Myleene Klass clashed with Ed Miliband over the mansion tax. Photo: Getty
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Why Ed Miliband's bizarre mansion tax feud with Myleene Klass works in Labour's favour

A former popstar's attack on the Labour leader's tax proposals could help him out.

Last night on ITV's The Agenda, an intriguing new genre of the political panel format was invented: minor early-noughties celebrities scolding party leaders. Unsurprisingly, it went well with the internet, and soon articles popped up everywhere suggesting that Myleene Klass – star of stage and screen (Hear'Say and M&S adverts) – had "owned", or gone "full Paxman" on, Ed Miliband over his proposal for a mansion tax.

Here's what she had to say:

For me, it's so disturbing – the name in its own right: 'mansion tax'. Immediately you conjure up an image of these Barbie-esque houses, but in London, which is where 80 per cent of the people who will be paying this tax actually live, have you seen what that amount of money can get you? It's like a garage.

When you do look at the people who will be suffering this tax, it's true a lot of them are grannies who have had these houses in their families for a long, long time. 

The people who are the super-super rich buying their houses for £140m, this is not necessarily going to affect them because they’ve got their tax rebates and amazing accountants. It’s going to be the little grannies who have lived in those houses for years and years.

For all her passion, and the fact that it is mordibly wonderful to watch one-time Popstars contestants having a go at nonplussed politicos, this row could work in Miliband's favour. 

Not only has Klass' suggestion that £2m will only land you a "garage" in London received a great deal of mockery but the mansion tax is an undeniably popular policy. YouGov recently found that it is supported by 72 per cent of people. As well as this, a majority of people want more money spent on the NHS, which is what Miliband's mansion tax would pay for. This row will do more to bring an already overwhelmingly popular policy proposal to the attention of voters than embarrass Miliband.

Also he did a Hear'Say pun:

Anoosh Chakelian is senior writer at the New Statesman.

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Theresa May’s stage-managed election campaign keeps the public at bay

Jeremy Corbyn’s approach may be chaotic, but at least it’s more authentic.

The worst part about running an election campaign for a politician? Having to meet the general public. Those ordinary folk can be a tricky lot, with their lack of regard for being on-message, and their pesky real-life concerns.

But it looks like Theresa May has decided to avoid this inconvenience altogether during this snap general election campaign, as it turns out her visit to Leeds last night was so stage-managed that she barely had to face the public.

Accusations have been whizzing around online that at a campaign event at the Shine building in Leeds, the Prime Minister spoke to a room full of guests invited by the party, rather than local people or people who work in the building’s office space.

The Telegraph’s Chris Hope tweeted a picture of the room in which May was addressing her audience yesterday evening a little before 7pm. He pointed out that, being in Leeds, she was in “Labour territory”:

But a few locals who spied this picture online claimed that the audience did not look like who you’d expect to see congregated at Shine – a grade II-listed Victorian school that has been renovated into a community project housing office space and meeting rooms.

“Ask why she didn’t meet any of the people at the business who work in that beautiful building. Everyone there was an invite-only Tory,” tweeted Rik Kendell, a Leeds-based developer and designer who says he works in the Shine building. “She didn’t arrive until we’d all left for the day. Everyone in the building past 6pm was invite-only . . . They seemed to seek out the most clinical corner for their PR photos. Such a beautiful building to work in.”

Other tweeters also found the snapshot jarring:

Shine’s founders have pointed out that they didn’t host or invite Theresa May – rather the party hired out the space for a private event: “All visitors pay for meeting space in Shine and we do not seek out, bid for, or otherwise host any political parties,” wrote managing director Dawn O'Keefe. The guestlist was not down to Shine, but to the Tory party.

The audience consisted of journalists and around 150 Tory activists, according to the Guardian. This was instead of employees from the 16 offices housed in the building. I have asked the Conservative Party for clarification of who was in the audience and whether it was invite-only and am awaiting its response.

Jeremy Corbyn accused May of “hiding from the public”, and local Labour MP Richard Burgon commented that, “like a medieval monarch, she simply briefly relocated her travelling court of admirers to town and then moved on without so much as a nod to the people she considers to be her lowly subjects”.

But it doesn’t look like the Tories’ painstaking stage-management is a fool-proof plan. Having uniform audiences of the party faithful on the campaign trail seems to be confusing the Prime Minister somewhat. During a visit to a (rather sparsely populated) factory in Clay Cross, Derbyshire, yesterday, she appeared to forget where exactly on the campaign trail she was:

The management of Corbyn’s campaign has also resulted in gaffes – but for opposite reasons. A slightly more chaotic approach has led to him facing the wrong way, with his back to the cameras.

Corbyn’s blunder is born out of his instinct to address the crowd rather than the cameras – May’s problem is the other way round. Both, however, seem far more comfortable talking to the party faithful, even if they are venturing out of safe seat territory.

Anoosh Chakelian is senior writer at the New Statesman.

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