Free schools are the flawed heart of Gove's permanent revolution

Too often founded where they are not needed, the schools are unaccountable to the public and perpetuate the inequalities they are meant to eradicate.

Michael Gove's seemingly permanent revolution continues. Earlier this week, the Education Secretary announced his new-look, 'tougher' GCSEs as the latest stage of his reforms. Within these reforms, the flagship policy is the introduction of free schools, a scheme which has recently expanded again. But they are, in many ways, the flawed heart of Gove’s project and a wider educational failure.

Free schools are paradoxical in nature, on paper billed as part of Gove’s democratisation of education - anyone can get involved and set up a school - they also create a democratic deficit. In what ways are these schools accountable to the public? They're outside of local authority control, so local elections have no influence on their actions or policies. There is always the possibility of joining school boards or becoming a governor but those positions are often the preserve of the very people that set them up in the first place. It’s fine for Gove to give local people the power to shape their area’s education, but how do we make the few who decide to do so accountable to the many in their communities? This problem is even harder to address when it comes to a charity or faith schools.

Early on, there were fears that schools would only ever be set up by middle class parents, or by people with unchecked self-belief in their own ideas about education, with Toby Young the most obvious example. There's nothing wrong with people having theories about what education should look like, or what is best for their area; everybody does. But what qualifies someone to be given state money and the opportunity to set up a school? Obviously, there is a vetting process and Gove can turn down proposals (such as the military style academy, which had its first attempt turned down and its second attempt approved). There are also many examples of well-qualified teachers and educational organisations setting up schools. But  how accountable are these decisions to us, as voters and as taxpayers?

Then there are the funding problems. In a recent piece for Left Foot Forward, a school governor lamented that London faced the danger of running out of school places in certain areas. In this context, then, it's shocking that 20 per cent of free schools are set up in areas with a 10 per cent surplus in school places. This will contribute to a concentration of and perpetuation of the cultural capital of the middle classes and erode education’s potential for social change and movement. How democratic is it that certain areas are ignored, while free schools are established where they aren’t needed? Particularly when, as the coalition is so fond of reminding us, we are in an age of austerity.

One of Gove’s most vicious attacks on Labour is that, in not supporting his reforms, they are opposed to excellence and success. This is as offensive as it is typical. The left, contrary to Gove, does not hate success, but wants it for everyone, rather than a privileged few. There is a large difference between a universal access to, and standard of, education and Gove’s vision. 

Another implicit criticism is that the left does not support specialisms and so favours mediocrity. There's a whole separate and important debate about grammar schools and universalism, but Gove’s pursuit of free schools is detrimental to access to excellence and social mobility. It's not a wholly bad thing that institutions such as the National Autistic Society have set up schools, but are free schools the best way to widen access?

Over the past few months, Gove's political prowess and resilience have become clearer: his public, if lyrically strange, attack on Ed Miliband, his relentless pursuit of reform and his pugnacity when heckled at the head teachers' conference. Gove is a ruthless operator, seemingly emulating Reagan’s ‘Teflon’ status and is widely tipped as a future Conservative leader. But none of this should stop anyone from pointing out the deep democratic and educational flaws in his policies. In his pursuit of a better and more open education system, Gove has achieved the opposite and, in doing so, has lost the trust of thousands who work in it. 

Pupils at the West London Free School. Photograph: Getty Images.

Dan Holden is deputy editor of Shifting Grounds

Bennett Raglin / Getty
Show Hide image

How gendered are this year’s most popular Christmas present toys?

Meet the groups fighting back against the gendering of children’s toys over the festive season.

You’re a young girl. You go into WH Smith’s to pick out a colouring book for Christmas. You could buy the Girls’ World Doodling and Colouring Book, a "gorgeous gift for any girl". In this, the pictures range "from flowers, fans, feathers, to birds, buttons and butterflies". Or Colouring for Girls: Pretty Pictures to Colour and Complete, where you can colour in "beautiful birds, seashells, cupcakes, pretty patterns and lots more". The counterpart Boys’ Colouring Book has a range beyond buttons and feathers: "Planes, trains and automobiles – plus the odd alien spacecraft".

In the run-up to Christmas, this kind of gendered marketing is rife, particularly finding its way into the predominantly pink colour scheme of girls’ toys.

Take Amazon’s page "2016 Toys for Girls": a pink icecream trolly set, a pink light-up tablet, pink building blocks, pink and purple friendship bracelets and so on.

There are several groups taking action against the "pinkification" of children’s toys. One of these is Let Toys Be Toys, a group that targets large supermarkets with the aim of reducing the gendered marketing used on children’s goods.

The Let Toys Be Toys blog focuses on specific examples of targeted gendering within shops, catalgoues and online. A particularly revealing example of how prevalent this has become in recent years is in two pictures published from the Argos catalogue, one from the Seventies, and one from nowadays. The eye-wateringly pink page from now makes the 1970s page look dour by comparison. The lack of change over four decades of what kind of products are marketed at girls is equally striking:

Despite the efforts of campaign groups such as Let Toys Be Toys, the prevalence of gendering within the highest-rated children's gifts for 2016 is staggering.

Look no further than the Ultimate Christmas Gifts Guide from Toys R Us. One of the most immediately obvious examples is the way in which the pink/blue colour schemes are used to market identical products. This is repeated again and again:

This identical drawing board is uniquely packaged to the binary colour codes that are so common within children's toys stores.

The same applies with this keyboard, where the young girl and boy are pictured almost identically, save for the coordination of their clothes to the colour of their toys.

The message is a hugely limiting one: one that allows little movement away from the binary of pink/blue. The effects of this are longstanding. A recent poll from YouGov shows that "only a third of parents approve of boys playing with Barbies". The data goes on to explain that "while most parents approve of girls playing with toys marketed to boys, a minority of adults approve of the opposite".

Images like this were the inspiration behind Let Toys Be Toys, back in 2012. The campaign began on Mumsnet, the forum for parents, on a section called "AIBU", which stands for "Am I Being Unreasonable?". One parent posted the question: "Am I being unreasonable to think that the gendered way that children’s toys are marketed has got completely out of hand?" The heated discussion that followed led to a sub-section with the founding memebers of Let Toys Be Toys.

This aside, Let Toys Be Toys has made signifcant progess since it began. It targets large stores, focusing on gendered signage both in store and online. In their four years, they have campaigned for signs like "girls' toys" and "boys' toys" to be removed from retailers such as Boots, Debenhams, Morrisons, Toys R Us and TK Maxx. It is the go-to hashtag on Twitter for examples of the often shocking gendering of children’s toys.

"This is ostensibly about toys, but what we’re really talking about is gender stereotypes that shape our children’s worlds in an apparently very unassuming way," says Jess Day, a Let Toys Be Toys campaigner. "It seems very innocent, but actually what we’re doing is giving children very clear instructions about how to be a man and how to be a woman."

These clear instructions work beyond colour coordination: where girls are sold the image of the pink "girly girl", for instance. This is evident in children’s fancy dress costumes. Early Learning Centre’s (ELC) children’s fancy dress range imposes very rigid gender roles. To give examples from the current christmas range:


Credit: ELC

Again, the predominant colour sceme is pink. The roles offered are mainly fairies and princessess: generally make-believe.

“I found it really interesting that there were almost no ads showing girls doing anything," comments Day. "Physically they were very passive. The only physical activity we saw girls doing was dancing. They weren't really moving around much."


Image: ELC

By contrast, young boys are offered the possibility of pretending to be a firefighter, a policeman or a doctor, among other practical, professional roles.

This year's Toys R Us Christmas advert follows on from this, with girls mainly dressed as princesses, and boys dressed as knights and kings. Much like the pink/blue colour scheme that we see all over children's shops, these fancy dress costumes create an unnatural binary. They send out a message that restricts any kind of subversion of these two supposedly polar opposites.

What's more, the subtext is one that is deeply rooted in expectations, building up a picture where careers such as that of a policeman and fireman come more naturally to boys, who have been socialised into these roles from childhood through fancy dress costumes of this type. Instead, girls are later forced to learn that most of us aren't going to become princessess, and none of us fairies – and so the slow process begins to unlearn these expectations.

There are certainly groups who try to counteract this. Manufacturers such as the toy brand IamElemental aims to break down the gendered distinctions between boys' toys and girls' toys, by creating female action figures.

“We always say that we are not anti-doll or anti-princess, but that if you give a girl a different toy, she will tell a different story," says Julie Kershaw, a member of the organisation. "As the mom of two boys, I always say that it’s just as important to put a strong healthy female action figure in a boy’s hand as it is a girl’s”.

Like the campaigners behind Let Toys Be Toys, IamElemental sees children’s toys as the starting point.

“We want kids – both girls and boys  – to internalise these messages early and often,” says Kershaw. “While there are certainly biological differences between girls and boys, gender-specific toys are not a biologically dictated truth. Toys are not “for girls” or “for boys”  – toys are for play; for exploration and creative expression.”

This attitude is ingrained in a child’s early years. Only through reconfiguring the gender sterotypes of the toys we buy for our children can we begin to break down their expectations of how to behave in age. We challenge you this Christmas to avoid these highly gendered products. Below are our three favourite Christmas presents for children this year, for girls AND boys, as approved by Let Toys Be Toys:

Mini Table Tennis (£7.99)


From: The Little Toy Box

Djeco Intro to Origami - Animals (£3.99)

From: Rachel's Toy Shop

Seedling Make Your Own Dino Softie! - Dino(sew)or Kit (£5)


From: Gifts For Little Ones