 2002, never matched his technical class, and that only became more obvious as time went on.

Beckham is part of the misfiring ‘golden generation’ who have promised so much but delivered so little. The less sparkling part of his legacy lives on – where once he was the undroppable player, put in the team regardless of form or tactics, now it’s Wayne Rooney who occupies the position of England’s sine qua non, even if he’s not quite up to scratch – as was the case in Euro 2012 and that tame capitulation to Italy the other night. But so do the best qualities that Beckham brought – a devotion to the England shirt, a desire to put skill first and graft second, and a fierce competitive edge.

In some ways, it’s a kindness that Pearce has given Beckham by denying him his last lap of honour. Imagine him hopelessly outpaced as he attempts to keep up with the under-23s haring up and down the wing, waiting for one dead-ball situation to rescue the team. Imagine his team-mates hearing a bigger roar for someone on the bench than they hear for themselves.

That’s no way for the man to bow out. He deserves better – a knighthood will probably do, in time. For now, he’ll just have to watch from the sidelines like the rest of us, if he can get tickets (and I suspect he might). In the end, the decision to drop him was made for purely footballing reasons – something Beckham will probably respect in time, no matter how much it hurts right now.

 

David Beckham holds the Olympic Flame as it arrives at RNAS Culdrose in Cornwall. Photograph: Getty Images
Patrolling the murkier waters of the mainstream media
Getty
Show Hide image

Is it true that a PR firm full of Blairites is orchestrating the Labour coup?

Portland Communications has been accused of conspiring against Jeremy Corbyn. It's not true, but it does reveal a worrying political imbalance in the lobbying industry.

The secret is out. The Canary – an alternative left wing media outlet – claims to have uncovered the story that the lobby missed. The website has discovered “the truth behind the Labour coup, when it really began and who manufactured it”.

Apparently, the political consultancy and PR firm Portland Communications is “orchestrating” the Labour plotting through its extensive network of Blairite lobbyists and its close links to top media folk. Just when we thought that Tom Watson and Angela Eagle might have something to do with it.

Many Canary readers, who tend to be Jeremy Corbyn supporters, have been lapping up and sharing the shock news. “Thank you for exposing this subterfuge,” said Susan Berry. “Most helpful piece of the week,” enthused Sarah Beuhler.

On Twitter, Mira Bar-Hillel went even further: “It is now clear that @jeremycorbyn must remove anybody associated with Portland PR, the Fabians and Lord Mandelson from his vicinity asap.”

The Canary's strange, yet popular, theory goes like this: Portland was set up by Tony Blair’s former deputy communications chief Tim Allan. On its books are a number of Labour types, many of whom dislike Corbyn and also have links to the Fabian Society. The PR firm also has “countless links to the media” and the BBC recently interviewed a Portland consultant. Err, that’s it.

The author of the piece, Steve Topple, concludes: “The Fabians have mobilised their assets in both the parliamentary Labour party, in the media and in the sphere of public relations, namely via Portland Communications – to inflict as much damage as possible on Corbyn.”

To be fair to Topple, he is right to detect that Portland has a few active Blairites on the payroll. But on that basis, the entire British lobbying industry might also be behind Labour’s coup.

Rival lobbying firm Bell Pottinger employs paid-up Blairites such as the former prime minister’s assistant political secretary Razi Rahman and his ex-special adviser Darren Murphy. Bell Pottinger also has former News of The World political editor Jamie Lyons.

Are Rahman and Murphy also telling docile Labour MPs what to do?  Is Lyon busy ensuring that his old mates in the lobby are paying attention to the Labour story, just in case they get sidetracked or don’t fancy writing about the official opposition imploding around them?

And what about Lodestone Communications, whose boss is a close pal of Tom Watson? Or Lexington Communications, which is run by a former aide of John Prescott? Or Insight Consulting Group, which is run by the man who managed Andy Burnham’s recent leadership campaign?

Having tracked down the assorted Blairites at Portland, Topple asserts: “It surely can be no coincidence that so many of the employees of this company are affiliated to both Labour and the Fabians.”

Indeed it is no coincidence – but not in the way that the author suggests. Since the mid-1990s, Labour lobbyists have tended to come from the pragmatic, Blairite ranks of the party. This is largely because Labour spent the 1980s ignoring business, and that only changed significantly when Blair arrived on the scene.

Whisper it quietly, but Portland also employ a few Tories. Why don’t they get a mention? Presumably they are also busy focusing on how to destroy Boris Johnson or to ensure that Stephen Crabb never gets anywhere near Downing Street.

What is certainly true is that Corbynites are incredibly hard to find in public affairs. As one experienced Labour lobbyist at another firm has told me: “I know of nobody in the industry  or indeed the real world – who is a Corbynite. All of my Labour-supporting colleagues would be horrified by the accusation!”

David Singleton is editor of Public Affairs News. He tweets @singersz.