English speakers: don't get too comfortable

Why foreign languages matter in business.

We English-speaking folk have it easy – no matter where we travel or what international relations we may have, there is always someone on the other end who saves us from fumbling and responds in English. While we often indulge in the dominance of English as an international lingua franca, the need to speak a foreign language has never been more critical to our economy or our own job security.

Don’t get too cosy

The prominence of English in the global market can be overstated. According to research from the National Centre for Languages, CILT (2010), only 6-8 per cent of the world’s population speaks English as a first language, and 12 per cent as a second language. And while employers rank IT skills as the most attractive attribute amongst prospective candidates, foreign language knowledge comes in second. Furthermore, 43 per cent of recruiters say speaking a second language gives a jobseeker the “X-factor” (CILT). Having multilingual employees is important in allowing companies to expand internationally and compete against firms in countries like Brazil, Russia, Indonesia, and China where multilingual and highly skilled workers are increasing in number . Linguists currently play a major role in the transfer of knowledge globally. But we need to make sure that this works in all directions and all languages. More and more, we need our businesses to mirror the global population we’re dealing with. The benefits to a company with a multilingual staff are countless: from something as simple as saving in the cost of translations to being able to search the web more efficiently (in 1996 75 per cent of the web was in English, today this is reversed to 75 per cent in other languages according to Global Vibration Inc), to simply wanting to show respect to the people with whom we have business and social interactions.

According to the latest education and skills survey (2011) from the CBI, a top UK business lobbying association, only a quarter of businesses have absolutely no need for foreign language skills in their company. The survey also stressed that ‘operating effectively in a global economy relies on the right language skills.’ This is especially true of export businesses, on which the UK’s economy depends. There is a clear correlation between sales and a value on language skills, with over 60 per cent of non-exporters considering the lack of language skills as a barrier.

Yet despite all of this the CfBT Education Trust reported in 2011 that instead of responding to this change and preparing for the challenge of a global, social-media infused society, there is instead a downward trend in numbers of students taking a GCSE in a language with a decline to 40 per cent in 2011 from 78 per cent in 2001.

Get talking

While the recent change in our national curriculum which makes foreign languages compulsory from age seven, will help prepare future “global natives”, what do we do in the meantime? As someone whose professional life is dedicated to researching language acquisition and creating language learning materials, it’s clear to me that the best way to approach learning a new language is to just dive in head first and start talking. Ideally, this would be by spending time in a foreign country by doing a secondment or a company transfer. But realistically, we all have so little time that most of us will have to rely on self-study language courses.

The key to success is to immerse yourself in the language and get over the initial hump by starting to listen to the language and speak it immediately. Once you start to hear yourself utter fancy foreign words and see how easy it can be, taking the next step becomes easier.

Sarah Cole is the Editorial Director of Consumer Education and Languages at Hodder Education. Hodder Education has just launched a ‘Get Talking’ language series.

Back to school for business people. Photograph: Getty Images.

Sarah Cole is the Editorial Director of Consumer Education and Languages at Hodder Education.

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To heal Britain’s cracks, it’s time for us northern graduates in London to return home

Isn’t it time for people like me, who’ve had privileges and experiences not open to everyone, to start heading back to our local communities, rather than reinforcing London’s suffocating dominance?

I’m from Warrington. The least cultured town in the UK. My town.

I moved to London almost exactly five years ago. Not because I particularly wanted to. Not because I wanted to depart the raucous northern town that I still call home. Because it was my only choice, really. I’d done my stint in the call centres and had some fun. But that couldn’t, surely, be my lot?

After university, I’d already started feeling a little weird and out of place back in Wazza. There were fewer and fewer people who didn’t look at me like I’d just fallen off a futuristic space flight that’d given me a different accent and lofty ideals.

Of course, that’s because most people like me had already skipped town without looking back and were all in the capital trying to strike beyond the ordinary.

The young, the cities, the metropolitan elite are still reeling after last week’s vote and wondering how people, half of our people, have got it so horribly wrong. We’re different, divided, done for.  

One thing I’ve clung onto while I’ve been in London is the fact that I’m from Warrington and proud. It might not be a cultured town, but it’s my town.

But I wasn’t proud of the outcome of the EU referendum that saw my town vote 54.3 per cent to 45.7 per cent to leave.

To be fair, even in my new “home” borough of Hackney, east London, the place with the third-largest Remain vote, one in five people voted for Brexit.

Yes, in one of London’s hottest and most international neighbourhoods, there are quite a lot of people who don’t feel like they’re being taken along to the discotheque.

Perversely, it was the poorest places in the UK that voted in largest numbers to leave the EU – that’s the same EU that provides big chunks of funding to try to save those local economies from ruin.

In many ways, of course, I understand the feelings of those people back in the place I still sometimes think of as home.

Compared to many suffering places in the UK, Warrington is a “boom town” and was one of the only places that grew during the last recession.

It’s a hub for telecoms and logistics companies, because, ironically, its good transport links make it an easy place to leave.

But there are many people who aren’t “living the dream” and, like anywhere else, they aren’t immune from the newspaper headlines that penetrate our brains with stories of strivers and scroungers.

Warrington is one of the whitest places in the UK, and I’m sure, to many locals, that means those immigrants are only a few towns away. There’s already a Polski sklep or two. And a few foreign taxi drivers. Those enterprising bastards.

We have never seriously addressed the economic imbalance in our economy. The gaping north-south divide. The post-industrial problem that politicians in Westminster have handily ignored, allowing the gap to be filled by those who find it quick and easy to blame immigrants.

When schemes like HS2, which is plotted to smash right through the place I grew up, are pushed against all of the evidence, instead of a much-needed, intercity Leeds to Liverpool investment to replace the two-carriage hourly service, it’s like positively sticking two fingers up to the north.

But I am also a big problem. People like me, who get educated and quickly head off to London when things aren’t going our way. We invested in ourselves, sometimes at state expense, and never really thought about putting that back into the places where we grew up.

There weren’t the right opportunities back home and that still stands. But, rather than doing something about that, people like me lazily joined the gravy train for London and now we’re surprised we feel more kinship with a 20-something from Norway than we do with someone who we used to knock on for when we should have been at school.

That’s not to suggest that our experiences in the capital – or mine at least – haven’t made us a thousand, million times better. 

I’ve met people who’ve lived lives I would never have known and I’m a profoundly better person for having the chance to meet people who aren’t just like me. But to take that view back home is increasingly like translating a message to someone from an entirely different world.

“You know, it’s only because you live in a country like this that a woman like you is allowed to even say things like that,” assured one of my dad’s friends down at the British Legion after we’d had a beer, and an argument or two.

Too right, pal. We live in what we all like to think is an open and tolerant and progressive society. And you’re now saying I shouldn’t use that right to call you out for your ignorance?

We’re both Warringtonians, English, British and European but I can increasingly find more agreement with a woman from Senegal who’s working in tech than I can with you.

It’s absolutely no secret that London has drained brains from the rest of the country, and even the rest of the world, to power its knowledge economy.

It’s a special place, but we have to see that there are many people clamouring for jobs they are far too qualified for, with no hope of saving for a home of their own, at the expense of the places they call home.

It’s been suggested in the past that London becomes its own city-state, now Londoners are petitioning to leave the UK.

But isn’t it time for people like me, who’ve had privileges and experiences not open to everyone, to start heading back to our local communities, rather than reinforcing London’s suffocating dominance?

We can expect local governments to do more with less, but when will we accept we need people power back in places like Warrington if we want to change the story to one of hope?

If this sounds like a patronising plan to parachute the north London intelligentsia into northern communities to ensure they don’t make the same mistake twice... Get fucked, as they say in Warrington.

It was Warrington that raised me. It’s time I gave something back.

Kirsty Styles is editor of the New Statesman's B2B tech site, NS Tech.