Denmark was right to ban discrimination in hair salons

If you're trying to end gender discrimination, then end gender discrimination.

After being picked up by the Daily Mail, a Reuters story on a ruling by Denmark's Board of Equal Treatment has spread far and wide. Mia Shanley writes:

It ordered a salon advertising women's haircuts for 528 crowns ($94) and men's haircuts for 428 crowns - plus an extra fee for long hair - to pay 2,500 crowns ($450) to a woman who had filed a complaint.

Now, a trade organization for hairdressers has called the decision absurd, saying it will become a nightmare to set prices for customers and warning of "pricing chaos".

"It takes, quite simply, longer time with women," Connie Mikkelsen, chairwoman of the Danish organization for independent hairdressers and cosmeticians, said in a statement on Monday.

The story is being passed off as yet another example of loony Scandinavian gender politics, but I'm not so sure I agree.

The actual report (run through Google translate, it does relatively well with Danish) gives more detail on the story. The complainant is a woman with a short, boyish haircut, who was nonetheless told she would have to pay the price for a "woman's haircut" (over £10 more). She left without getting her hair cut, and complained to the Board of Equal Treatment.

In other words, a woman, who wanted to purchase an identical service to a man, was told that she had to pay a £10 surcharge for being a woman. Not for having long hair — which would take more time to cut, and be a justifiable expense — nor, she claims, for wanting a more complex cut — the salon claims she could have got a male price if she'd wanted clippers, but I, and the Board, find it hard to believe a salon offering a £50 men's haircut would refuse to use anything but clippers on a man — but simply for being female.

That seems a textbook example of gender discrimination. It could be easily avoided by offering, say, "women's style" and "men's style" haircuts, or haircuts for "long" and "short" hair. But instead — and I think the complainant hits the nail on the head when she argues that the price difference is based on the traditional pricing in the industry, rather than the pricing which best reflects the costs involved — it has opted to price based on gender.

Far from ludicrous over-stretching of gender equality laws, it sounds more like the very reason they were made. No wonder the salon lost, and was ordered to pay a little under £300 in compensation.

 

Photograph: untitled by . ally on flickr.

Alex Hern is a technology reporter for the Guardian. He was formerly staff writer at the New Statesman. You should follow Alex on Twitter.

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Quiz: Can you identify fake news?

The furore around "fake" news shows no sign of abating. Can you spot what's real and what's not?

Hillary Clinton has spoken out today to warn about the fake news epidemic sweeping the world. Clinton went as far as to say that "lives are at risk" from fake news, the day after Pope Francis compared reading fake news to eating poop. (Side note: with real news like that, who needs the fake stuff?)

The sweeping distrust in fake news has caused some confusion, however, as many are unsure about how to actually tell the reals and the fakes apart. Short from seeing whether the logo will scratch off and asking the man from the market where he got it from, how can you really identify fake news? Take our test to see whether you have all the answers.

 

 

In all seriousness, many claim that identifying fake news is a simple matter of checking the source and disbelieving anything "too good to be true". Unfortunately, however, fake news outlets post real stories too, and real news outlets often slip up and publish the fakes. Use fact-checking websites like Snopes to really get to the bottom of a story, and always do a quick Google before you share anything. 

Amelia Tait is a technology and digital culture writer at the New Statesman.