Louise Mensch: the Conservatives can learn from the failures of the Republican Party

Writing from her new home in New York, Louise Mensch argues that Britain needs more politicians like Chris Christie and Arnold Schwarzenegger.

It’s strange watching the parallels develop between British and American politics. After the disaster of the 2008 McCain-Palin campaign (think William Hague as Conservative leader), the Republicans were at least respectable under Mitt Romney (think Michael Howard). But they now have no hope of victory, with no light in sight down a long, dark tunnel and a clear need for major reform.

The Grand Old Party needs to learn the lessons of Nate Silver and actually read the polls. The numbers would show GOP believers that the ground has shifted decisively away from them and they must understand that. Hispanics are no longer voting for them. Women are not voting for them. Terrifyingly, young people are voting – but not for them. The last election brought a surge in the youth vote, which almost never happens. The GOP cannot win if it becomes the party of Todd Akin, of middle-aged white males. There are not enough of those to get anywhere near the White House.

“Ah,” cries the blogosphere, “but we nominated liberals in McCain and Romney and look what happened!” Yet the terminally dull Romney got the nod because no candidate worth anything wanted to chance his arm against the guy who got Bin Laden. Mc- Cain, despite his unique status as a war hero and political maverick, cannot speak well – and this is the television age.

The fundamental error is to assume that, in tacking to the right, America will elect the GOP again. It is becoming more British; it is becoming more centrist. The 42-year-old Texan senator Ted Cruz may get the firebrands going but immigration reform is hugely popular in America. The GOP should make a list of “popular things” – and ask itself why it is against them.

It should follow the model of the red governors who win blue states – because the US today is itself a blue state. And failing to recognise that shift will lead to obsoleteness. Arnold Schwarzenegger won in California because he was ready to detoxify the Republican brand: with magnetism, humour and fame, yes, but also with initiatives for afterschool programmes and green energy. He was a Tory people could vote for.

Hillary Clinton is definitely running for the presidency next time round and I am honestly not sure she is beatable. But the best chance the GOP has of defeating her is a candidate who will fight the general election, not the Republican primary. That candidate is Chris Christie, the governor of New Jersey – a big man who is socially liberal, in favour of civil partnerships, who took on the teaching unions and won, who co-operated with Barack Obama and ripped the hell out of a Republican Congress on behalf of his state after Hurricane Sandy.

Like Schwarzenegger, he pitches himself as post-partisan: socially liberal enough that centrists can vote for him, blue collar enough to win in Ohio. Neither McCain nor Romney had that. He would probably win New Jersey, too, which changes the electoral map.

He will need a woman as his running mate. And I know exactly whom he should pick: Susana Martinez, the governor of New Mexico. A former Democrat who joined the GOP over economics, Martinez is pro-choice, progun (Christie is mostly pro-life, anti-gun), from a small blue swing state, a competent woman and a non-Cuban Hispanic.

Britain could do with more politicians like Martinez, and like Christie and Schwarzenegger: those who can go beyond the old party boundaries to appeal to a wider group. That is particularly vital, as in these days of George Osborne’s economic triumph it is hard to recall that there is also a story about plummeting Tory membership. Of course there is, but that is partly because David Cameron has reached out to a far, far larger constituency of Tory voters. In fighting to win my own marginal seat of Corby in 2010, I was supremely grateful to our activists and members but aimed to appeal to a greater swath of the public.

The Tory party needs to rethink membership, with its fees and off-putting structure. If I were working at Conservative central office, prices would be slashed to the bone and membership would be free for the armed forces. Activists and supporters would be targeted digitally. I would look to leverage the kind of data that tech companies use. And I’d campaign virally. Furthermore, I would allow national membership as well as by constituency. Many people are put off by a local party geared to quizzes and bridge; students and twentysomethings are debating on Twitter, reading Guido Fawkes and staying away from the formal, yahoo nature of Conservative Future (a perennial embarrassment).

Registering, involving and staking out a new generation of Conservatives cannot be done the old-fashioned stubs-and-dinners way. It is not that we should abandon our old supporters; we should thank and embrace them. But every Conservative PPC and MP must remember that it is not the 70 people in their Conservative club who elected them, but 75,000 voters in their seats.

We need to go for registered Conservatives and count them as our members. We need to reform selection and the tiny clique that controls the candidates’ list. We need a central, national party and a huge database of phone numbers and emails. But most of all we need to remember that we cannot appeal only to those who loathed equal marriage and want out of the EU (I myself want total reform à laNorway) – to win, we must appeal to ex- Labour, ex-Lib Dem, ex-Green voters.

We must fight in the centre. Because that is where the US is heading – and where Britain has already arrived. Cameron’s huskies bought Osborne’s chance for true fiscal conservatism. Even diehard right-wingers should recognise that.

This is an edited extract from the autumn 2013 edition of Bright Blue’s magazine, the Progressive Conscience
New Jersey Governor Chris Christie arriving for the Sopranos star James Gandolfini's funeral. Photograph: Getty Images.

This article first appeared in the 30 September 2013 issue of the New Statesman, The Tory Game of Thrones

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With the BBC Food’s collection under threat, here's how to make the most of online recipes

Do a bit of digging, trust your instincts – and always read the comments.

I don’t think John Humphrys is much of a chef. Recently, as his Today co-presenter Mishal Husain was discussing the implications of the BBC’s decision to axe its Food website (since commuted to transportation to the Good Food platform, run by its commercial arm), sharp-eared listeners heard the Humph claim that fewer recipes on the web could only be a good thing. “It would make it easier!” he bellowed in the background. “We wouldn’t have to choose between so many!”

Husain also seemed puzzled as to why anyone would need more than one recipe for spaghetti bolognese – but, as any keen cook knows, you can never have too many different takes on a dish. Just as you wouldn’t want to get all your news from a single source, it would be a sad thing to eat the same bolognese for the rest of your life. Sometimes only a molto autentico version, as laid down by a fierce Italian donna, rich with tradition and chopped liver, will do – and sometimes, though you would never admit it in a national magazine, you crave the comfort of your mum’s spag bol with grated cheddar.

The world wouldn’t starve without BBC Food’s collection but, given that an online search for “spaghetti bolognese recipe” turns up about a million results, it would have been sad to have lost one of the internet’s more trustworthy sources of information. As someone who spends a large part of each week researching and testing recipes, I can assure you that genuinely reliable ones are rarer than decent chips after closing time. But although it is certainly the only place you’ll find the Most Haunted host Yvette Fielding’s kedgeree alongside Heston Blumenthal’s snail porridge, the BBC website is not the only one that is worth your time.

The good thing about newspaper, magazine and other commercial platforms is that most still have just enough budget to ensure that their recipes will have been made at least twice – once by the writer and once for the accompanying photographs – though sadly the days when everyone employed an independent recipe tester are long gone. Such sites also often have sufficient traffic to generate a useful volume of comments. I never make a recipe without scrolling down to see what other people have said about it. Get past the “Can’t wait to make this!” brigade; ignore the annoying people who swap baked beans for lentils and then complain, “This is nothing like dhal”; and there’s usually some sensible advice in there, too.

But what about when you leave the safety of the big boys and venture into the no man’s land of the personal blog? How do you separate the wheat from the chaff and find a recipe that actually works? You can often tell how much work a writer has put in by the level of detail they go into: if they have indicated how many people it serves, or where to find unusual ingredients, suggested possible tweaks and credited their original sources, they have probably made the dish more than once. The photography is another handy clue. You don’t have to be Annie Leibovitz to provide a good idea of what the finished dish ought to look like.

Do a bit of digging as part of your prep. If you like the look of the rest of the site, the author’s tastes will probably chime with your own. And always, always, wherever the recipe is from, read it all the way through, even before you order the shopping. There is nothing more annoying than getting halfway through and then realising that you need a hand blender to finish the dish, just as the first guest arrives.

Above all, trust your instincts. If the cooking time seems far too short, or the salt content ridiculously high, it probably is, so keep an eye on that oven, check that casserole, keep tasting that sauce. As someone who once published a magic mince pie recipe without any sugar, I’m living proof that, occasionally, even the very best of us make mistakes. 

Felicity Cloake is the New Statesman’s food columnist. Her latest book is The A-Z of Eating: a Flavour Map for Adventurous Cooks.

This article first appeared in the 26 May 2016 issue of the New Statesman, The Brexit odd squad