Irish local papers embrace ‘freemium’ model

Independent News & Media of Ireland unveiled its 'freemium' (free plus premium) model to charge for

According to the model, users of these newspapers must pay for regular news content. When they click on the headlines and single paragraph teasers, they will be prompted to the "pay for access" page.

The papers will, however, also carry freely available content such as cinema and entertainment listings, weather reports, photo galleries, classified ads and breaking news reports.

A variety of payment methods are being offered to users, from micropayments for single articles to time-based subscriptions.