Former Take a Break editor John Dale has attacked the "grasping and the greed" of journalists who routinely accept freebies from PRs.
Writing in the October edition of Press Gazette, Dale highlighted a recent Asda fashion preview in which journalists were given a £30 voucher.
The fact they could spend it on anything at the store, including groceries, meant the company "might as well give the journalists £30 cash", claimed Dale.
"I've seen more outstretched hands than in an Oxfam poster," he said. "The sad thing is they come with painted fingernails rather than skeletal arms and are not attached to hungry children but to some of my professional colleagues."
Read more at Press Gazette.