A symbol of the European project's success? Photo: Getty
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Take me to your MEP: Rosetta shows Britain at its best working with the EU

The European Space Agency shows what Britain, France,  Germany, Belgium, the Netherlands, and 10 other European countries can achieve working together.

Last week I was transfixed, as I watched the genius of human intelligence at its exploring best. Images sent directly from the surface of Comet 67P/Churyumov–Gerasimenko are astonishing proof of what the European Space Agency (ESA) has achieved. Many of you may have mourned like I did, as ESA announced via social media that Philae's batteries had finally given out, but don't let that dim the light of the incredible achievement of landing a manmade craft on a small comet 500m miles from Earth and getting information back. Philae's 60-hour primary mission was completed, with data safely returned to Mission Control in Darmstadt. And as ESA have assured us, it's not over yet.

I say what the ESA has achieved, but once again this a meaningless acronym. What I really mean is what Britain has achieved, together with France, Germany, Belgium, the Netherlands, and 10 other European countries. Because eight different British firms took the lead in the build and operation of the Rosetta satellite and her landing craft Philae. The entire project, from mission control systems, to those crucial batteries that kept Philae alive as the hours ticked down and the engineers raced to conduct all the experiments for which they had originally launched Rosetta into the heavens.

They did it, and I couldn't help but enjoy a small whoop of joy, both for the astonishing achievement of the ESA's mission, and for British engineering. The money invested in this project has provided Britain with high quality jobs, high quality scientific research, and high quality engineering. The UK is now looked to as a centre of excellence in space and aerospace engineering with the sector employing more than 28,000 people in businesses which combined generate an annual turnover of £9bn. What's more, the sector is growing at an average rate of seven per cent per year.  

World class space technologies and world firsts in space missions are no longer the preserve of the US and Russia, as even NASA had to admit to its followers online last week that this was a European project, not theirs as many assumed.

And all this came for a cool 15 pence per person per year. In fact, this 19 year project to build a satellite and get it to fly for a decade across the solar system in pursuit of a comet 500 million miles away from planet Earth, and to get it to land successfully for the first time in human history, has cost each European citizen just £2.78. In total over all those years.

All this in exchange for a world leading industry in space technologies, and a chance to glimpse upon something never before seen by human eyes. Not a bad deal really, is it?

Whatever happens to Rosetta, it is already an heroic achievement. And I have faith, grounded in the best scientific predictions, that this is not the last we will hear from the little lander.

This is something great that we have done together, proving what is possible for Britain, and for Europe. Let's take a moment to reflect on just what an achievement this is and be inspired.

Clare Moody MEP, member of the European Parliament industry, research and energy committee and the Galileo Interinstitutional Panel

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The economics of outrage: Why you haven't seen the end of Katie Hopkins

Her distasteful tweet may have cost her a job at LBC, but this isn't the last we've seen of Britain's biggest troll. 

Another atrocity, other surge of grief and fear, and there like clockwork was the UK’s biggest troll. Hours after the explosion at the Manchester Arena that killed 22 mostly young and female concert goers, Katie Hopkins weighed in with a very on-brand tweet calling for a “final solution” to the complex issue of terrorism.

She quickly deleted it, replacing the offending phrase with the words “true solution”, but did not tone down the essentially fascist message. Few thought it had been an innocent mistake on the part of someone unaware of the historical connotations of those two words.  And no matter how many urged their fellow web users not to give Hopkins the attention she craved, it still sparked angry tweets, condemnatory news articles and even reports to the police.

Hopkins has lost her presenting job at LBC radio, but she is yet to lose her column at Mail Online, and it’s quite likely she won’t.

Mail Online and its print counterpart The Daily Mail have regularly shown they are prepared to go down the deliberately divisive path Hopkins was signposting. But even if the site's managing editor Martin Clarke was secretly a liberal sandal-wearer, there are also very good economic reasons for Mail Online to stick with her. The extreme and outrageous is great at gaining attention, and attention is what makes money for Mail Online.

It is ironic that Hopkins’s career was initially helped by TV’s attempts to provide balance. Producers could rely on her to provide a counterweight to even the most committed and rational bleeding-heart liberal.

As Patrick Smith, a former media specialist who is currently a senior reporter at BuzzFeed News points out: “It’s very difficult for producers who are legally bound to be balanced, they will sometimes literally have lawyers in the room.”

“That in a way is why some people who are skirting very close or beyond the bounds of taste and decency get on air.”

But while TV may have made Hopkins, it is online where her extreme views perform best.  As digital publishers have learned, the best way to get the shares, clicks and page views that make them money is to provoke an emotional response. And there are few things as good at provoking an emotional response as extreme and outrageous political views.

And in many ways it doesn’t matter whether that response is negative or positive. Those who complain about what Hopkins says are also the ones who draw attention to it – many will read what she writes in order to know exactly why they should hate her.

Of course using outrageous views as a sales tactic is not confined to the web – The Daily Mail prints columns by Sarah Vine for a reason - but the risks of pushing the boundaries of taste and decency are greater in a linear, analogue world. Cancelling a newspaper subscription or changing radio station is a simpler and often longer-lasting act than pledging to never click on a tempting link on Twitter or Facebook. LBC may have had far more to lose from sticking with Hopkins than Mail Online does, and much less to gain. Someone prepared to say what Hopkins says will not be out of work for long. 

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