With his declaration that it is "morally wrong " to pay tradesmen "cash-in-hand", Treasury minister David Gauke has managed to antagonise both the left and the right. For the left, Gauke's comments are a cynical attempt to distract attention from wealthy tax avoiders, for the right they are an illegitimate attempt to enforce morality.
Here's the offending statement in full:
Getting a discount with your plumber by paying cash in hand is something that is a big cost to the Revenue and means others have to pay more in tax. I think it is morally wrong. It is illegal for the plumber but it is pretty implicit in those circumstances that there is a reason why there is a discount for cash. That is a large part of the hidden economy.
Ignore for the moment that Gauke is a minister in a government that immorally reduced taxes for the richest, and it is hard to take issue with his comments. Either tax avoidance is morally wrong or it isn't. The difference between paying a plumber cash-in-hand and placing your earnings in a limited company (as Ken Livingstone did), is one of degree, not kind. One can argue, as some on the right do, that "tax efficiency" is neither illegal nor immoral, but that isn't the left's position.
What has already become clear this morning is that Gauke was the wrong person to deliver this message. As Exchequer Secretary to the Treasury, he is a member of a government that, at a time of austerity, has raised taxes on the poorest, while reducing them for the richest, and that has done all too little to combat prolific avoiders . The discovery  that Gauke's wife is a tax avoidance lawyer , leaves him further exposed. Most voters will see his comments as further evidence that the "out-of-touch" Tories are determined to squeeze the little guy. First they came for you pasty, now they come for your plumber. The Treasury has already issued a clarification, stating that Gauke was answering a specific question, not outlining government policy. But with his comments now the subject of countless phone-in debates, the damage has already been done.