Elle and Farmer's Weekly awarded for being top consumer and business magazines

PPA Awards 2010 ceremony took place on Wednesday night.

Elle and Farmer's Weekly were named the Customer Direct Magazines of the Year in the consumer and business categories respectively at the PPA Awards 2010 ceremony on Wednesday night.

The event recognised and rewarded editorial and publishing excellence in the consumer magazines and business media sector.

Hachette's Elle was conferred the award for forging collaborations and partnerships with the London Underground, The White Ribbon Alliance, The National Portrait Gallery and The Whitechapel Gallery over the past year.

Earlier, Elle's editor-in-chief Lorraine Candy was named Best Editor for Women's Magazines (monthly or less frequent) and creative director, Marissa Bourke, won the Art Director of the Year category at the British Society of Magazine Editors (BSME) Awards 2010 on November 8.

At the PPA Customer Direct 2010 ceremony, Reed Business Information's Farmer's Weekly bagged the award for the Customer Direct Magazine of the Year in the business category.

Dennis Publishing and IPC Media each won an impressive five prizes at the glittering awards ceremony held at The Brewery in London on Wednesday night.

Future Publishing, the National Magazine Company and TSL Education also picked up a few prizes at the PPA constituted to showcase the most innovative magazine marketing practices in the UK.