An ermine-cloaked rotten borough: the bizarre by-election in the House of Lords

Westminster-watchers may be focusing on the Eastleigh by-election at the moment, but there’s been another one a bit closer to home.

While the soul-searching eyes of the nation’s political gurus are glued to the upcoming twists and turns of the upcoming Eastleigh by-election and which candidate said what and when, another parliamentary by-election has slipped lightly under the radar with rather less scrutiny.

In this other parliamentary by-election there were rather more candidates than there are in Eastleigh, an impressive 27. Turnout was very high indeed, at 96 per cent (undoubtedly a higher percentage than Eastleigh), with a majestic 46 out of the 48 eligible voters turning up to place their ballot, under strict parliamentary conditions.

Forty six voters for a parliamentary seat? How can that be? How indeed, given that we are here in the twenty-first century, and parliamentary seats usually have a rather larger electorate. Even 46,000 would be on the low side.

This other by-election was an entirely legitimate election to membership of the second house, the House of Lords, in modern-day Britain, with its own rules and regulations laid down in detail.

Here’s a riveting snippet:

In order to be elected, the successful candidate must receive at least as many votes as all the other candidates put together. In the event of this not happening after first preference votes have been allocated, the votes of the candidate receiving the lowest number of first-preference votes will be shared out according to the second preference marked on them. This will be repeated until one candidate has at least half of the total number of votes (excluding any eliminated because all preferences have been exhausted).

What has happened, without many of us noticing, is the election of a hereditary peer to the House of Lords (in this case a Conservative peer), following the rather byzantine rules created by Labour’s half-hearted attempt to reform the House of Lords some years ago, without managing to finish the job very sensibly. What we are left with is a second House with a mixture of elected and appointed peers. So those who are now elected, were once those who inherited, while those who were never likely to inherit, must wait to be appointed. Clear so far?

So therefore, if one of the 92 hereditary peers dies, a seat becomes available, but is only open to those who could have previously inherited a seat (or their successors), and are of the same party as the member who has just died. So in this case, the member of the House of Lords who died was Earl Ferrers, so those eligible to vote had to be members of the House of the Lords who are Conservative hereditary peers. While those able to stand for office were a small, but exclusive, set who were previously Conservative hereditary peers (or their children) and fancy a bit of a go at getting back in.

In case you were on the edge of your armchair, dying to know this by-election result: the newly elected member of the House of Lords is Viscount Ridley (He got 24 of the 46 votes).

And for those who were thinking this feels a bit reminiscent of something you remember vaguely from your school history lessons... You might be thinking of rotten boroughs, where tiny number of voters had the power to elect members of parliament, but these were abolished in 1832 by the Reform Act. An election-themed episode of BBC TV’s Blackadder called “Dish and Dishonesty”, where there was just one voter plus a dachshund called Colin, dramatically conveyed the idiocies and madnesses of historical elections, so we could see just how far we have come.

Nothing funny there then.

Twenty-seven hereditary Conservative peers faced off to get a seat in the House of Lords. Photograph: Getty Images
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How the Oval regained its shape: the famous cricket ground hosts its 100th Test

The challenge for Surrey is to ensure that the new fans drawn to the stadium in recent years keep coming.

Few stadiums have as rich a sporting history as the Oval. After opening its gates in 1845, it hosted England’s first home football international, the first FA Cup final, and Ireland’s inaugural rugby Test.

Though it took 35 years before a cricket Test match – the first ever in England – was played at the ground in Kennington, south London, it was worth waiting for. WG Grace scored 152 runs, setting the tone for many memorable performances  at the Oval. Among the highlights: Len Hutton’s 364 in 1938, still the highest Test score by an England batsman; Viv Richards’s double century and Michael Holding’s 14 wickets for the West Indies before an ecstatic crowd in 1976; England’s Ashes-clinching match in 2005, when a skunk-haired Kevin Pietersen thrashed the Australian attack.

But just five years later, in 2010, the Oval and its host club Surrey were in a bad way. For the first time since 1986, the first day of the annual Oval Test was not a sell-out, and attendances for county games were down. Finances were so stretched that Surrey made a dozen administrative staff redundant, and there was talk of insolvency. The club, which is owned by its 10,000 members and is a tenant of the Duchy of Cornwall, was “very close to a substantial crisis”, Paul Sheldon, then chief executive, said at the time.

Today that seems far away. On 27 July, the Oval hosted its 100th Test, the third match of the series between England and South Africa. The first day was sold out. And Surrey are now the richest first-class county, with £12m of reserves. In 2019, work will begin on a redevelopment scheme that will increase the Oval’s capacity from 25,000 to 40,000, making it the biggest cricket ground in England. (Lord’s, the Oval’s more illustrious rival, can seat 28,000 people.)

“We are in a good place,” said Richard Gould, the current chief executive, one recent afternoon in his grandstand office overlooking the pitch, where a big group of local schoolchildren ran around in the sun.

How did the Oval regain its shape? Gould, whose father Bobby played football for Arsenal and was manager of Wimbledon when the team won the FA Cup in 1988, lists several factors. The first is a greater focus on non-cricketing revenue, taking advantage of the club’s historic facilities. In 2011, when Gould joined Surrey after stints at Bristol City football and Somerset cricket clubs, revenue from corporate events and conferences was £1.3m. This year the projected income is £4.6m.

The second factor is the surge in popularity of the T20 competition played by the 18 first class counties in England and Wales. Unlike Tests, which last for five days, a T20 Blast match takes just three hours. The frenetic format has attracted many people to games who have never previously followed cricket. Surrey, which like Lord’s-based Middlesex have the advantage of being in London, have been especially successful in marketing its home games. Advance sell-outs are common. Surrey reckon they will account for one in six T20 tickets bought in the UK this season, with gate receipts of £4m, four times more than in 2010.

Whereas Test and even one-day international spectators tend to be regulars – and male – Gould estimates that up to 70 per cent of those who attend T20 games at the Oval are first-timers. Women, and children under 16, typically constitute a quarter of the crowd, a higher percentage than at football and rugby matches and a healthy trend for the game and the club.

The strong domestic T20 sales encouraged the Oval’s management to focus more on the county than on the national team. Until a few years ago, Surrey never seriously marketed its own merchandise, unlike professional football clubs, which have done so successfully for decades.

“When I came here, everything around the ground was focused on England,” Gould said. “We needed to put our team first. In the past, county cricket did not make you money. With T20, there’s a commercial business case.”

To raise its profile and pull in the crowds, Surrey have signed some of the biggest international stars in recent years, including Australia’s Ricky Ponting, South Africa’s Hashim Amla, Sri Lanka’s Kumar Sangakkara and Kevin Pietersen, who is now mainly a T20 franchise player. For the players, as with the counties, it’s where the money is.

The challenge for Surrey is to ensure that the new fans drawn to the Oval in recent years keep coming. In common with many businesses today, customer data is crucial. The club has 375,000 names on its marketing database, of which 160,000 are Surrey supporters. But since the average T20 purchaser buys six tickets, many people who attend games at the Oval remain unknown to the club. One way Surrey are trying to identify them is through a service that allows one person to book tickets for a group of friends, who then each pay the club directly. Another method is through offering free, fast Wi-Fi at the ground, which anyone can use as long as they register their email address.

For all the focus on T20, Gould is keen to stress that England internationals, especially Test matches, are a crucial part of the Oval’s future – even if the business model may have to be tweaked.

“We always want to be one of the main Test venues. The problem we have is: will countries still put aside enough time to come to play Tests here? In many countries domestic T20 now takes precedence over international cricket. It may be that we may have to start to pay countries to play at the Oval.” 

Xan Rice is Features Editor at the New Statesman.

This article first appeared in the 27 July 2017 issue of the New Statesman, Summer double issue