Mainland Headwear Holdings Limited is a investment holding company, which through its group related companies, is engaged as a manufacturer, specialty retailer and distributor of headwear related products. The company is engaged in the design and manufacture of casual headwear products. The product portfolio offered by the company includes licensed casual headwear products including bucket hats, baseball caps, gatsby hats, winter caps, headbands and sun visors. The company retails its products through its chain of headwear stores under the trade names including LIDS stores in China and Hong Kong, and Sanrio/Hello Kitty stores in China. The company also manufactures and distributes headwear to clients in the US and UK. Mainland Headwear Holdings Limited is headquartered at Kowloon, Hong Kong.