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Paywall no barrier to online conversation, says New York Times CEO

Janet Robinson suggests aim is to ensure that the newspaper's website nytimes.com remains a part of

New York Times (NYT) CEO Janet Robinson said the newspaper will not stray from the "online conversation" as a result of the paywall it plans to introduce in a few months.

Speaking at the 17th World Editors' Forum in Hamburg, Germany, on Wednesday, she said the aim is to ensure that the newspaper's website nytimes.com remains a part of the "open web ecosystem".

Readers can still access the stories through blogs, social media channels and third-party sites, she added.

The newspaper is now keen to introduce a model that offers users free access to a set number of articles per month and then apply charges once readers exceed that number, she added.

The site will also adopt a "first click free" strategy, similar to the one offered by Google, where readers can view one page on the site for free before being asked to register or subscribe.

"We must be in perpetual beta - we say that and we mean it. You have to be prepared to do things differently," she added.

Readers are always willing to pay for high-quality content and a special experience, she said, defending the newspaper's choice to erect a paywall in January.