The Writing on the Wall: How Facebook is destroying our capacity for political debate

The increasing trend for Facebook users to share pre-made images with opinions attached is encouraging us to adopt a stranger's agenda wholesale and without question, argues Jacob Mertens.

There has been a trend developing on Facebook for a while now, perhaps you've seen it. A friend of yours, or an acquaintance, or a cherished internet confrere who you do not speak with in the real world keeps sharing viral photos with all-capped, block letters that proclaim some deeply-felt political or religious conviction. However, these images have been lifted from somewhere else; the words do not belong to them, yet through the insistence of the Facebook share button it is as if they do. I have a friend just like this, and his wall is covered with these photos as if his beliefs could and should be reduced to the sophistication of an advertisement. More than anything, the manic energy he devotes to this task strikes me as an easy way out. There is no effort in constructing his opinions, no real thought process. Instead, he creates and broadcasts his identity with the click of a mouse. Months later, these miniature soapboxes of appropriated meaning will vanish and be replaced by a hundred more, and the thoughts will be revealed for what they are: less than smoke.

In truth, much has been made about social media's ability to truncate political meaning (and other meanings, certainly) at the expense of in-depth discussion. Here, though, we observe a different animal, because while there appears to be the makings of a conversation at play with these posts, it's a ruse. Through Facebook, individuals can adopt another's political or spiritual agenda wholesale, sidestepping the hard work of cultivating their own beliefs and effectively demolishing any chance for open communication. This trend is unique in the world of social media, though the driving force of convenience remains unchanged. In contrast, Twitter's guidelines dictate that an idea thrives within the confines of 140 characters; still, the idea generally remains unique to the individual. Retweets make for closer brethren, but even so they are posted with the understanding of another's specific identity behind them. On the other hand, one might argue that websites like Tumblr allow a similarly shallow representation of an individual, in which users craft piecemeal identities solely through pictures, as if a picture could ever tell the whole story. Nevertheless, it is Facebook alone that propagates the distinct illusion of shared dialogue.

There are hundreds of Facebook groups dedicated to the task of distributing these images, and users share them on their walls by the thousands. Meanwhile, one of the only ways to interact with these photos is to "like" them, which Facebook friends and familiars agree to in droves, giving possibly less thought to their flimsy allegiance than it took to redistribute the image in the first place. And while a string of comments, held to 50 in a set and stretching for miles, may allude to some kind of commentary, there’s rarely a tangible way to build on these thoughts and provoke meaningful reflection or insight. Instead, a chaotic chatter gives way and like-minded individuals, and the occasional dissenting pariah, fight for attention, swarming beneath the image like ants and seeming just as relevant. Ultimately, the result of all this “sharing” and “discussing” is a kind of hybrid hive mind in which clarity can only be found through blind loyalty, through posting an image and letting it speak for you.

It's so simple to let someone else say these words, to forgo thoughtful consideration for ease of delivery. What happens to us, as a people, when we let ourselves think like this, be it consciously or unconsciously? There's a reason people avoid subjects of politics and religion, they are supposed to be intensely personal. And yet, somehow, we have begun to relegate these issues to a common unified language that remains unalterable. We no longer bother ourselves with long, drawn out conversations that give room for challenging and reconsidering our uniquely impassioned beliefs. We opt, instead, to let an angry, subcaptioned diatribe beneath a photo or a graph do all the heavy lifting. And beyond the forfeiture of our own unique and mutable personalities, consider that a picture is unmoving, a fixed image that lacks plasticity. A picture alone should not be left to speak a thousand words.
    
 

Since the only option is to "like" something, Facebook narrows the options of debate. Photo: Getty
Photo: Getty
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The Future of the Left: trade unions are more important than ever

Trade unions are under threat - and without them, the left has no future. 

Not accepting what you're given, when what you're given isn't enough, is the heart of trade unionism.

Workers having the means to change their lot - by standing together and organising is bread and butter for the labour movement - and the most important part? That 'lightbulb moment' when a group of workers realise they don't have to accept the injustice of their situation and that they have the means to change it.

That's what happened when a group of low-paid hospital workers organised a demonstration outside their hospital last week. As more of their colleagues clocked out and joined them on their picket, thart lightbulb went on.

When they stood together, proudly waving their union flags, singing a rhythmic chant and raising their homemade placards demanding a living wage they knew they had organised the collective strength needed to win.

The GMB union members, predominantly BAME women, work for Aramark, an American multinational outsourcing provider. They are hostesses and domestics in the South London and Maudsley NHS Trust, a mental health trust with sites across south London.

Like the nurses and doctors, they work around vulnerable patients and are subject to verbal and in some cases physical abuse. Unlike the nurses and doctors their pay is determined by the private contractor that employs them - for many of these staff that means statutory sick pay, statutory annual leave entitlement and as little as £7.38 per hour.

This is little more than George Osborne's new 'Living Wage' of £7.20 per hour as of April.

But these workers aren't fighting for a living wage set by government or even the Living Wage Foundation - they are fighting for a genuine living wage. The GMB union and Class think tank have calculated that a genuine living wage of £10ph an hour as part of a full time contract removes the need for in work benefits.

As the TUC launches its 'Heart Unions' week of action against the trade union bill today, the Aramark workers will be receiving ballot papers to vote on whether or not they want to strike to win their demands.

These workers are showing exactly why we need to 'Heart Unions' more than ever, because it is the labour movement and workers like these that need to start setting the terms of the real living wage debate. It is campaigns like this, low-paid, in some cases precariously employed and often women workers using their collective strength to make demands on their employer with a strategy for winning those demands that will begin to deliver a genuine living wage.

It is also workers like these that the Trade Union Bill seeks to silence. In many ways it may succeed, but in many other ways workers can still win.

Osborne wants workers to accept what they're given - a living wage on his terms. He wants to stop the women working for Aramark from setting an example to other workers about what can be achieved.

There is no doubting that achieving higher ballot turn outs, restrictions on picket lines and most worryingly the use of agency workers to cover strikers work will make campaigns like these harder. But I refuse to accept they are insurmountable, or that good, solid organisation of working people doesn't have the ability to prevail over even the most authoritarian of legislation.

As the TUC launch their Heart Unions week of action against the bill these women are showing us how the labour movement can reclaim the demands for a genuine living wage. They also send a message to all working people, the message that the Tories fear the most, that collective action can still win and that attempts to silence workers can still be defeated.