Eurostar to launch magazine for good PR

Eurostar has announced it will launch a monthly magazine in May. The high-speed rail service is repo

The first issue of the magazine, to be produced by Ink Publishing, will be distributed on all the Eurostar trains.

The yet-to-be-named magazine will be published in three languages and include lifestyle and travel features about destinations across the rail network. It will also highlight the products on sale in the Eurostar trains.

Eurostar wants the magazine to focus on the its 'Tread Lightly' campaign that aims to reduce CO2 emissions by 35 per cent per passenger by 2012.

The magazine is expected to have a substantial readership through its passengers. Eurostar reported that it transported 9.2 million passengers in 2009.