Coca-Cola’s energy drink to launch lifestyle mag online

Company to put lifestyle magazine's third issue on the internet.

Coca-Cola's energy drink Relentless is launching the online version of its lifestyle magazine This Is The Order later this month.

The third issue of the free quarterly magazine, created by brand creation agency Erasmus, contains features on English musician David Byrne of the band Talking Heads as well as on musician Natasha Khan, also known as Bat for Lashes.

The energy drink is also promoting an application which enables music fans to convert music numbers into audio-visual art on their computers.