Daily Mail rolls out 'Rewards Club' loyalty scheme

The Daily Mail's newest ploy to increase sales set to become "biggest ever newspaper rewards program

By Andrew Pugh Published 08 June 2011

The Daily Mail and The Mail on Sunday are launching what they claim is their biggest-ever rewards scheme this weekend saying that alleged spoiler tactics used by their national rivals were "old and tired".

The Mail Rewards Club is being rolled out across the UK after a trial at the Scottish Daily Mail.

Under the scheme readers will be invited to register online to join the Mail Rewards Club and will then receive rewards including £5 vouchers to spend at high street shops like Tesco, Boots, Morrisons, John Lewis, WH Smith and Argos. Other offers include free cinema tickets and £5 free petrol at BP.

79 comments

Wed, 2011-08-10 23:45 — Marketa C (not verified)

I gave up and feel cheeted.
When I wanted to enter my two codes Sunday eve. I was told that I lost too many codes and cannot qualify for the "golden" reward.
Which isnt true as I only missed one code - and should still be allowed to go for the golden rewards as had 7 out of 8!!! This is second time when I had to re-set my account and start from fresh and nobody bother to contact me when I wrote them several times.
Gave up - it's scam!

Sun, 2011-06-19 12:00 — Stefan Krause (not verified)

Hope, you could resolve it - it works fine for me and Tesco £5 voucher just durned up on doorstep.

Sun, 2011-06-12 17:17 — margaret wesley (not verified)

why oh why cant I register, it looks so easy. wont accept my email or password, help

Tue, 2011-06-14 23:27 — Sandra C (not verified)

have given up this mamoth task of trying to register as it won't accept my password either ! No point in ringing either as its 'closed' .

Sun, 2011-09-25 16:27 — roger (not verified)

i have been trying to log on for the last 2 days there seems a problem with the site security

Sun, 2011-06-12 17:34 — Robert Nock (not verified)

I've tried several times to register, but there is no link to follow. I am beginning to believe this might just be a publicity stunt, if so shame on you.

Sun, 2011-06-12 17:50 — jbwilliams (not verified)

how do i put my reward numbers in

Mon, 2011-06-13 23:13 — paul kelly (not verified)

I appear to be in the same boat as the rest of those trying to register I keep checking my e mail but still no response from, the Daily Mail. Reminds me of when they had the lottery problem some years back when they had made an error with the numbers. Please come clean

Tue, 2011-07-05 15:06 — Stevieboy (not verified)

I tried entering the last number, from 03/07, but it wouldn't let me. I was about to go ape when I realised I only needed to enter 7 unique numbers! So don't worry if you can't register your number from 03/07.