UKIP needs to learn to manage expectations

After Farage's promise to "cause an earthquake", anything less than first in the European elections will be deemed a failure - and the polls suggest Labour may well win.

For months, the default assumption in Westminster and at the bookmakers has been that UKIP will win the European elections in May. It is a belief that Nigel Farage has done much to encourage, regularly promising to "cause an earthquake" by vanquishing Labour and the Tories. The polls, however, continue to tell a stubbornly different story. All three of the surveys conducted in the last month (by YouGov, Survation and ICM) have shown Labour in front, with today's ICM poll for the Guardian putting UKIP down in third place on 20 per cent, with the Tories on 25 per cent and Labour on 35 per cent (although it is worth noting that ICM's decision to discount the preferences of 50 per cent of those who didn't vote last time may have artificially depressed UKIP's share). 

UKIP figures insist they are not fazed by these figures, pointing out that the party traditionally gains heavily once the campaign proper begins. In the case of 2009 European elections, it only moved into second place a few weeks before polling day. On 8 May 2009, a YouGov poll put them on just 7 per cent, 15 points behind Labour and 12 points behind the Lib Dems. But by 3 June 2009, the day before the election, they were on 18 per cent, two points ahead of Labour and three points ahead of the Lib Dems. They eventually polled 16.5 per cent, finishing 0.8 per cent ahead of Labour. 

But while the same may be true this time round, some are rightly beginning to ask whether the party has failed to manage expectations. My own prediction has long been for a narrow Labour victory, with Miliband's party benefiting from simultaneous elections in all 32 London boroughs and all 36 metropolitan boroughs, areas where its core vote is strongest. Unlike in 2009, when UKIP was far less well known, it will not enjoy such a large publicity surge, or be able to exploit the expenses scandal, which broke just a few weeks before polling day. the year has not started as they would have wanted. In addition, while Farage has long vowed to turn the election into a referendum on Romanian and Bulgarian immigration, the dearth of migrants since the transitional controls were lifted on 1 January means he may find it harder to do so.

The danger for UKIP is that, owing to Farage's loose rhetoric, finishing second will now be viewed as a failure. As party donor Stuart Wheeler astutely observed in an interview with the New Statesman last year, "I’m getting slightly nervous because people seem to be so confident we’ll win, it will almost look like a failure if we don’t." There are signs that some in the party now recognise the need to engage in some shrewd expectation management. Rather than echoing Farage's prediction of an "earthquake", UKIP's new director of communications, former Daily Express columnist Patrick O'Flynn, is speaking of how the elections will be "a tough fight" and the party takes "nothing for granted". He would be wise to encourage his leader to adopt a similarly modest tone. 

The same should apply to the party's likely performance in the Wythenshawe and Sale East by-election on Thursday. Again, largely thanks to Farage, the belief that UKIP is on the brink of a parliamentary breakthrough (including, or even especially, in Labour-held seats) has been planted in the minds of Westminster pundits and betmakers. Toby Young, for instance, recently wrote:

It will be enormously helpful if Ukip wins the forthcoming by-election in the constituency of Wythenshawe and Sale East. That is not as far-fetched as you might think, as Mike Smithson points out in this post for PoliticalBetting.com. Since 2011, Ukip have come second in five by-elections – Eastleigh, South Shields, Barnsley Central, Rotherham and Middlesbrough – and the party did well in local elections in Wythenshawe and Sale East in 2012. Last night, Lord Ashcroft tweeted that betting on the outcome of the by-election had been temporarily suspended, suggesting that the bookies were busy recalculating the odds of a Ukip victory after several large bets had been placed on precisely that outcome.

The extent to which these forecasts were off-target was revealed when a poll by Lord Ashcroft put Labour 46 points ahead of Farage's party.

To finish second in a seat where it polled just 3 per cent in 2010 would be a significant achievement for UKIP. But somehow the party has allowed itself to be placed in a position where anything less than first is deemed a failure. If it is to retain momentum, it needs this to change. Indeed, it is when UKIP learns to play the expectations game that we will know it has truly arrived as a professional political party.

Nigel Farage will have some explaining to do if UKIP finishes second in the European elections. Photograph: Getty Images.

George Eaton is political editor of the New Statesman.

Photo: Getty Images/Ian Forsyth
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The big battle in Corbyn's Labour party will be over organisation, not ideas

Forgotten and near-moribund institutions of the parliamentary Labour party will become vital once again, explain Declan McHugh and Will Sherlock. 

“Decidedly downbeat” was Chris Mullin’s assessment of the first Parliamentary Labour Party meeting following the 2001 landslide General Election victory. Blair was “received well, but without elation … the managing director was treated to some blunt warnings that this time around the boys and girls on the shop floor expect to be treated with more consideration.”

Assuming he wins the leadership, Jeremy Corbyn’s first PLP meeting will be anything but downbeat. The ‘shop floor’ will be more akin to a Lions’ Den. Labour’s new figurehead will face a PLP overwhelmingly opposed to him. Many will question the legitimacy of his election and some will reject his authority. From day one, he will face a significant number of Labour MPs not merely against him but actively out to get him. There has probably never been a situation where a leader of the Labour Party has been so far removed from the parliamentary party which he supposedly commands.

The closest historical parallel with Corbyn is arguably George Lansbury, another ardent socialist who took charge of the party after serious electoral defeat. But the comparison doesn’t really stand up to scrutiny. Lansbury may have been on the left but he had been a leading figure at the top of the party for many years. Corbyn has never been anything but part of the Labour fringe – rarely even attending PLP meetings.

Nevertheless an immediate move to oust him is unlikely. Whatever their concerns about the circumstances of his election, the scale of the contest will make MPs nervous about executing a coup. And crucially there is no obvious alternative leader waiting in the wings.

The internal battle against Corbyn will instead be more drawn out and fought through the internal structures of the party. The number of Labour MPs showing a sudden and hitherto undiscovered interest and expertise in the PLP Standing Orders is an indication of what is to come. When Labour is in government, journalists pay little notice to obscure internal committees. Now they are going to be the centre of attention. The PLP may be energised on an organisational front in a way that it never was during the Blair, Brown and even Miliband years. Conflict is likely to be focused in the following arenas:

  • Shadow Cabinet

Corbyn is now understood to populate his shadow cabinet by appointment, but opponents in the PLP are seeking a return to the system of elections. That will not be straightforward. Although the 2011 decision to end elections was primarily achieved by means of a PLP vote to change Standing Orders, it was subsequently agreed by the NEC and passed into party rules by Conference. It will be harder to undo that constitutional knot than it was to tie it. The PLP can vote to change Standing Orders again but the NEC and Conference will need to reflect that in further amendments to party rules if the decision is to have constitutional authority. That sets the scene for a messy clash between the PLP and the NEC if Corbyn chooses to defy the parliamentary party.

 

Even if elections are restored, it is not clear how Corbyn’s opponents in the PLP will respond. MPs seeking the return of shadow cabinet elections hope to run a slate of candidates who will work to emasculate the new leader. But others have already resolved to boycott the front bench, regardless of how it is selected. Corbyn’s opponents face a dilemma. On the one hand abandoning the shadow cabinet may be viewed as walking off the pitch at a time when others are prepared to get stuck in and organised. On the other, it will be impossible to take a shadow cabinet post without signing up to some level of collective responsibility. That means undergoing the daily grind of defending the party line in front of the 24 hour media spotlight, with all statements scrutinised and recorded by Conservative researchers for future use.  How many Labour MPs would be willing to support a Corbynite line on foreign affairs, defence and economic policy? The new Labour leader will soon find out.

 

  • PLP meetings

The Monday evening meetings of the PLP are a weekly arena in which the frontbench and the party leadership are held to account by the wider parliamentary party. In the Kinnock, Smith and Blair days, although occasionally raucous, there was a degree of deference to the Leader. That has waned of late but will likely be non-existent under Corbyn. No one can remember the last time the PLP voted on a matter of policy, but Standing Orders permit it to so – expect opponents of the leadership to use this device.

 

  • PLP Chair

John Cryer, the current PLP Chair, will have his work cut out trying to manage what are likely to be stormy meetings. Moreover, the annual election of the Chair is an important barometer of the parliamentary party’s mood and the easiest means of organising a proxy vote on confidence in the leader. Importantly, the Chair of the PLP approves what motions can be tabled at the weekly PLP meeting. 

 

  • Parliamentary Committee

The parliamentary committee are effectively shop stewards for the backbenchers and the election of representatives is similarly a reflection of political sentiment in the PLP. New elections won’t happen until next May but the PLP could decide to initiate earlier elections. Labour MPs will ask whether the current committee, which includes one Corbyn nominator, is representative of the majority view. If not, a slate opposed to the leader could be organised. The Parliamentary Committee has executive powers that it rarely uses but this may change and will be significant. 

 

  • Departmental Groups

The PLP’s internal policy committees have been in decline since the early years of Tony Blair and have rarely made waves but have potentially important powers, including the right of Committee Chairs to speak from the Despatch Box. MPs may use these bodies to challenge frontbench policy positions in a way that no leader has experienced, promoting alternative agendas at odds with the leadership line on foreign affairs, defence and the economy. The Chairs have not yet been elected and this could be a key focus in the autumn.

 

  • Whips Office

The idea of Jeremy Corbyn directing the PLP to follow three-line whips is, to many, a source of amusement. A man who regularly topped the charts of rebel MPs will struggle to maintain the traditional system of party discipline – and indeed he has already indicated that he has no intention of “corralling” MPs in the traditional way. Most likely the whips will play a distinctly different role in the future, acting more as shop stewards for backbench MPs who want their concerns made clear to the Leader’s Office. And the likely deputy keader Tom Watson, who hails from the right wing union tradition but is close to some of the left, will play a major part in trying to balance the needs of the new leadership with the real anger of backbench Labour MPs.

Corbyn’s lack of authority and support within the wider parliamentary party puts a major question mark over his long term prospects as Labour leader. He would certainly lose any direct trial of strength against the PLP.

But the Corbynite group will seek to avoid confrontation inside Westminster. They believe their strength lies in the party outside Parliament and in the new influx of members and supporters. Their agenda will be to capitalise – though they might not use the term – on the leadership triumph by instituting rule changes that will revive the left within the party machine. Not just inside the NEC, the Conference and the party HQ but in the regional and constituency party organisation.

Most particularly, they are likely to seek to convert supporters into members, with a role in the selection of parliamentary candidates. By such means they will seek to apply external pressure on MPs from their own constituency parties. Labour members may be understandably wary about moving to decapitate a new leader so soon after his election. But they face a race against time to prevent him and his supporters from reshaping the party machine in ways that will undermine them from below.

 Will Sherlock and Declan McHugh are former Labour special advisers who now work at Lexington Communication.