War and shopping – the extremism that never speaks its name
The Westfield Stratford centre, backed by a former Israeli commando and touted as the future face of
By John Pilger Published 22 September 2011
Looking for a bookshop that was no longer there, I walked instead into a labyrinth designed as a trap. Leaving became an illusion, rather like Alice once she had stepped through the Looking Glass. Walls of glass curved into concentric circles as one "store" merged into another: Armani Exchange with Dinky-Di Pies. Exits led to gauntlets of more "offers". Seeking a guide, I bought a lousy pair of sunglasses. Anything to get out. It was a vision of hell. It was a Westfield mega mall.
This happened in Sydney - where the Westfield empire began - in a "mall" not half as mega as the one that opened in Stratford, east London on 13 September. "Everything" is here, the architectural critic Jonathan Glancey reported, from Apple to Primark, McDonald's and KFC to Krispy Kreme. There is a cinema with 17 screens and "luxurious VIP seats", and a mega "luxury" bowling alley. Tracey Emin and Mary Portas lead the Westfield "cultural team". A "24-hour lifestyle street" called the Arcade leads to the biggest casino in the land. This will be the only way into the 2012 Olympic Games for seven million people attending the athletics. The simple, grotesque message "buy me, buy me" will be London's welcome to the world.
Beacons for the indebted
“If you've seen the Disney film Wall-E," wrote Glancey in 2008, "you'll certainly recognise Westfield and malls like it. In the film, humans who long ago abandoned the Earth they messed up through greed live a supremely sedentary life shopping and eating. They are very tubby and have lost the use of their legs. Is this how we'll end up? Or will we plunge into the depths of some mammoth recession . . . with nothing and nowhere to spend?" In the less apocalyptic short term, Westfield is "a step towards our collective desire to undermine the life and culture of the traditional city, along with its architecture, and to shop and shop some more".
The original development plan for Stratford City evoked Barcelona: a grid of defined streets of shops and places to live. Modern, civilised. Then the Olympics loomed and so did Westfield, a major corporate sponsor. The mega mall, the biggest in urban Europe, has been built amid grey tower blocks not far from where last month's riots occurred; its "designer" products, made mostly with cheap, regimented labour, beckon the indebted and insult the past. That it stands on a site where London workers made trains - thousands of locomotives, carriages and goods wagons - in what was once called manufacturing is of melancholy interest only. The mega mall's jobs produce nothing and are mostly low-paid. It is an emblem of extreme times.
The co-founder of Westfield is Frank Lowy, an Australian-Israeli billionaire who is to shopping what Rupert Murdoch is to media. Westfield owns or has an interest in more than 120 malls worldwide. Lowy, a former Israeli commando, gives millions to Israel, and in 2003 set up the "independent" Lowy Institute for International Affairs which promotes Israel and US foreign policy.
On the day after the Stratford mall opened, Unicef reported that British parents "feel trapped in a materialistic culture" in which they bought off their children with "branded goods". Low-income parents felt "tremendous pressure from society" to buy trainers, "gadgets" and "branded clothes" for their children. TV advertising and other seductions of the "consumer culture", together with low pay and long working hours, were responsible. Children told the researchers that they preferred to spend time with their families and to have "plenty to do outdoors", but this was often no longer possible. As "welfare" has become a dirty word, basic facilities for the young such as youth clubs are being eliminated by local authorities. I predict more riots
Four years ago, Unicef published a league table of children's well-being across 20 industrialised nations. The UK was bottom. A fifth of British children live in poverty; the figure is forecast to rise in the Olympic year. The priority of Britain's political class, regardless of party, is repayment by ordinary people of "the deficit", a specious and cynical term for epic handouts to crooked banks, and the simultaneous waging of squalid colonial wars for the theft of other countries' resources. This is extremism that never speaks its name.
It is an extremism that has emasculated the social democracies that were Europe's redemption following the Second World War. The forced impoverishment of Greece with exorbitant returns demanded by German and French central bankers is likely to produce another fascist military coup. The forced impoverishment of millions of Britons by David Cameron's ancien régime, with its growing police state and compliant bourgeoisie, especially in the media, will produce more riots; nothing is surer.
One can count on the extremism of apartheid in any form to trigger such a result, no matter its consumerist gloss hermetically sealed in a mega mall. The prospect is democracy for the rich and totalitarianism not only for the poor; and "liberal intervention", as the Guardian calls it approvingly, for those useful foreign parts too weak to resist our "precision" Brimstone missiles.
I went to Parliament Square the other day. The graphic display of state crimes mounted by the peace and justice campaigner Brian Haw had been removed by the Metropolitan Police, knowing that finally he could no longer stand up to them, bodily and in the courts, as he did for a decade. Brian died in June. Visiting him one freezing Christmas, I was moved by the way he persuaded so many passers-by and the power of his courage. We now need millions like him. Urgently.
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109 comments
Gideon Polya: you really should start taking your meds again
much as i am not particularly fond of israeli policies, i cant see why this article has become a battleground for the middle east.
shouldn't we be debating consumerism or the like?
At the risk of your wrath Mr Divine. I don't think he was saying that poor kids need more gaudy designer bull shit. Pehaps he meant that materialism is a key driving factor on how people judge the success of their lives?
http://lmgtfy.com/?q=obama+approval+ratings+black
@ Mr Divine, A$10 million can hardly be described as philanthropy for a guy worth over A$ 5 billion - I'd rather he paid his bloody taxes! Too many billionaires funding prestigious cancer centers all over the world, one suspect's, as a form of health insurance !
Mr Divine,
It's amazing how silly your question is. Of course Pilger is not arguing that kids need more shiny plastic crap. Is that your measure of wealth as opposed to poverty?
The Lowy Institute is a hawkish lobby group and propaganda producer. Does someone being a jew in Europe during the Nazi occupation relieve all sins? You seem to hear it often. But seldom hear "He was a Roma/gay/disabled bloke during the ..." Jews are not exeptional. The genocide of WW2 was in scale and efficiency. A "non-executive role" basically means he does nothing and gets paid a bundle. Read again: Pilger doesn't say Lowy owns Westfield, he says he is a co-founder who owns or has an interest in more than 120 malls worldwide.
Jeez
Pilger - you need to get on a rocket and go to off world to your communist utopia. Instead of carping on and blowing hot air about how bad the world is, why don't you get off your high horse and actually DO something about it.
Its very easy and clever to be cynical and say that all the jobs are incorrect jobs and and all the east Londoners flocking to the new mall are spending their money on incorrect products.
But this was £1.4bn injected into East London's economy, 25,000 construction jobs and the mall now employs 18,000 people.
The operators invested £150mn into public transport facilities. The mall has bowling lanes, hotels, about 70 places to eat and drink and a 17 screen theater. Prada hardly sells cheap tat from China, and John Lewis is a glorious workers cooperative. They have committed to hiring local long term unemployed and there is a skills training and apprenticeship center on site.
I'm not sure what John has against east Londoners but I guess he resents them for not wanting what he and his left wing cultural elite thinks is best for them.
Calm down!
Why not go outside and get some fresh air?
Personally I enjoyed the article and am sympathetic to some of the views put across in it. I generally find malls as appealing as a morgue.
I could take or leave some of the implied or otherwise areas of discussion the many rabid commentors have since produced out of their hats..
Feel free to add more bile.
Get a life. Failing that, get some sort of 'lifestyle' from a retailer that suits your taste/politics.
I repeat the question: When is Gideon Polya gonna leave evil racist colonialist settler Australia, move back to Europe, and give the place back to the Abos?
I mean, you're living on their territory, with ( I presume) a house with air conditioning and a car and internet access and central heating and electricity and all the other things whitey takes for granted. When are you gonna don sackcloth and ashes and walk into the sea and give all your ill gotten gains to the nearest aboriginal family?
Oh, sorry I forgot, you live in Tasmania: your ancestors killed all the aboriginals.