Jason Collins got straight to the point. “I'm a 34-year-old NBA center,” ran the opening line of his article for Sports Illustrated . “I'm black. And I'm gay.”
Those three simple sentences sparked a national conversation. Across the United States, TV news crews scrambled to find guests who could speak on the subjects of sexuality and sport. ESPN devoted an hour-long episode of Outside The Lines  to discussing the basketball player’s words. Collins was booked to appear on Tuesday’s edition of the popular ABC breakfast show Good Morning America.
He would prefer it not to be this way. Collins would love to live in a world where his sexuality did not matter to other people, where he could get on with living his life as he saw fit. But he knew that could never be the case. As the first-ever athlete to come out publically as gay while still active in one of America’s four major sports leagues, he would inevitably be thrust into the role of spokesman and pioneer.
Collins did not relish that position, but he knew it was a necessary one. “I wish I wasn't the kid in the classroom raising his hand and saying, ‘I'm different’,” he continued in Sports Illustrated. “If I had my way, someone else would have already done this. Nobody has, which is why I'm raising my hand.”
Within minutes of the article being published online, messages of support began to flood in. “Proud of @jasoncollins34,” tweeted  the LA Lakers star Kobe Bryant. “Don’t suffocate who u r because of the ignorance of others.” The NBA’s commissioner, David Stern, thanked Collins for “assuming the leadership mantle on this very important issue”.
A few hours later, Collins was reported to have received a personal phone call from Barack Obama ,  who praised the player for his courage. The former president Bill Clinton released a statement defining this as an “important moment” for the equal rights campaign, while his daughter Chelsea – who studied with Collins at Stanford – offered further encouragement on Twitter .
Such positive responses did not tell the full story, however. The evidence from elsewhere suggested that the path ahead for Collins and other gay players would not be an easy one.
Discussing the topic on Outside the Lines, Chris Broussard – a senior writer for ESPN The Magazine – said he had spoken to players who felt uncomfortable about sharing a shower or a locker room with a gay team-mate. A similar sentiment had been expressed by an NFL player, Chris Culliver , in the build-up to this year’s Super Bowl.
Broussard said no team would reject Collins on the basis of his sexuality, but suggested that some might favour another player if there was not much to choose between the two. If true, then Collins could already have played his last game. At 34 years old, he is out of contract and will be seeking a new team when free agency begins in July. Even before this announcement, there was no guarantee of him finding one .
The fear among Collins’s supporters is that any failure on his part could put other gay players off speaking honestly about their sexuality in the future. On the other hand, it is possible that a strong enough message has already been sent. If Collins’s article drew unprecedented coverage on Monday it was not only because he happened to be an active player but also because the sporting world was ready to hear what he had to say.
Rumours that at least one leading American sportsman was preparing to come out had been swirling around for months. The former Baltimore Ravens linebacker Brendon Ayanbadejo, an outspoken advocate of equal rights, had even claimed that four NFL players were preparing to do so together through a jointly-published announcement .
As the Supreme Court deliberated on the topic of equal marriage, influential figures from both inside and outside the world of sport insisted that the time was right for new role models to step forward. In a piece for Grantland, Wesley Morris observed  that: “the media is conducting a comical stakeout of closet doors across all professional sports.”
And yet it was against this same backdrop that another basketball player, Brittney Griner, managed to tell the world that she was gay without creating too much of a splash. Perhaps that was down to the manner in which she went public, Griner casually referring to herself as “out”  during a brief media appearance alongside two other players.
More likely it was because of her gender. Women’s basketball is nothing like as big a draw for supporters as the men’s equivalent, even if Griner – touted by some as the greatest-ever female prospect – does enjoy a respectable personal following.
And then there is the influence of straightforward stereotyping, the kind which presumes all gay men to be effeminate and gay women to be butch. It is precisely such flawed expectations which have allowed some male athletes and coaches to convince themselves in the past that gay players simply did not exist in their sports.
Jason Collins has now shown them otherwise. He is not really the first , but he might just be the one who makes America take notice.