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Carol Smith leaves Conde Nast to return to Elle

Smith says "the opportunity turned out not to be what either Conde Nast or I expected".

Publishing director for Conde Nast's epicurean publications, Carol Smith will be leaving the company after only six months, said the publishing group in a statement on Thursday.

Smith will be going back to the Hachette Filipacchi owned Elle -- where she was senior vice president and chief brand officer.

She will be replaced by Paul Jowdy - senior executive director under Smith - who will be vice president and publisher for Bon Appétit and the digital only Gourmet.

Bill Wackermann - publishing director for W, Glamour, Brides and Details - has been promoted to the position of executive vice president, and will assume additional responsibilities for overseeing Conde Nast's food titles.

Smith who had been hired by Conde Nast executive Tom Florio, has had major successes in the publishing industry including the collaboration of Elle with the hit reality television programme 'Project Runway'.

Her recruitment into Conde Nast - which has a history of promoting internally - had generated a major buzz in the industry.

However, sources speaking to The Wall Street Journal said that Florio's exit from the company in June rendered Smith without an ally in the close-knit establishment.

"The opportunity turned out not to be what either Conde Nast or I expected," said Smith in a statement through a spokesperson.