Cameron's Ctrl-Alt-Del on frozen party relations

A bunch of new appointments and a more aggressive tone indicate that the Tories' campaign for re-election has already started.

Are the Tories getting their act together? In my column for this week’s magazine I note that there is a strain of optimism surfacing in the Conservative parliamentary party. It has a number of elements. There is new solidarity forged in collective mourning for Margaret Thatcher. Labour look disoriented and increasingly divided. And, crucially, there are portions of red meat being doled out by Lynton Crosby, the pugnacious No 10 campaign chief, to keep backbench tummies from rumbling angrily.

David Cameron, it seems, has also finally taken to heart the accusation that he neglects his party, choosing to float presidentially above the fray, thinking a bit too much about statesmanlike preening and not enough about securing a Conservative victory. Tory rebellion this parliament has often had an ideological impetus but it has also been exacerbated and prolonged by personal animosity towards the Prime Minister. There are MPs who feel slighted, passed over, sneered at and generally unloved. Cameron can’t do much about the hard core of ultra-zealous dogmatists who pray for his defeat – the Tory Trots – but there aren’t enough of those to finish him. He can, meanwhile, launch a charm offensive with the rest of the party.

Much has been made of his collegiate behaviour in the weeks of Thatcher mourning – sending friendly notes to MPs, raising a glass in tribute in the Commons bars; taking tea with the troops. Tory parliamentary flesh is being systematically pressed by the leader for the first time many can remember.

There have also been notable appointments. Before the Easter break, John Hayes, a bumptious Tory traditionalist with a direct channel to some of the ruddier-cheeked corners of the parliamentary party, was moved from the Energy department (where his scepticism about climate change was causing mayhem) to become a “senior” Cameron aide.

Now Jo Johnson (Boris’s younger brother) has been named as the new head of the No 10 policy unit. Johnson is respected across Westminster for his moderation and intelligence. He doesn’t have the flamboyance of his elder brother but that doesn’t mean he is any less ambitious. One credential that has raised a few eyebrows is the widespread suspicion that Johnson is a bit of a Europhile. That, in the words of one (more explicitly “out”) pro-European Tory is “the love that dare not speak its name” in the party, so it is hardly surprising that Johnson’s pragmatic inclinations towards Brussels are not worn on his sleeve. His private views are described to me as “eminently sensible; he gets it” by someone in Westminster whose approval would be considered a mark of disgrace by serious Tory eurosceptics. That could cause problems down the line.

Separately, a new policy “advisory board” has also been created, with input from a diverse range of MPs including veterans and 2010 newbies: Peter Lilley, Nick Gibb, Jesse Norman, Margot James, Peter Uppal, George Eustice. There are reports that Steve Hilton, Cameron’s old head of strategy will be involved – although that makes the whole thing look as much like a ruse to get people talking about a grand gathering of the Tory tribe as a substantial new institution. Hilton is not one for sitting comfortably on committees of any kind; Cameron is not really one for listening to them.

Of the MPs brought in to advise the PM, perhaps Norman is the most remarkable. He co-ordinated last year’s rebellion against House of Lords reform, for which he was rewarded with a ferocious bollocking from the Prime Minister and exile to political Siberia (“the new honourable member for Vladivostok East,” as one of Norman’s friends joked at the time.) Norman had once been considered a rising star and a shoo-in for a government post. After the Lords reform episode a No 10 insider told me that “Jesse Norman will never get a job in government under David Cameron.” That the ban looks to have been lifted is evidence that what we are seeing is a very deliberate, thorough effort to reset the leader’s relations with his party.

Will it work? We have been here before, notably after Cameron’s big European speech, when the Tories looked gleefully united for all of a week before talk of a leadership coup emerged. Nonetheless, this feels slightly different. There is a clearer and more explicit recognition among MPs that party discipline, coupled with a hint of good economic news, would put more pressure on Labour at a time when the opposition’s unity looks more brittle than ever. Again, Crosby’s influence here is crucial. A perennial criticism of the Cameron operation has been that it is not party political enough; that it likes the trappings of power but lacks a ferocious appetite for blood.

George Osborne has a relentless political game-playing impulse but he has a day job trying to run the economy. What has been missing, say some Tories, is the feeling that there is someone inside No 10 who wakes up every morning thinking about nothing other than how to hurt Ed Miliband and deliver a Conservative majority. That person, they now say, is Lynton Crosby. What he has done, in effect, is set the party on a war footing with suitably aggressive messages, triggering a Tory loyalty reflex. More than one Conservative has said to me in recent weeks “the campaign has started already.” They don’t mean the vote for county council seats on 2 May. They mean the big one in May 2015.

David Cameron tweeted this picture earlier of his new policy board, including Conservative MPs Jo Johnson, Jesse Norman and Margot James.

Rafael Behr is political columnist at the Guardian and former political editor of the New Statesman

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The buck doesn't stop with Grant Shapps - and probably shouldn't stop with Lord Feldman, either

The question of "who knew what, and when?" shouldn't stop with the Conservative peer.

If Grant Shapps’ enforced resignation as a minister was intended to draw a line under the Mark Clarke affair, it has had the reverse effect. Attention is now shifting to Lord Feldman, who was joint chair during Shapps’  tenure at the top of CCHQ.  It is not just the allegations of sexual harrassment, bullying, and extortion against Mark Clarke, but the question of who knew what, and when.

Although Shapps’ resignation letter says that “the buck” stops with him, his allies are privately furious at his de facto sacking, and they are pointing the finger at Feldman. They point out that not only was Feldman the senior partner on paper, but when the rewards for the unexpected election victory were handed out, it was Feldman who was held up as the key man, while Shapps was given what they see as a relatively lowly position in the Department for International Development.  Yet Feldman is still in post while Shapps was effectively forced out by David Cameron. Once again, says one, “the PM’s mates are protected, the rest of us shafted”.

As Simon Walters reports in this morning’s Mail on Sunday, the focus is turning onto Feldman, while Paul Goodman, the editor of the influential grassroots website ConservativeHome has piled further pressure on the peer by calling for him to go.

But even Feldman’s resignation is unlikely to be the end of the matter. Although the scope of the allegations against Clarke were unknown to many, questions about his behaviour were widespread, and fears about the conduct of elections in the party’s youth wing are also longstanding. Shortly after the 2010 election, Conservative student activists told me they’d cheered when Sadiq Khan defeated Clarke in Tooting, while a group of Conservative staffers were said to be part of the “Six per cent club” – they wanted a swing big enough for a Tory majority, but too small for Clarke to win his seat. The viciousness of Conservative Future’s internal elections is sufficiently well-known, meanwhile, to be a repeated refrain among defenders of the notoriously opaque democratic process in Labour Students, with supporters of a one member one vote system asked if they would risk elections as vicious as those in their Tory equivalent.

Just as it seems unlikely that Feldman remained ignorant of allegations against Clarke if Shapps knew, it feels untenable to argue that Clarke’s defeat could be cheered by both student Conservatives and Tory staffers and the unpleasantness of the party’s internal election sufficiently well-known by its opponents, without coming across the desk of Conservative politicians above even the chair of CCHQ’s paygrade.

Stephen Bush is editor of the Staggers, the New Statesman’s political blog.