ImpactRx, Inc. (ImpactRx) is engaged in developing intelligence database for tracking the promotional initiatives and measuring the impact on prescribing behavior of physicians. The company provides syndicated and semi-custom products for assisting marketing research, pharmaceutical and biotech marketing, sales management and managed markets. The company also engaged in providing of customized consulting services to the customers through its solutions group with support from the advanced analytics center. The products portfolio of the company includes PromoLink, ResearchLinkPop, Paragon Research and Consulting, ATULink, ResearchLinkOnline for brand management and market research; SalesFx for sales management; Managed MarketsLink, MMA Tracker for managed care marketing; and ONCLink for oncology sales & marketing. The company is headquartered in New Jersey, the US.