It's finally acceptable to cast off the shackles of TV snobbery

Who knows, Bim Adewunmi might even give the next series Big Brother a go.

Oh, I don’t watch Big Brother.” A harmless admission, right? It looks like a simple statement of telly preference, a brief glimpse into the personal habits and quirks a person has formed over years of watching the box in the corner.
 
But lurking behind those words is an unasked question, hanging invisibly at the end of that sentence. It is laced with mild incredulity and it goes a little something like, “But you do?!” You know what that is? That’s basic telly snobbery and we all engage in it.
 
Before you begin to protest a little too strenuously, take a hard look at yourself. If you watch television, you will have a show that you love, a show that you hate and a show that you’re a snob about. Come on. I’ll start with one trio that fits: I love The Good Wife; I hate Britain’s Got Talent and I look down on Big Brother (and all those who watch it). There is always a programme on the air that we feel is the very nadir of human civilisation, an insult to the riches that technology has brought to our lives, a waste of time and effort and a stain on the televisual landscape. That’s TV snobbery at its finest and don’t you deny it.
 
Television is a tribal medium. Clear evidence springs up in our own lives: the adults who were not allowed to watch ITV as children, because it was “common”, what with its advertisements and sense of fun. Or those of us who will not watch Coronation Street until forced to by extended family consensus at Christmas. Or even those people who exclusively watch box sets of HBO dramas that feature lashings of sex and black comedy and death. You pick your tribe and stick with it, because it is deft shorthand for the person you are, or perhaps the person you want to be (or be seen as). If you watch the Elmore Leonard adaptation of Justified, what does that say about you? If you love a nerdcom such as The Big Bang Theory, what are you projecting to the world? If you enjoy Sex and the City so much that you unashamedly call yourself a “total Carrie” in real-life situations, what is the world supposed to think?
 
I once worked alongside a man who very proudly and somewhat sniffily told me that he didn’t watch television. He said it – just like that – in that practised way that suggested to me that he had come to expect an awed gasp and a request to elaborate on his charming quirk.
 
So I obliged him – why, I asked, do you hate fun? And he gave the usual spiel that people like him give: oh, there’s never anything good on, I’d rather read a book and let my imagination soar free, it rots your brain and stunts your mental growth . . . On he went, ad nauseum, emphasis on the “nauseam”.
 
I thought about arguing the point – there I sat, an avid viewer of television, having imbibed hours of it a day every day since I was a child, and I was no less engaged in the world, no more stunted than any child of the 1980s, holding down jobs and paying taxes – but then I saved my breath. If you don’t want television, I thought, then television doesn’t want you.
 
And that sentiment is largely true of the programmes I (and you) hate. They’re not specifically looking for you, hankering after you to love and adore them. Television as it was in the days of one channel, then two, then five channels is gone, replaced by hundreds of channels, DVR (digital video recorders) and PVR (personal video recorders) and the king of bingeing, the box set. Shows are finding their audiences and growing with them, content to have found one at all. Nobody is really pushing to the front, shouting “like me, like me!”
 
In turn, that frees us to watch more things and cast off the shackles of the TV snobbery. Every autumn for the last few years, I’ve found myself engaging in energetic bouts of tweeting about the singing competition, The X Factor. I used to get a few people expressing surprise, mild dismay and disappointment when they saw my tweets but that’s largely stopped now; I’m allowed to like Frasier and The X Factor. Earlier this week, I watched the former contestant Rylan Clark presenting Big Brother’s Bit On The Side. My snobbery was no contest for his charm – the guy was no singer, but as a presenter? Boy, can he work a room.
 
Who knows, next series maybe I’ll give Big Brother a go after all. Another one bites the dust.
The set for the finale of last year's Celebrity Big Brother. Photograph: Getty Images

Bim Adewunmi writes about race, feminism and popular culture. Her blog is  yorubagirldancing.com and you can find her on Twitter as @bimadew.

This article first appeared in the 24 June 2013 issue of the New Statesman, Mr Scotland

Get Out
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SRSLY #87: Get Out / Riverdale / Prune

On the pop culture podcast this week, the racially-charged horror film Get Out, teen drama Riverdale and the mobile game Prune.

This is SRSLY, the pop culture podcast from the New Statesman. Here, you can find links to all the things we talk about in the show as well as a bit more detail about who we are and where else you can find us online.

Listen using the player below.

. . .or subscribe in iTunes. We’re also on StitcherRSS and SoundCloud – but if you use a podcast app that we’re not appearing in, let us know.

SRSLY is hosted by Caroline Crampton and Anna Leszkiewicz, the NS’s assistant editor and editorial assistant. We’re on Twitter as @c_crampton and @annaleszkie, where between us we post a heady mixture of Serious Journalism, excellent gifs and regularly ask questions J K Rowling needs to answer.

The Links

Get Out

The trailer.

The “hidden secrets” Buzzfeed listicle with the excellent comment section.

Aisha Harris at Slate on Get Out and white womanhood.

Ivie Ani for Teen Vogue on racism and blackness in horror.

Ashley Ford for Refinery29 on Get Out and interracial relationships.

Writer and director Jordan Peele on Another Round.

Riverdale

The trailer.

Emily Nussbaum on the show.

Prune

The game.

For next time:

Anna is reading Becoming Unbecoming.

If you’d like to talk to us about the podcast or make a suggestion for something we should read or cover, you can email srslypod[at]gmail.com.

You can also find us on Twitter @srslypod, or send us your thoughts on tumblr here. If you like the podcast, we’d love you to leave a review on iTunes - this helps other people come across it.

We love reading out your emails. If you have thoughts you want to share on anything we’ve discussed, or questions you want to ask us, please email us on srslypod[at]gmail.com, or @ us on Twitter @srslypod, or get in touch via tumblr here. We also have Facebook now.

Our theme music is “Guatemala - Panama March” (by Heftone Banjo Orchestra), licensed under Creative Commons. 

See you next week!

PS If you missed #86, check it out here.