Ukip poster launch: the politics of anti-politics

“Sod the Lot” is a step up from “Get Lost We’re Full”.

Sign Up

Get the New Statesman's Morning Call email.

Ukip has been the party to watch so far in this election. First it produced a leaflet on behalf of its South Ribble candidate David Duxbury with the rather unsubtle anti-asylum line: "Get Lost We're Full".

Next, its Ilford South hopeful Paul Wiffen was caught leaving a comment on a blog abusing "left-wing scum", wife-beating Romanian gypsies and "Muslim nutters".

Now we have the anti-politics poster. I guess in the light of recent events it is disappointingly mild, despite the use of the word "sod", surely a first for a general election poster (unless you know otherwise). For what it's worth Iain Dale likes it, but PoliticalBetting's Mike Smithson is not so sure.

One final thought: is it Photoshop-proof? Nope, thought not.

 

Follow the New Statesman team on Facebook.

Jon Bernstein, former deputy editor of New Statesman, is a digital strategist and editor. He tweets @Jon_Bernstein.