House price "hope"—for whom?

The have-nots don't get a word in.

As if to underscore the message of Through the keyhole, our week of themed posts on Britain's housing crisis, YouGov has released its Household Economic Activity Tracker for February, which reports an improvement in economic optimism of 3.5 points to 98 (where 100 on the index is neither optimistic nor pessimistic).

The report states:

YouGov’s data suggest the driving force in this improvement is a growing belief among home owners that the property market has stopped falling and has actually strengthened – especially in London. One in three (29%) people in the capital believe house prices rose in February compared with just 7% who think they fell. In the UK as a whole, just 14% of respondents in February thought their home decreased in value during the previous month, down from 18% in January and 27% in August 2012.

For the first time since mid-2010, the average homeowner expects prices to rise over the coming year. Almost a third (31%) of respondents expect house prices to be higher a year from now, more than double the percentage (14%) who think they will be lower. Survey respondents are looking for a 0.6% rise in home prices on average over the coming year, compared with the 0.1% decrease they expected last month.

This property bounce appears to be having a positive effect on the homeowners’ household finances, with fewer households reported a deteriorating financial situation compared to last month. Those who believe the value of their house increased during February were twice as likely to think their overall financial situation had improved compared to those who thought their property’s value had stagnated or declined (9.2% to 4.6%).

It's only a measure of expectations, so shouldn't be taken as any sort of valid prediction of the future of the housing market. But what interested me, in the context of our housing week, is the apparently unthinking tone taken in the release, which is even headed House price hope sees economic optimism reach two year high. Owner-occupiers are still the most common type of households in Britain, making up 65 per cent of the total according to government statistics, but that's been on a downward trend since it peaked in 2003 at 71 per cent. For 35 per cent of the nation, the fact that house prices are rising again does not represent "hope" at all — it pushes the chance of ever owning a home further into the distance, and is likely to feed through to higher rents in the future.

That gap, between owner-occupiers and others, is largely a generational divide, and there are some who will be able to look to parents for the nest-egg they need when they feel the time is right. But that just strengthens the other divide, between the haves and have-nots. And this report highlights that mostly, when we speak of the "health" of the housing market, the have-nots don't get a word in.

Photograph: Getty Images

Alex Hern is a technology reporter for the Guardian. He was formerly staff writer at the New Statesman. You should follow Alex on Twitter.

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The economics of outrage: Why you haven't seen the end of Katie Hopkins

Her distasteful tweet may have cost her a job at LBC, but this isn't the last we've seen of Britain's biggest troll. 

Another atrocity, other surge of grief and fear, and there like clockwork was the UK’s biggest troll. Hours after the explosion at the Manchester Arena that killed 22 mostly young and female concert goers, Katie Hopkins weighed in with a very on-brand tweet calling for a “final solution” to the complex issue of terrorism.

She quickly deleted it, replacing the offending phrase with the words “true solution”, but did not tone down the essentially fascist message. Few thought it had been an innocent mistake on the part of someone unaware of the historical connotations of those two words.  And no matter how many urged their fellow web users not to give Hopkins the attention she craved, it still sparked angry tweets, condemnatory news articles and even reports to the police.

Hopkins has lost her presenting job at LBC radio, but she is yet to lose her column at Mail Online, and it’s quite likely she won’t.

Mail Online and its print counterpart The Daily Mail have regularly shown they are prepared to go down the deliberately divisive path Hopkins was signposting. But even if the site's managing editor Martin Clarke was secretly a liberal sandal-wearer, there are also very good economic reasons for Mail Online to stick with her. The extreme and outrageous is great at gaining attention, and attention is what makes money for Mail Online.

It is ironic that Hopkins’s career was initially helped by TV’s attempts to provide balance. Producers could rely on her to provide a counterweight to even the most committed and rational bleeding-heart liberal.

As Patrick Smith, a former media specialist who is currently a senior reporter at BuzzFeed News points out: “It’s very difficult for producers who are legally bound to be balanced, they will sometimes literally have lawyers in the room.”

“That in a way is why some people who are skirting very close or beyond the bounds of taste and decency get on air.”

But while TV may have made Hopkins, it is online where her extreme views perform best.  As digital publishers have learned, the best way to get the shares, clicks and page views that make them money is to provoke an emotional response. And there are few things as good at provoking an emotional response as extreme and outrageous political views.

And in many ways it doesn’t matter whether that response is negative or positive. Those who complain about what Hopkins says are also the ones who draw attention to it – many will read what she writes in order to know exactly why they should hate her.

Of course using outrageous views as a sales tactic is not confined to the web – The Daily Mail prints columns by Sarah Vine for a reason - but the risks of pushing the boundaries of taste and decency are greater in a linear, analogue world. Cancelling a newspaper subscription or changing radio station is a simpler and often longer-lasting act than pledging to never click on a tempting link on Twitter or Facebook. LBC may have had far more to lose from sticking with Hopkins than Mail Online does, and much less to gain. Someone prepared to say what Hopkins says will not be out of work for long. 

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