iPads in, colour film out: the 2012 inflation basket

And the lowly pineapple finally makes it into basket of goods used to calculate inflation.

The Office of National Statistics has released its annual review of the inflation calculation, showing what has been added and removed to the basket of goods used to calculate inflation. This year, out goes the cost of developing and printing colour film, as digital cameras steadily erode that business, and in comes Apple iPads (or rather, "tablet computers"), to reflect the growing size and importance of the market -- tablet computers are predicted to outsell PCs by 2013.

The changes reflect a number of priorities. As well as those related to the death of old technologies and the birth of new ones, others are designed to make the job of actually collating the information easier. So "branded chocolate sweets" replace "candy coated chocolate" due to difficulty of collection, while "outdoor adventure boot" is swapped out for "walking/hiking boot".

Some of the changes reflect different ways of buying the same things. We no longer purchase "cable TV subscriptions" in enough numbers, apparently, instead opting for "bundled communication services"; and "annual leisure centre membership" is taken out. since it is already reflected in, for example, "leisure centre exercise classes".

There is a tough line to walk with some introductions. Adding technology early is always important, since the fall in prices represents a real increase in relative living standards; and yet, pre-empting market adoption runs the risk of artificially dampening the final figures. For instance, blu-ray players were added to the basket in 2010, when they looked like the future of home entertainment; with the growing popularity of streaming services, they now look like an evolutionary dead-end, and yet their continually dropping prices will have lowered inflation, albeit by a miniscule amount.

The ONS always has a tricky job to do in balancing these competing demands, and it is further hampered by the fact that spending habits differ greatly between the most and least well-off in society. Trying to come up with a single figure to represent the whole nation may be an impossible task, but they will carry on trying to do so for as long as we ask it of them.

Included:

Bag of sweets (not chocolate), replacing bag of boiled/jellied sweets, to allow representation of foam sweets which have taken an increasing share of the market.

Tablet computers, introduced to represent a significant and growing market. Also improves coverage in an under-represented area of the basket.

Chicken and chips, takeaway, introduced to improve coverage of catering which has been identified as an under-represented area of the basket.

Pineapple. Fruit prices vary greatly, so it is beneficial to collect across as broad a range as possible.

Removed:

Develop & print 135/24 colour film, this item has a low and decreasing weight due to the increasing popularity of digital cameras.

Step ladder, a relatively low weighted item in an over covered area of the basket.

Subscription to cable TV, replaced by bundled communication services reflecting a change in the way in which this service is purchased.

 

Get the full data (pdf).

 

The lowly pineapple, finally in the inflation basket. Flickr/ECohen, CC-BY-SA

Alex Hern is a technology reporter for the Guardian. He was formerly staff writer at the New Statesman. You should follow Alex on Twitter.

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The most terrifying thing about Donald Trump's speech? What he didn't say

No politician uses official speeches to put across their most controversial ideas. But Donald Trump's are not hard to find. 

As Donald Trump took the podium on a cold Washington day to deliver his inauguration speech, the world held its breath. Viewers hunched over televisions or internet streaming services watched Trump mouth “thank you” to the camera, no doubt wondering how he could possibly live up to his deranged late-night Twitter persona. In newsrooms across America, reporters unsure when they might next get access to a president who seems to delight in denying them the right to ask questions got ready to parse his words for any clue as to what was to come. Some, deciding they couldn’t bear to watch, studiously busied themselves with other things.

But when the moment came, Trump’s speech was uncharacteristically professional – at least compared to his previous performances. The fractured, repetitive grammar that marks many of his off-the-cuff statements was missing, and so, too, were most of his most controversial policy ideas.

Trump told the crowd that his presidency would “determine the course of America, and the world, for many, many years to come” before expressing his gratefulness to President Barack Obama and Michelle Obama for their “gracious aid” during the transition. “They have been magnificent," Trump said, before leading applause of thanks from the crowd.

If this opening was innocent enough, however, it all changed in the next breath. The new president moved quickly to the “historic movement”, “the likes of which the world has never seen before”, that elected him President. Following the small-state rhetoric of his campaign, Trump promised to take power from the “establishment” and restore it to the American people. “This moment," he told them, “Is your moment. It belongs to you.”

A good deal of the speech was given over to re-iterating his nationalist positions while also making repeated references to the key issues – “Islamic terrorism” and families – that remain points of commonality within the fractured Republican GOP.

The loss of business to overseas producers was blamed for “destroying our jobs”. “Protection," Trump said, “Will lead to great strength." He promised to end what he called the “American carnage” caused by drugs and crime.

“From this day forward," Trump said, “It’s going to be only America first."

There was plenty in the speech, then, that should worry viewers, particularly if you read Trump’s promises to make America “unstoppable” so it can “win” again in light of his recent tweets about China

But it was the things Trump didn't mention that should worry us most. Trump, we know, doesn’t use official channels to communicate his most troubling ideas. From bizarre television interviews to his upsetting and offensive rallies and, of course, the infamous tweets, the new President is inclined to fling his thoughts into the world as and when he sees fit, not on the occasions when he’s required to address the nation (see, also, his anodyne acceptance speech).

It’s important to remember that Trump’s administration wins when it makes itself seem as innocent as possible. During the speech, I was reminded of my colleague Helen Lewis’ recent thoughts on the “gaslighter-in-chief”, reflecting on Trump’s lying claim that he never mocked a disabled reporter. “Now we can see," she wrote, “A false narrative being built in real time, tweet by tweet."

Saying things that are untrue isn’t the only way of lying – it is also possible to lie by omission.

There has been much discussion as to whether Trump will soften after he becomes president. All the things this speech did not mention were designed to keep us guessing about many of the President’s most controversial promises.

Trump did not mention his proposed ban on Muslims entering the US, nor the wall he insists he will erect between America and Mexico (which he maintains the latter will pay for). He maintained a polite coolness towards the former President and avoiding any discussion of alleged cuts to anti-domestic violence programs and abortion regulations. Why? Trump wanted to leave viewers unsure as to whether he actually intends to carry through on his election rhetoric.

To understand what Trump is capable of, therefore, it is best not to look to his speeches on a global stage, but to the promises he makes to his allies. So when the President’s personal website still insists he will build a wall, end catch-and-release, suspend immigration from “terror-prone regions” “where adequate screening cannot occur”; when, despite saying he understands only 3 per cent of Planned Parenthood services relate to abortion and that “millions” of women are helped by their cancer screening, he plans to defund Planned Parenthood; when the president says he will remove gun-free zones around schools “on his first day” - believe him.  

Stephanie Boland is digital assistant at the New Statesman. She tweets at @stephanieboland