2000 AD: A British institution

For British comics week, we'll be looking at a pair of creators from a different tradition each day. Today: Colin Smith speaks to Al Ewing and Henry Flint.

2000 AD artist Henry Flint still recalls the excitement of encountering the first issue of the weekly SF-adventure comic. It was, he says, "nasty, brutal. Parents hated it. The morality of the heroes was questionable. After the Beano, I was a little scared. I loved it."

It's hardly surprising that his seven-year-old self would feel that way. 2000 AD was nasty and brutal and purposefully so. A long-pent up snarl of frustration and ambition from creators weary of profoundly conservative comics, 2000 AD featured the grimmest of anti-heroes in absurdly amped-up, fantastical tales with more than just a taste of radical agitprop. An America devastated by nuclear war and ruled over by one-strike-and-you're-executed blackshirts! Giant intelligent dinosaurs warring with time-travelling cowboys sent back to slaughter them from an environmentally-depleted and meatless 23rd century! Like so much of the best pop culture, 2000 AD took a generally dismissed form and infused it with innovative storytelling, challenging politics and a gleefully taboo-busting sense of the transgressive. "As a kid, 2000 AD was a friend, it was my secret," remembers Flint. "I felt like I'd been accepted into a secret club."

Writer Al Ewing, a frequent collaborator of Flint's, was similarly impressed by the copies which his elder brother brought home every week:

"2000 AD taught me the first lessons about how deft and intelligent comics could be, while at the same time being a thrill-ride suitable for all ages. After that I kind of stopped paying attention to the people trying to teach me that comics were inherently junk."

The past year has been a remarkable success for 2000 AD and its publisher Rebellion Press. The transformation of the entertainment landscape means it's no longer able to rely on a mass audience of young readers inculcated with the habit of reading comics. But Rebellion has responded by nurturing new markets for its huge library of characters and stories through book collections, digital distribution, films, gaming, audio plays, and more.

Even while the movie adaption of its flagship character Judge Dredd topped the British box-office earlier in the year, the comic itself continued to focus on ingeniously-crafted "thrill-rides" (the comic has its own joke vocabulary – stories are "thrills", issues are "progs", and the whole thing is "edited" by an alien from Betelgeuse called Tharg). The content itself is typically a touch more measured now, aimed at an older audience. But the comic's never lost its signature fusion of out-there excitement, ever-ambitious craftsmanship and smart, challenging content. As Flint says, "It can't be what it was in the 80's, but it's evolved into something relevant for today. It seems to have settled into a new identity which still delivers the pathos and humour while offering a mirror to the modern world."

Whether working together or with other creators, Flint and Ewing's contributions to 2000 AD are marked by a determination to be both accessible and innovative, populist and experimental. There's nothing precious or pretentious about their pages, but there is a fierce conviction that empty-hearted retreads of past features and complacent narrative shortcuts are to be avoided at all costs. (Ewing: "When you look at your work and think how perfect it is, that's the start of the long decline.") As such, their body of work together is notably versatile and entertaining, packed as it tends to be with a willingness to hybridise 2000 AD's strips with a broad range of cultural influences. Their recent, claustrophobic noir-tinged take on Judge Dredd – the future's most fascist super-cop – unexpectedly drew from the paranoia and scheming of John Le Carre's spy novels. In contrast, their horror-comedy Zombo mixed precisely calibrated farce with broad political satire, as they lashed out at reactionary politicos, 21st century celebrity culture and slack-minded genre clichés alike.

Both men are quick to praise the way in which the current regime at 2000 AD under longtime editor Matt Smith supports their ambitions. Ewing refers to Smith as "one of the best editors you could possibly have", and Flint lauds the "freedom to experiment, change style, pick and choose who you want to work with and which projects you'd like to work on." Ewing values the fact that "once someone creates a new strip, it's generally understood that nobody else will be working on it, so I won't open the comic one day and see my character taken over by someone else."  Some writers and artists working elsewhere in the comics industry on company-owned properties may find such a fundamentally respectful situation difficult to believe in. But it's certainly paid dividends for 2000 AD and its monthly sister title, the Judge Dredd Megazine.

A comic that's approaching its 36th year in print might be expected to be heading for heritage status, safely churning out approximations of old glories for an ever-diminishing audience. But no one could hold on to such an assumption after interviewing Flint and Ewing. Both speak enthusiastically, for example, of their involvement in the recent Trifecta crossover, in which a trio of apparently quite separate strips by entirely different creative teams were slowly revealed to be telling the same story from multiple perspectives. The equivalent of three prime-time cop shows reaching mid-series before unexpectedly beginning to merge, Trifecta presented the reader with an unusually complex and inventive cross-narrative about a coup in Judge Dredd's beloved Mega-City One. An experiment the likes of which the comic had never seen before, it's been greeted with unanimously positive reviews.

Yet no matter how enthused by that experience Flint's been, he's still playfully sure that the next Zombo series will be, all "modesty set aside… brilliant". But then, as Ewing argues, "the best thing we've done together is always the newest thing".

The last word should perhaps go to Ewing, a novelist as well as an author of comics. When asked whether 2000 AD was still an important comic in 2012, his response was unequivocal:

"It's always been an important comic."

With thanks to Henry Flint and Al Ewing for their aid.

A slice of the front cover of 2000 AD #1812. Image: Rebellion Press

Colin Smith is a comics critic who writes the blog Too Busy Thinking About My Comics.

Scott Cresswell on Flickr via Creative Commons
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Podcasting Down Under: Tom Wright on how Australia is innovating with audio

The ABC producer, formerly of the Times and The Bugle, makes the case for Australian podcasting.

In September last year, Ken Doctor wrote that “We can mark 2016 as the year the podcast business came of age.” Statements like this have been coming thick and fast since the first series of Serial dropped in October 2014. We’re either living through a golden age of podcasting, or the great podcast advertising boom, or the point when podcasting comes of age, or some combination thereof. For the first time, everyone seems to agree, podcasts are finally having their moment.

Except this isn’t the first podcasting gold rush. Tom Wright, now a producer for the Australian Broadcasting Corporation (ABC), was there the first time media organisations rushed to build podcasting teams and advertisers were keen to part with their cash. Speaking to me over Skype from Australia, he said that seeing podcasts attain “hot” status again is “very strange”. “The first iteration had similar levels of excitement and stupidity,” he added.

In 2006, Wright left BBC Radio 1 to join the Times newspaper in London as a multimedia producer. The paper was “very gung ho” about using podcasts, he explained, particularly comedy and sport shows, as a way of reaching new audiences. There, he launched The Bugle with comedians Andy Zaltzman and John Oliver, The Game with football writer Gabriele Marcotti, and a number of different business shows. “This was ahead of the crash of 2008,” Wright noted.

The shows found large audiences almost immediately – “in my time, The Bugle had 100,000 weekly listeners,” Wright said – and The Game (plus periodic special podcasts pegged to the football, rugby and cricket world cups) brought in good sponsorships. Both podcasts and the videos that Wright also worked on were seen by the Times as “an add-on to the main deal” – ie, the paper’s news stories and features.

“Podcasts, especially in comedy, are still kind of seen as a marketing exercise for something else. . . My feeling is that a lot of comics – let's just pick on one country – in America, say, do a podcast and it's not particularly funny or good, but they flog their tickets for their tour relentlessly so you come and see the really good stuff.” Wright, however, saw the podcast form as something more than a marketing exercise. “My feeling was that we had this opportunity to do comedy, and maybe make it a bit more ambitious, you know?”

It all changed after the financial crisis of 2008, when the advertising money dried up. A new boss came in at the Times and Wright said the focus shifted to online videos and a greater emphasis on hard news. “Amazingly, they let The Bugle continue, which is fantastic,” he said.

(For long-term listeners of The Bugleof which I am one – Wright is a much loved presence from the first 100 episodes. He is referred to solely as “Tom the Producer” and used to chip in regularly to try and keep Zaltzman and Oliver to time, and to express his disgust for the former’s love of puns. Listeners used to write emails for the show straight to “Tom”, and he has his own section on the slightly bonkers Bugle wiki.)

Wright left the Times and moved to Australia in 2010. That year, the paper had introduced a hard paywall, and Wright said that he and other colleagues felt strongly that this wasn’t a good idea. “Who wants to be writing or making stuff for 5,000 subscribers?” he said. “It was also a cost of living decision for me,” he added. “I'd been living in London for ten years with my wife, and we did the sums and just realised we couldn't afford to live in London if we wanted to have kids.”

Wright tried to keep producing The Bugle from Melbourne, a decision which he now describes as “insane”. “It was around 2am [Australian time] when they started recording,” he explained. “I was using my in laws’ Australian-speed wifi, and because I was uploading huge reams of data to the Times, they got stung with an enormous bill. I thought maybe this is a message that I should seek some local employment.”

Wright joined the ABC and went back to live radio, producing for a call-in programme on a local Melbourne station, before moving over to triple j – a station he describes as a bit like BBC Radio 1 in the UK. It was hard work, but a great introduction to life in his new country. “The best way to learn about Australian culture and the way of life was being at the ABC,” he said. “It's the most trusted organisation the country has, even more so I think than the BBC in relation to Britain, given all the scandals recently.”

After the success of Serial, he said he remembers thinking “are podcasts back now?”. “The Nieman Lab in America came out with a journalism survey about reader engagement, and it said the average interaction with a video is one minute, the interaction with a page is almost ten seconds, and with podcasts it's 20 minutes. That was just this eureka moment – all these people thought wow, that's an aeon in online time, let's try doing this.”

In Australia, Wright explained, as in the UK and elsewhere podcasts had been “just the best radio shows cut up to a vast extent”. But in 2014 publications and broadcasters quickly moved to take advantage of the renewed interesting in podcasting. He is now part of a department at the ABC developing online-only podcasts “that will hopefully feed into the radio schedule later on”. It’s a moment of unprecedented creative freedom, Wright said. “That sense of risk has been missing from radio, well media, for a long time. . . Like at the Times, we’re told ‘just go do it and come back with some good ideas’, and it's fantastic.”

Wright is focusing on developing comedy podcasts – as “Australian comedy is great and criminally underrepresented,” he said. One show that has come out of his department already is The Tokyo Hotel, an eight-part series following the inhabitants of an eccentric hotel in Los Angeles. It’s a great listen: there’s a lot of original music, and the fast-paced, surreal script feels at times reminiscent of Welcome to Night Vale. “It was hugely gratifying but immensely hard work,” Wright said. “It had its own score, numerous actors, a narrator who was Madge from Neighbours. It was quite literally a big production.”

The plan for 2017 is to bring out another, similarly ambitious production, as well as “a couple more standard ‘comedians chatting’ things”. Australians are already big podcast fans, and Wright reckons that enthusiasm for the form is only growing. “I think that Australia is a place that's not afraid to embrace the new in any way,” he said. “Podcasts are a new thing for a lot of people and they're really lapping it up. . . It's very curious because I think in Britain anything old is seen as valued, and the new is sometimes seen with suspicion. It's almost the exact opposite here.”

Five Australian podcasts to try

Little Dum Dum Club

Comedians Tommy Dassalo and Karl Chandler run a charming weekly interview show.

Free to a Good Home

Michael Hing and Ben Jenkins, plus guests, chat through the weird and wonderful world of Australian classified ads.

Let’s Make Billions

Simon Cumming and his guests aim to launch a new billion-dollar startup every week.

Meshal Laurie’s Nitty Gritty Committee

The commercial radio host shares the stories she’s been most surprised and moved by.

Bowraville

Dan Box, the crime reporter at the Australian newspaper, investigates the unsolved serial killings of three Aboriginal children.

Do you have ideas for podcasts I should listen to or people I should interview? Email me or talk to me on Twitter. For the next instalment of the New Statesman’s podcast column, visit newstatesman.com/podcasts next Thursday. You can read the introduction to the column here.

Caroline Crampton is assistant editor of the New Statesman. She writes a weekly podcast column.