Support 100 years of independent journalism.

  1. Politics
27 April 2017

Tim Farron is being unfairly maligned for inviting us to smell his spaniel

The truth behind “smell my spaniel”.

By Media Mole

Out on the campaign trail in Cambridge, the Lib Dem leader Tim Farron was caught inexplicably inviting voters to “smell my spaniel”.

Here is the shock footage:

“Smell my spaniel, maybe, maybe… oh, how are you? Good to see you!” he said, while the top political journalists of the nation scratched their heads. “A new Lib Dem slogan?” asked the BBC. The “catchphrase of the general election” declared the Telegraph. A new, surprisingly progressive “theological pronouncement”, was this mole’s first thought.

Select and enter your email address Quick and essential guide to domestic and global politics from the New Statesman's politics team. A weekly newsletter helping you fit together the pieces of the global economic slowdown. The New Statesman’s global affairs newsletter, every Monday and Friday. The best of the New Statesman, delivered to your inbox every weekday morning. The New Statesman’s weekly environment email on the politics, business and culture of the climate and nature crises - in your inbox every Thursday. Our weekly culture newsletter – from books and art to pop culture and memes – sent every Friday. A weekly round-up of some of the best articles featured in the most recent issue of the New Statesman, sent each Saturday. A newsletter showcasing the finest writing from the ideas section and the NS archive, covering political ideas, philosophy, criticism and intellectual history - sent every Wednesday. Sign up to receive information regarding NS events, subscription offers & product updates.
  • Administration / Office
  • Arts and Culture
  • Board Member
  • Business / Corporate Services
  • Client / Customer Services
  • Communications
  • Construction, Works, Engineering
  • Education, Curriculum and Teaching
  • Environment, Conservation and NRM
  • Facility / Grounds Management and Maintenance
  • Finance Management
  • Health - Medical and Nursing Management
  • HR, Training and Organisational Development
  • Information and Communications Technology
  • Information Services, Statistics, Records, Archives
  • Infrastructure Management - Transport, Utilities
  • Legal Officers and Practitioners
  • Librarians and Library Management
  • Management
  • Marketing
  • OH&S, Risk Management
  • Operations Management
  • Planning, Policy, Strategy
  • Printing, Design, Publishing, Web
  • Projects, Programs and Advisors
  • Property, Assets and Fleet Management
  • Public Relations and Media
  • Purchasing and Procurement
  • Quality Management
  • Science and Technical Research and Development
  • Security and Law Enforcement
  • Service Delivery
  • Sport and Recreation
  • Travel, Accommodation, Tourism
  • Wellbeing, Community / Social Services
I consent to New Statesman Media Group collecting my details provided via this form in accordance with the Privacy Policy

And he has, of course, been ridiculed online:

But no.

Look closer.

What’s going on is clear. Farron is not inviting voters to sniff his spaniel at all; he is addressing a dog. One of the activists in the huddle he is speaking to is holding a little dog wearing a Liberal Democrat rosette:

And here is said dog with Farron:

Farron is clearly being sniffed by the dog, because he is carrying the smell of his own dog, Jasper the spaniel.

Was Farron actually commenting that the little Lib Dem pooch was sniffing its party leader because he smelt like another dog? In these uncertain times of fake news and eroding trust, let’s get our spaniel sniffing story straight.