Support 100 years of independent journalism.

  1. Politics
18 November 2012

David Cameron appoints Lynton Crosby amid row over “racist“ remark

The Prime Minister has appointed the election strategist who guided Boris Johnson to victory to his own team.

By Caroline Crampton

David Cameron has appointed Lynton Crosby, the man behind Boris Johnson’s successful reelection campaign in London, to be his general election strategist. The Sunday Times (£) reports that he will start working for the PM part-time in January before “going full-time in the run-up to the election” (it doesn’t say when exactly).

Crosby is apparently known as the “Wizard of Oz”, because of his nationality and his election successes. But he’s also known for his “willingness to campaign on the issue of immigration”, as Andrew Gimson’s profile of Crosby in the New Statesman last week reported. Gimson wrote:

Many on the left would take the appointment of this rough-tongued Australian as proof that the Conservatives had “lurched to the right”… Placing him in charge of the Tory machine would be treated as confirmation of a general coarsening, with the leadership adopting a narrow, retrograde and ultimately hopeless strategy of appealing to white-van man.

But will Crosby’s tactics work nationwide? He was involved in Michael Howard’s 2005 campaign, including the heavy focus on immigration (remember “are you thinking what we’re thinking?”) but Tony Blair successfully denigrated Howard for “exploiting people’s fears” and the rest is painful Tory history. According to Gimson, “Crosby denied after the campaign that he had used a ‘dog whistle’ to send surreptitious messages: ‘It was more like a foghorn.'”

Inspite of that, Boris Johnson reportedly told Cameron and Osborne to do anything possible to get Crosby on the 2015 election campaign: “Push the boat out, break the piggy bank, kill the fatted calf.” It would seem they have done so.

Select and enter your email address Quick and essential guide to domestic and global politics from the New Statesman's politics team. A weekly newsletter helping you fit together the pieces of the global economic slowdown. The New Statesman’s global affairs newsletter, every Monday and Friday. The New Statesman’s weekly environment email on the politics, business and culture of the climate and nature crises - in your inbox every Thursday. Our weekly culture newsletter – from books and art to pop culture and memes – sent every Friday. A weekly round-up of some of the best articles featured in the most recent issue of the New Statesman, sent each Saturday. A newsletter showcasing the finest writing from the ideas section and the NS archive, covering political ideas, philosophy, criticism and intellectual history - sent every Wednesday. Sign up to receive information regarding NS events, subscription offers & product updates.
  • Administration / Office
  • Arts and Culture
  • Board Member
  • Business / Corporate Services
  • Client / Customer Services
  • Communications
  • Construction, Works, Engineering
  • Education, Curriculum and Teaching
  • Environment, Conservation and NRM
  • Facility / Grounds Management and Maintenance
  • Finance Management
  • Health - Medical and Nursing Management
  • HR, Training and Organisational Development
  • Information and Communications Technology
  • Information Services, Statistics, Records, Archives
  • Infrastructure Management - Transport, Utilities
  • Legal Officers and Practitioners
  • Librarians and Library Management
  • Management
  • Marketing
  • OH&S, Risk Management
  • Operations Management
  • Planning, Policy, Strategy
  • Printing, Design, Publishing, Web
  • Projects, Programs and Advisors
  • Property, Assets and Fleet Management
  • Public Relations and Media
  • Purchasing and Procurement
  • Quality Management
  • Science and Technical Research and Development
  • Security and Law Enforcement
  • Service Delivery
  • Sport and Recreation
  • Travel, Accommodation, Tourism
  • Wellbeing, Community / Social Services
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
THANK YOU

What has not been reported though, is just how much they have delved into the piggy bank. Gimson again:

Content from our partners
What are the green skills of the future?
A global hub for content producers, gaming and entertainment companies in Abu Dhabi
Insurance: finding sustainable growth in stormy markets

If Crosby is to come and work again for the Tories, he wants to be paid a huge sum of money, to compensate him for the lucrative lobbying work he would otherwise be doing. He also insists on complete control of the campaign, including the polling that will help to inform it.

Look out for issues of command and control over other elements of the party and No 10 operation, then, if Crosby has indeed been granted his wishes before coming on board.

Aside from the Australian’s so-called past “dog whistle” tactics, he is today accused by the Mail on Sunday of having made “racist remarks” about Muslims during Boris’s campaign.

According to a source, Mr Crosby said Mr Johnson should concentrate on traditional Tory voters instead of ‘f****** Muslims’. The source added: ‘He definitely used that phrase’ and said: ‘Lynton’s view was that chasing the Muslim vote and other ethnic groups was a waste of time –  and he frequently expressed himself in very strong terms. Some people found it very offensive.’

In a statement last night a spokesman for Mr Crosby said he had ‘absolutely no recollection’ of using the term.

Read more: http://www.dailymail.co.uk/news/article-2234565/PMs-new-fixer-racist-rant-Muslims-Foul-mouthed-abuse-campaign-chief-revealed-lands-Tory-post.html#ixzz2CZ6XHzTM
Follow us: @MailOnline on Twitter | DailyMail on Facebook

According to a source, Mr Crosby said Mr Johnson should concentrate on traditional Tory voters instead of ‘f****** Muslims’. The source added: ‘He definitely used that phrase’ and said: ‘Lynton’s view was that chasing the Muslim vote and other ethnic groups was a waste of time –  and he frequently expressed himself in very strong terms. Some people found it very offensive.’

In a statement last night a spokesman for Mr Crosby said he had ‘absolutely no recollection’ of using the term.

Read more: http://www.dailymail.co.uk/news/article-2234565/PMs-new-fixer-racist-rant-Muslims-Foul-mouthed-abuse-campaign-chief-revealed-lands-Tory-post.html#ixzz2CZ6XHzTM
Follow us: @MailOnline on Twitter | DailyMail on Facebook

According to a source, Mr Crosby said Mr Johnson should concentrate on traditional Tory voters instead of ‘f****** Muslims’. The source added: ‘He definitely used that phrase’ and said: ‘Lynton’s view was that chasing the Muslim vote and other ethnic groups was a waste of time –  and he frequently expressed himself in very strong terms. Some people found it very offensive.’

In a statement last night a spokesman for Mr Crosby said he had ‘absolutely no recollection’ of using the term.

Read more: http://www.dailymail.co.uk/news/article-2234565/PMs-new-fixer-racist-rant-Muslims-Foul-mouthed-abuse-campaign-chief-revealed-lands-Tory-post.html#ixzz2CZ6XHzTM
Follow us: @MailOnline on Twitter | DailyMail on Facebook

According to a source, Mr Crosby said Mr Johnson should concentrate on traditional Tory voters instead of ‘f****** Muslims’. The source added: ‘He definitely used that phrase’ and said: ‘Lynton’s view was that chasing the Muslim vote and other ethnic groups was a waste of time –  and he frequently expressed himself in very strong terms. Some people found it very offensive.’

In a statement last night a spokesman for Mr Crosby said he had ‘absolutely no recollection’ of using the term.

Read more: http://www.dailymail.co.uk/news/article-2234565/PMs-new-fixer-racist-rant-Muslims-Foul-mouthed-abuse-campaign-chief-revealed-lands-Tory-post.html#ixzz2CZ6XHzTM
Follow us: @MailOnline on Twitter | DailyMail on Facebook

Simon Walters reports:

According to a source, Mr Crosby said Mr Johnson should concentrate on traditional Tory voters instead of ‘f****** Muslims’. The source added: ‘He definitely used that phrase’ and said: ‘Lynton’s view was that chasing the Muslim vote and other ethnic groups was a waste of time – and he frequently expressed himself in very strong terms. Some people found it very offensive.’

In a statement last night a spokesman for Mr Crosby said he had ‘absolutely no recollection’ of using the term.

Keen to trouble-make for Cameron as ever, the MoS has even splashed on the story:

Whatever the rights and wrongs of this particular incident, Crosby’s reputation for “playing the race card” seems likely to haunt him as he starts work on the mammoth task of securing a Conservative majority for Cameron in 2015 – not quite what DC will have had in mind when appointing him, I’m sure.