Morning Call: pick of the papers

The ten must-read comment pieces from this morning's papers.

1. Osborne has been disproved on austerity (Financial Times)

Nobody thought a recovery would never happen – merely that it would be delayed, says Martin Wolf.

2. Ed Miliband is no more 'red' than the Tony Blair that won the 1997 general election (Independent)

The Labour leader’s temporary freeze on energy bills is a fair and moderate step, says Andrew Adonis.

3. The scale of Ed’s ambition is both breathtaking and terrifying (Daily Telegraph)

The Labour leader’s socialist ideas on energy prices and housing shortages are radical, coherent and – worst of all – popular, says Fraser Nelson. 

4. David Cameron's least favourite question: whose side are you on? (Guardian)

There is no vacancy in the fabled centre ground, writes Polly Toynbee. Labour occupies it, and voters may no longer be fooled by red scaremongering.

5. Good news – foreigners are buying up Britain (Daily Telegraph)

The present phase of globalisation is painful for the west, but we should see it through, writes Jeremy Warner.

6. Ed can win from here. But he can’t govern (Times)

At last Miliband has defined what he stands for — it is not challenging his party’s comfort zone, says Philip Collins.

7. Only talks can reset Iran’s atomic clock (Financial Times)

The US must take risks or accept a stand-off, with Iran trundling further towards the bomb, writes Philip Stephens.

8. Beyond Europe (Times)

Senior Tories need to talk more about bread and butter issues like housing and pay, says a Times editorial.

9. 'Mental patient' fancy dress shows how deep offensive stereotypes go in society (Guardian)

Tesco and Asda have done the decent thing, says Alastair Campbell. But we must work to end the stigma about mental health in work, communities, friends – even the NHS.

Where are the  Islamic voices raised in protest at the abuse of the system, asks Peter Popham. 

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A global marketplace: the internet represents exporting’s biggest opportunity

The advent of the internet age has made the whole world a single marketplace. Selling goods online through digital means offers British businesses huge opportunities for international growth. The UK was one of the earliest adopters of online retail platforms, and UK online sales revenues are growing at around 20 per cent each year, not just driving wider economic growth, but promoting the British brand to an enthusiastic audience.

Global e-commerce turnover grew at a similar rate in 2014-15 to over $2.2trln. The Asia-Pacific region, for example, is embracing e-marketplaces with 28 per cent growth in 2015 to over $1trln of sales. This demonstrates the massive opportunities for UK exporters to sell their goods more easily to the world’s largest consumer markets. My department, the Department for International Trade, is committed to being a leader in promoting these opportunities. We are supporting UK businesses in identifying these markets, and are providing access to services and support to exploit this dramatic growth in digital commerce.

With the UK leading innovation, it is one of the responsibilities of government to demonstrate just what can be done. My department is investing more in digital services to reach and support many more businesses, and last November we launched our new digital trade hub: www.great.gov.uk. Working with partners such as Lloyds Banking Group, the new site will make it easier for UK businesses to access overseas business opportunities and to take those first steps to exporting.

The ‘Selling Online Overseas Tool’ within the hub was launched in collaboration with 37 e-marketplaces including Amazon and Rakuten, who collectively represent over 2bn online consumers across the globe. The first government service of its kind, the tool allows UK exporters to apply to some of the world’s leading overseas e-marketplaces in order to sell their products to customers they otherwise would not have reached. Companies can also access thousands of pounds’ worth of discounts, including waived commission and special marketing packages, created exclusively for Department for International Trade clients and the e-exporting programme team plans to deliver additional online promotions with some of the world’s leading e-marketplaces across priority markets.

We are also working with over 50 private sector partners to promote our Exporting is GREAT campaign, and to support the development and launch of our digital trade platform. The government’s Exporting is GREAT campaign is targeting potential partners across the world as our export trade hub launches in key international markets to open direct export opportunities for UK businesses. Overseas buyers will now be able to access our new ‘Find a Supplier’ service on the website which will match them with exporters across the UK who have created profiles and will be able to meet their needs.

With Lloyds in particular we are pleased that our partnership last year helped over 6,000 UK businesses to start trading overseas, and are proud of our association with the International Trade Portal. Digital marketplaces have revolutionised retail in the UK, and are now connecting consumers across the world. UK businesses need to seize this opportunity to offer their products to potentially billions of buyers and we, along with partners like Lloyds, will do all we can to help them do just that.

Taken from the New Statesman roundtable supplement Going Digital, Going Global: How digital skills can help any business trade internationally

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