2007 – a year of promises fulfilled

The major gaming stories of the year

In the short history of video games there have been plenty of landmark years. In 1972 Pong astounded the public, paving the way for a new form of entertainment. A decade later the young industry explosion seemed perilous, following the great video game crash of 1983. Then, in 1994, Sony took the market by storm by launching the PlayStation, and in 2007.

Well, certainly for many, it was a year to remember. It was the year when the gaming industry finally looked set to fulfil its promise, taking its chance to reach into the mainstream and grab the imagination of the public.

A year of numbers

Above all, it was a year of numbers. December saw news of a record-breaking $19bn merger between two of the biggest names in gaming: Blizzard and Activision. Blizzard's biggest game, the online fantasy World of Warcraft, passed the nine million subscribers mark, and the entire games industry was valued at in excess of $30bn.

However, it was Sony that started the number-crunching trend when it finally released its flagship PlayStation 3 console in March. The machine entered the record books by selling 165,000 units in the UK in two days. It breathed life back into the Japanese electronics giant, which had taken a beating the previous Christmas from its rivals.

The PlayStation might have made its mark in the battle for gamers' affections, but the tussle was far from over. After all, Microsoft had an ace up its sleeve: Halo 3.

The latest instalment in the massively popular franchise laid waste to all before it when it hit the shelves in September. On paper, the game seems unremarkable - a standard shooter tied together with a typical alien warfare storyline. But the game's killer combination - fantastic graphics and multiplayer online gaming - has turned Halo into more than just a great title: it is a genuine pop-culture phenomenon.

Sales making history

That status was underscored when it racked up $170m of sales on its first day in the US, making it the highest grossing first day in entertainment history - even outstripping Hollywood blockbusters like Spider-Man and Pirates of the Caribbean.

In Britain, gamers picked up nearly half a million copies in just a few days, handing over more than £20m to Microsoft in the process (this was a welcome fillip for the Seattle corporation, which has seen little profit from its massive investment in gaming).

"It's far too early to say what the financial return will be for our investment," Microsoft's Shane Kim told the BBC at the launch. "But if we can't make a profit in the year Halo 3 comes out, then when will we?"

That optimism was in sharp contrast to another major event of the year - and one that will stick in the minds of many: the banning of Manhunt 2, Rockstar Games' controversial slasher sequel.

When the game came before the British Board of Film Classification (BBFC) in June, it was refused a certificate and criticised for encouraging "casual sadism". As a result, it became the first game to be banned in Britain for a decade - and, with elements that the censors described as "sadistic, brutal and bleak", the headlines simply wrote themselves.

The controversy was not just in the media, however. Arguments were stirred up inside the industry as well. Some felt that the ban was an inevitable consequence of Rockstar's desire to court controversy as a marketing opportunity (Rob Fahey, columnist with website Gamesindustry.biz, summed it up by saying "Rockstar has crossed the line - and crossed it at a full-tilt run").

Others thought that the gratuitous violence was fair enough, given that it was in a title that was clearly aimed at adults, and plenty of supporters pointed out that some of the most gruesome Hollywood movies have been given certificates.

This plurality of views is likely to be reflected in a forthcoming government review of games and the internet, which became another talking point when it was announced in the autumn. The investigation is set to look at the effects of these new media on children, and will report back next spring. While at first the news was treated with scepticism (after all Tanya Byron, who is leading the investigation, is best known as a TV psychologist) it became clear that she was not merely going to rubberstamp the tabloid line that games are a malicious influence.

"Children seem to know quite a lot more than we think they do, and they know a lot about the technologies that they're using," she told the Observer in an interview. "For different kids, particularly kids with learning difficulties, these technologies have transformed their learning and enthused them to learn." (See page 22 for Tanya Byron's article on the government review.)

The return of Nintendo

While controversy was a persistent theme for the industry, the real story of 2007 was far more wholesome. Nintendo's return to peak form has to be the landmark trend of the past 12 months, not only shaking up the industry but also helping the whole gaming fraternity to break into new territory. Nintendo's decision to take a chance on its own quirky vision of the future - far removed from the high-powered, realistic graphics favoured by its competitors - seemed like it might backfire. But, in fact, it is paying off in spades.

The company's charge to the top of the charts was led by the Wii, released last Christmas and still in huge demand thanks to its innovative controller and unashamed emphasis on fun. The combination of classic franchises such as Mario and family-oriented titles like Wii Sports (which swept the board at this year's awards ceremonies) has proved irresistible with the public.

DS makes further inroads

And while the Wii emerged top dog against the PlayStation 3 and the Xbox 360, the diminutive DS handheld also made further inroads. This son-of-Gameboy is now in the hands of more than four million people around Britain, and thanks to games like Brain Training it has reached to new generations and crossed into the mainstream.

All these factors (the return of Nintendo, Sony's big sell and Microsoft's record-breaking games) not only sum up a massively successful year for the games industry, but could also give an indication of where the future lies.

While there may be a growing divide in the gaming world - between hardcore gamers who relish their powerful technology and those who spend their time playing accessible, casual titles - success in one field no longer precludes it in the other. While in previous years the two worlds were mutually exclusive, both forks are now bigger, better and more popular than ever before. The legacy of 2007 is yet to be determined - but if the past year proves anything, it is that we are no longer playing a zero-sum game.

Bobbie Johnson is technology correspondent for the Guardian

This article first appeared in the 17 December 2007 issue of the New Statesman, Christmas and New Year special 2007

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No peace after progress

How the death of the industrial way of life gave us choice – and stoked resentment and fear.

Now that the making of useful and necessary things in Britain is only a shadow of what it once was, we can see more clearly the effects of the Manufacturing Age. The cost was high to the producers of prodigious wealth; a ten-year difference in life expectancy remains between people living in the richest areas and those in Glasgow. The (fleeting, it now seems) visitation of industrialism has made life more comfortable and its dismantling has liberated millions from choiceless occupations. The legacy is one of spectacular improvement, unequally shared.

Perhaps the most dramatic experience of the 20th century was the suddenness with which profligate plenty replaced a skinflint subsistence. Was it the speed of this that distracted us from wondering why, instead of the secure sustenance that generations of needy people had asked of an unyielding economic system, we were offered a promiscuous spillage of goods, promoted with quasi-religious zeal by the converts of a capitalism that had previously delivered to most of its captive workers a life of penury? Such a rapid reversal might have alerted us to changes beneath the surface that elided losses incurred.

The greatest of these was certainly not the extinction of the industrial way of life itself, release from which has been an unqualified blessing. But the transition from relentlessly work-driven lives (in the 1950s, two-thirds of Britain’s workers were still manual labourers) was marked by perfunctory obituaries for the disintegration of industrial communities, with no acknowledgement that, for a century and a half, they had represented the inescapable destiny of the people they sheltered.

Even less recognition was given to the fortitude with which they had borne a long, coercive labour. A way of life, buried without ceremony in the unmarked grave of progress, could not be mourned; and this has generated some social pathologies of our time: resentment over an arbitrary obliteration of industry, disengagement from a party of labour by those it called, like feudal lords, its “own people”, loss of memory of the economic migrants we also were, passing from the goad of industry into the pastures of consumption, and thence into the liberating servitude of technology.

Grief makes no judgement on the intrinsic value of what is lost. Absence of the known and familiar is the object of melancholy in its own right, even if replaced by something immeasurably better. Objectively, there was little to mourn in the vanished industrial way of life: insufficiency and humiliation, malice of overseer and manager, officiousness of poor-law administrator and means-test man. Male industrial workers exhausted in body and spirit, instead of protecting those for whom the power of their hands was the only shelter against destitution, visited similar punishment on their wives and children. There is nothing to be lamented in an end to the penitential life of women, scrubbing not only the red tiles of the kitchen floor, but even an arc of pavement outside the front door; their interception of men on payday before wages were wasted on beer and oblivion; the clenching against joyless invasion of their bodies in the boozy aftermath. But it was the only life they knew, and they adhered to it with grim stoicism and even pride.

There is much to be said for their resistance. The fragile lattice formed by women’s arms was often the only safety net against destitution. Trade unions and friendly and burial societies that shielded folk from economic violence foreshadowed the welfare state and the National Health Service.

The life of labouring people in Britain was strikingly homogeneous, despite diversity of occupation, dialect and local sensibility. There was the same collective experience: terraced house with parlour reserved for celebration or mourning; the three-piece suite, plaster figure on a stand behind the window, chenille curtain against the draught, engraving of The Stag at Bay on the wall; the deal table and Windsor chairs in the living room, the mantelpiece a domestic shrine with clock, candlesticks and pictures of soldiers smiling before they died; the music of cinders falling through the bars in the grate; cheerless bedrooms where husband and wife slept in high connubial state, more bier than bed, where sexual enjoyment was ritually sacrificed as flowers of frost formed on the inside of the window.

And everywhere photographs: wraithlike children with ringlets or in sailor suits, fated never to grow up; weddings in the back garden, a bouquet of lilies and a grandmother in boots and astrakhan hat; the smudged features of a kinsman no one can now identify. Identical memories, too: the shotgun wedding in the dingy finery of a Co-op hall; the funeral tableau around the grave, amid ominous inscriptions of “Sleeping where no shadows fall”; queues outside the ocean-going Savoy or Tivoli to watch Gone With the Wind; the pub where “Vilia” or “The Last Rose of Summer” was hammered out on a discordant piano.

The opening up of such sombre lives might have been expected to call forth cries of gratitude. Instead, a synthetic joy has emanated largely from the same sources that, until recently, offered people grudging survival only, the change of tune outsourced to producers of manufactured delight, purveyors of contrived euphoria to the people – a different order of industrial artefact from the shoes, utensils and textiles of another era.

***

A more authentic popular res­ponse exists beneath the official psalmody, a persistent murmur of discontent and powerlessness. Anger and aggression swirl around like dust and waste paper in the streets of our affluent, unequal society. As long-term recipients of the contempt of our betters, we know how to despise the vulnerable – people incapable of work, the poor, the timid and the fearful, those addicted to drugs and alcohol. Sullen resentment tarnishes the wealth of the world, a conviction that somebody else is getting the advantages that ought to be “ours” by right and by merit.

Rancour appears among those “left behind” in neighbourhoods besieged by unknown tongues and foreign accents: people who never voted for unchosen change, as all political options are locked up in a consensus of elites. “Give us back our country!”
they cry; even though that country is not in the custody of those from whom they would reclaim it. There was no space for the working class to grieve over its own dissolution. If, as E P Thompson said, that class was present at its own making, it was certainly not complicit in its own undoing.

Grief denied in individuals leads to damaging psychological disorders. There is no reason to believe that this differs for those bereaved of a known way of living. The working class has been colonised, as was the peasantry in the early industrial era. When the values, beliefs and myths of indigenous peoples are laid waste, these lose meaning, and people go to grieve in city slums and die from alcohol, drugs and other forms of self-inflicted violence. Though the dominant culture’s erasure of the manufacturing way of life in Britain was less intense than the colonial ruin of ancient societies, this subculture was equally unceremoniously broken. It is a question of degree. The ravages of drugs and alcohol and self-harm in silent former pit villages and derelict factory towns show convergence with other ruined cultures elsewhere in the world.

Depression is a symptom of repressed grief: here is the connection between unfinished mourning and popular resentment at having been cheated out of our fair share, our due, our place in the world. If we are unable to discern our own possible fate in suffering people now, this is perhaps a result of estrangement from unresolved wrongs in our own past. Nothing was ever explained. Globalisation occurred under a kind of social laissez-faire: no political education made the world more comprehensible to the disaffected and disregarded, people of small account to those who take decisions on their behalf and in their name.

Anyone who protested against our passage into this changed world was criminalised, called “wrecker” and “extremist”. The miners’ strike of 1984 was the symbol of this: their doomed fight to preserve a dignity achieved in pain and violence was presented by the merchants of deliverance not only as retrograde, but also as an act of outlawry. Resistance to compulsory change was derided as a response of nostalgics protecting the indefensible, when the whole world was on the brink of a new life. Early in her tenure of Downing Street, Margaret Thatcher, that sybil and prophet who knew about these things, warned that Britain would become “a less cosy, more abrasive” place: a vision confirmed by the Battle of Orgreave – redolent of civil war – and the anguish of Hillsborough.

It is too late to grieve now. Scar tissue has healed over the untreated wound. Though no one expects the ruling classes to understand the distress of perpetual “modernisation”, the leaders of labour might have been able to recognise capitalism’s realm of freedom and a gaudy consumerism that concealed hardening competitiveness and the growth of a crueller, more bitter society.

The ills of this best of all worlds, its excessive wealth and extreme inequality, are on show in hushed thoroughfares of London, shuttered sites of “inward investment”, where the only sound is the faint melody of assets appreciating; while elsewhere, people wait for charitable tins of denutrified substances to feed their family, or sit under a grubby duvet, a Styrofoam cup beseeching the pence of passers-by.

Unresolved feelings about industrialism, enforced with great harshness and abolished with equal contempt for those who served it, are certainly related to the stylish savagery of contemporary life. The alibi that present-day evils are an expression of “human nature” is a poor apology for what is clearly the nature – restless and opportunistic – of a social and economic system that has, so far at least, outwitted its opponents at every turn.

Jeremy Seabrook’s book “The Song of the Shirt” (C Hurst & Co) won the Bread and Roses Award for Radical Publishing 2016

This article first appeared in the 23 June 2016 issue of the New Statesman, Divided Britain