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Jonathan Liew is a sports writer at the Guardian
Last month, Liverpool announced it would be the first sports team in the world to launch its own YouTube membership subscription.
Numerous inebriated posh English blokes clambered over each other to tell him what a legend he was.
His performance is catnip to English football, which has always preferred to interpret the game through the prism of personalities rather than processes.
The only team left who can beat them is themselves.
Far from swallowing it up in apathy, the Japanese have thrown open their arms and welcomed the World Cup into their midst.
Whenever there’s race to be debated, just page Barnes and up he pops, effortlessly filling airtime.
The rapid shift in the political weather since Brexit has seen the ex-cricketer’s brand of armchair populism dusted down and put on breakfast TV.
The north-west is the cradle of English football, but once-thriving smaller clubs are being squeezed out by globalisation and their giant neighbours.
A breathtakingly glib solution to a problem that really wasn’t that pressing in the first place.
From cricket World Cup winners and super-rich footballers to tennis players struggling on the tour, sports men and women are relentlessly exploited for their labour